Martin Sorrell
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Sir Martin Stuart Sorrell (born 14 February 1945) is a British businessman and the founder of
WPP plc WPP plc is a British multinational communications, advertising, public relations, technology, and commerce holding company headquartered in London, England. It is the world's largest advertising company, as of 2023. WPP plc owns many companie ...
, the world's largest advertising and PR group, both by revenue and the number of staff. Sorrell was the longest-serving chief executive of a FTSE 100 company. He is consistently one of the UK's highest-paid corporate executives. According to The '' Sunday Times Rich List'' in 2019, Sorrell is worth £368 million. Sorrell has served on boards and advisory bodies of a number of high-profile public, academic and business organisations, including several leading business schools, both in the UK and internationally.


Early life and education

Martin Stuart Sorrell was born in London on 14 February 1945 to a Jewish family: his father was an electronics retailer, whose ancestors came from Ukraine, Poland and Romania. He was educated at the independent
Haberdashers' Boys' School Haberdashers' Boys' School (formerly Haberdashers' Aske's Boys' School) is a 4–18 boys Independent school (United Kingdom) in Elstree, Hertfordshire, England. It is a member of the Headmasters' and Headmistresses' Conference. The school was ...
, then studied economics at
Christ's College, Cambridge Christ's College is a Colleges of the University of Cambridge, constituent college of the University of Cambridge, England. The college includes the Master, the Fellows of the College, and about 450 undergraduate and 250 graduate students. The c ...
, and gained an MBA from
Harvard University Harvard University is a Private university, private Ivy League research university in Cambridge, Massachusetts, United States. Founded in 1636 and named for its first benefactor, the History of the Puritans in North America, Puritan clergyma ...
in 1968.


Career


Early career

Sorrell joined Glendinning Associates, then James Gulliver and then worked for the sports agent
Mark McCormack Mark Hume McCormack (November 6, 1930 – May 16, 2003) was an American lawyer, sports agent and writer. He was the founder and chairman of International Management Group, now IMG (company), IMG, an international management organization ser ...
. He joined
Saatchi & Saatchi Saatchi and Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency ...
in 1975, and was group finance director from 1977 until 1984. Often referred to as ''"the third brother"'', he identified and oversaw many of Saatchi's agency acquisitions. Sorrell undertook this by refining the practice of the ‘earn-out’.


WPP

In 1985, Sorrell privately invested in Wire and Plastic Products plc, a British wire shopping basket manufacturer, and joined it full-time as chief executive in 1986. He began to acquire "below-the-line" advertising-related companies, purchasing 18 in three years, including in 1987 when he stunned the agency world with a $566 million
hostile takeover In business, a takeover is the purchase of one company (law), company (the ''target'') by another (the ''acquirer'' or ''bidder''). In the UK, the term refers to the acquisition of a public company whose shares are publicly listed, in contrast t ...
of J. Walter Thompson. Sorrell followed this in 1989 with another dramatic hostile $825 million buy of Ogilvy and Mather. Group chairman David Ogilvy publicly referred to Sorrell as an "odious little shit". Since 2000, WPP also acquired two more integrated, global agency networks,
Young & Rubicam VMLY&R was an American marketing and Marketing communications, communications company specializing in advertising, Digital media, digital and social media, sales promotion, direct marketing and brand identity consulting, formed from the 2020 mer ...
and
Grey Grey (more frequent in British English) or gray (more frequent in American English) is an intermediate color between black and white. It is a neutral or achromatic color, meaning that it has no chroma. It is the color of a cloud-covered s ...
. In June 2008 WPP drew criticism for the involvement of an agency, 'Imago', in which WPP's Y&R subsidiary held a minority interest, with the ZANU-PF presidential campaign in
Zimbabwe file:Zimbabwe, relief map.jpg, upright=1.22, Zimbabwe, relief map Zimbabwe, officially the Republic of Zimbabwe, is a landlocked country in Southeast Africa, between the Zambezi and Limpopo Rivers, bordered by South Africa to the south, Bots ...
. A report by the ''
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
'' found out that Imago was employed by
Robert Mugabe Robert Gabriel Mugabe (; ; 21 February 1924 – 6 September 2019) was a Zimbabwean revolutionary and politician who served as Prime Minister of Zimbabwe from 1980 to 1987 and then as President from 1987 to 2017. He served as Leader of th ...
's campaign for reelection to the presidency of Zimbabwe. WPP subsequently divested Y&R's minority interests in Zimbabwe. In 2012, Sorrell almost sold WPP to
Berkshire Hathaway Berkshire Hathaway Inc. () is an American multinational conglomerate holding company headquartered in Omaha, Nebraska. Originally a textile manufacturer, the company transitioned into a conglomerate starting in 1965 under the management of c ...
. According to Sorrell, over lunch at the Hyatt Hotel in Washington,
Warren Buffett Warren Edward Buffett ( ; born August 30, 1930) is an American investor and philanthropist who currently serves as the chairman and CEO of the conglomerate holding company Berkshire Hathaway. As a result of his investment success, Buffett is ...
offered 925p per share, or a 20% premium over the then share price. In 2014, Sorrell received total compensation from WPP of GBP £40 million, his largest annual total since £53 million in 2004. In August 2017, Sorrel said that "digital disruption" was forcing companies to change their business models and reach customers in different ways when shares in WPP fell by more than 10% at the start of trading after the advertising giant reported slowing sales and warned about future growth. In September 2017, Sorrell criticised the marketing industry, arguing it is "too competitive" and that agencies value winning contracts, whether they are profitable or not, over content since making the headlines in a trade magazine is more important. In 2017, Sorrell became the longest-serving CEO of any company featured in the U.K.'s benchmark
FTSE 100 Index The Financial Times Stock Exchange 100 Index, also called the FTSE 100 Index, FTSE 100, FTSE, or, informally, the "Footsie" , is the United Kingdom's best-known stock market index of the 100 most highly capitalised blue chips listed on ...
– having stewarded WPP since 1985. Sorrell left WPP in 2018. In 2005 his pay was £2.42 million including cash and bonuses. Further he exercised £52 million in share options, was entitled to a further £5.8million in stock, and deferred further options on another 2.65 million shares valued at £15 million until 2008. In 2011 Sorrell's pay package increased by 70% to £4.5 million after WPP's pre-tax profits rose 28%. In October 2011 Sorrell went on the BBC to defend large increases in his and other CEO pay packages at a time when real average wages in the Western world were declining.


S4 Capital

In May 2018, Sorrell acquired Derriston Capital, a cash shell listed on the
London Stock Exchange The London Stock Exchange (LSE) is a stock exchange based in London, England. the total market value of all companies trading on the LSE stood at US$3.42 trillion. Its current premises are situated in Paternoster Square close to St Paul's Cath ...
, with plans to create a marketing company called S4 Capital. Sorrell invested $53 million of his money, and raised $15 million more from investors. In July 2018, S4 Capital purchased MediaMonks (now known as Monks) for $350 million, using a share issue to fund the purchase. Sorrell's previous employer, WPP, claimed that he was using confidential information by pursuing the deal. In December 2018, S4 Capital purchased MightyHive for $150 million. In June 2019, S4 Capital acquired the Melbourne company BizTech. By this point, the company had 1,300 employees, including a number of ex-WPP employees. In October 2019, MightyHive announced that it was merging with ConversionWorks, a company which works with
Boots A boot is a type of footwear. Most boots mainly cover the foot and the ankle, while some also cover some part of the lower calf. Some boots extend up the leg, sometimes as far as the knee or even the hip. Most boots have a heel that is clearl ...
,
Diageo Diageo plc ( ) is a British Multinational corporation, multinational alcoholic beverage company, with its headquarters in London, England. It is a major distributor of Scotch whisky and other spirits and operates from 132 sites around the world ...
and Giffgaff. Other mergers include TheoremOne, and XX Artists, both in 2022.


Controversies

In 2017, following criticism about his pay from investors, Sorrell agreed to a pay cut that would have reduced his salary from £46 million in 2016 to £13 million by 2021. In April 2018, Sorrell left WPP after 33 years, following allegations of personal misconduct and misuse of company assets. Sorrell has denied the allegations. The
Financial Times The ''Financial Times'' (''FT'') is a British daily newspaper printed in broadsheet and also published digitally that focuses on business and economic Current affairs (news format), current affairs. Based in London, the paper is owned by a Jap ...
in an investigation around the circumstances of his departure from WPP has commented that what “emerged is a picture of routine verbal abuse of underlings and a blending of Sir Martin’s corporate and private life that jarred with some colleagues — particularly over his company expenditure, some of which was also extended to his wife”. This included allegations that Sorrell visited a brothel paid for with company funds. Sorrell has denied these allegations. As of April 2021, WPP and Martin Sorrell remain entangled in a legal battle over a disputed payout over allegedly leaked information to media following Martin Sorrell's resignation.


Other interests

In 1997, he was appointed an ambassador for British business by the
Foreign and Commonwealth Office The Foreign, Commonwealth and Development Office (FCDO) is the ministry of foreign affairs and a Departments of the Government of the United Kingdom, ministerial department of the government of the United Kingdom. The office was created on 2 ...
and subsequently appointed to the Office's Panel 2000 aimed at rebranding Britain abroad. In 1999 he was appointed by the secretary of state for education and employment to serve on the Council for Excellence in Management and Leadership. He is chairman of the Global Advisory Board of the Centre for International Business and Management (CIBAM), at the University of Cambridge, UK. In 1998, he was appointed to the board of directors of associates of
Harvard Business School Harvard Business School (HBS) is the graduate school, graduate business school of Harvard University, a Private university, private Ivy League research university. Located in Allston, Massachusetts, HBS owns Harvard Business Publishing, which p ...
and to the board of the
Indian School of Business The Indian School of Business (ISB) is a private business school with campuses in Hyderabad and Mohali, India. It offers various post-graduate management programs. History The Indian School of Business (ISB) was started in 1996 by a bunch of b ...
. On behalf of New York Mayor
Michael Bloomberg Michael Rubens Bloomberg (born February 14, 1942) is an American businessman and politician. He is the majority owner and co-founder of Bloomberg L.P., and was its CEO from 1981 to 2001 and again from 2014 to 2023. He served as the 108th mayo ...
, he chaired Media.NYC.2020, which reviewed the future of the global media industry, the implications for NYC, and suggested actionable next steps for the NYC government. Sorrell was a " Remainer" in the run up to the
Brexit referendum The 2016 United Kingdom European Union membership referendum, commonly referred to as the EU referendum or the Brexit referendum, was a referendum that took place on 23 June 2016 in the United Kingdom (UK) and Gibraltar under the provisions o ...
, and has expressed support for a second referendum on EU membership once the Brexit terms have been finalized, stating that when "we finally see what the terms are of Brexit, then the electorate can be asked to reconfirm in whichever way possible, referendum or general election platform, that they still want to go ahead.” He also justified new investments in France, Germany, Italy and Spain as a means to protect WPP against immigration caps following Brexit, emphasising the importance of freedom of movement of WPP's work force, 17 per cent of which are from EU countries other than the UK.


Personal life

Sorrell was first married to Sandra Finestone, with whom he has three sons, but the marriage broke down in 2003. In October 2005, he cashed in £12 million of WPP shares to fund the divorce settlement, in which Ms. Finestone, represented by Nicholas Mostyn QC, was awarded £30 million including: a £3.25m four-storey Georgian townhouse; two
Harrods Harrods is a Listed building, Grade II listed luxury department store on Brompton Road in Knightsbridge, London, England. It was designed by C. W. Stephens for Charles Digby Harrod, and opened in 1905; it replaced the first store on the ground ...
underground car parking spaces worth around £90,000 each; £23.5m in cash; £2m in bank deposits; and other assets including stocks and shares. Despite the divorce settlement, Sorrell still had 13 million shares in WPP, an estimated £80m stake, following the divorce, representing around 1% of the company, plus his 2005 pay settlement award. The divorce settlement was unusual in being a 60/40 split in favour of Sorrell — a break from the previously established policy of a 50/50 split even in big-money divorces since an influential ruling by Appeal Court Justice Mathew Thorpe in the 2002 divorce between Harry and Shan Lambert established that the contribution to the household of non-working wives should be considered equal to their husbands'. In the ''Lambert'' judgement, Lord Justice Thorpe stated that "special contribution remains a legitimate possibility but only in exceptional circumstances"; Sorrell was the first husband deemed to have met that criterion in a subsequent divorce settlement, with Mr Justice Bennett citing Sorrell's "special contribution" to the family's wealth in justification. Sorrell's three sons, Mark, Jonathan, and Robert, all followed him to
Cambridge Cambridge ( ) is a List of cities in the United Kingdom, city and non-metropolitan district in the county of Cambridgeshire, England. It is the county town of Cambridgeshire and is located on the River Cam, north of London. As of the 2021 Unit ...
and later joined
Goldman Sachs The Goldman Sachs Group, Inc. ( ) is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered in Lower Manhattan in New York City, with regional headquarters in many internationa ...
. Jonathan Sorrell is president of the hedge fund
Man Group Man Group plc is an active investment management business listed on the London Stock Exchange. It provides investment funds in liquid and private markets for institutional and private investors. It is the world's largest publicly traded hedge f ...
. Sorrell next married Cristiana Falcone, director of media and entertainment industries at the
World Economic Forum The World Economic Forum (WEF) is an international non-governmental organization, international advocacy non-governmental organization and think tank, based in Cologny, Canton of Geneva, Switzerland. It was founded on 24 January 1971 by German ...
. In February 2020 Falcone announced she was divorcing Sorrell, after twelve years of marriage, and he has described the process as sad and unpleasant. In April 2021, Sorrell was dating Caroline Michel, a literary agent whose clients include
Bear Grylls Edward Michael "Bear" Grylls (; born 7 June 1974) is a British adventurer, writer, television presenter and former Special Air Service, SAS trooper who is also a survival expert. He first drew attention after embarking on a number of notable ...
.


Recognition

He was
knighted A knight is a person granted an honorary title of a knighthood by a head of state (including the pope) or representative for service to the monarch, the church, or the country, especially in a military capacity. The concept of a knighthood ...
in the 2000 New Year Honours. On 27 September 2007, Sorrell was awarded the
Harvard Business School Harvard Business School (HBS) is the graduate school, graduate business school of Harvard University, a Private university, private Ivy League research university. Located in Allston, Massachusetts, HBS owns Harvard Business Publishing, which p ...
’s highest honour, the Alumni Achievement Award, by Dean Jay O. Light. The award was also given to: Ayala Corp. chair
Jaime Augusto Zobel de Ayala Jaime Augusto Miranda Zóbel de Ayala II https://ir.ayalaland.com.ph/wp-content/uploads/2016/02/File_75_Articles-of-Incorporation.pdf (born March 6, 1959), also known as Jaime Augusto Zóbel, is a Filipino businessman from the prominent Zóbe ...
, A. Malachi Mixon of Invacare, Donna Dubinsky and
Hansjörg Wyss Johann Georg "Hansjörg" Wyss ( ; born 19 September 1935) is a Swiss billionaire businessman and donor to politically liberal and environmental causes in the United States. He is the founder and former president and chairman of Synthes, a medic ...
of Synthes. In 2015 he was a Trustee of the
British Museum The British Museum is a Museum, public museum dedicated to human history, art and culture located in the Bloomsbury area of London. Its permanent collection of eight million works is the largest in the world. It documents the story of human cu ...
.The British Museum Trustees
British Museum, accessed 31 March 2015


References


External links


WPP website
{{DEFAULTSORT:Sorrell, Martin 1945 births Living people Businesspeople from London English Jews People educated at Haberdashers' Boys' School Alumni of Christ's College, Cambridge Harvard Business School alumni English people of Russian descent English people of Romanian descent English people of Polish-Jewish descent English chief executives WPP plc people Knights Bachelor Businesspeople awarded knighthoods British advertising executives Trustees of the British Museum