Lowrance is a manufacturer of consumer
sonar
Sonar (sound navigation and ranging or sonic navigation and ranging) is a technique that uses sound propagation (usually underwater, as in submarine navigation) to navigate, measure distances (ranging), communicate with or detect objects on o ...
and
GPS receivers, as well as digital mapping systems. Headquartered in
Tulsa
Tulsa () is the second-largest city in the state of Oklahoma and 47th-most populous city in the United States. The population was 413,066 as of the 2020 census. It is the principal municipality of the Tulsa Metropolitan Area, a region wit ...
,
Oklahoma
Oklahoma (; Choctaw: ; chr, ᎣᎧᎳᎰᎹ, ''Okalahoma'' ) is a state in the South Central region of the United States, bordered by Texas on the south and west, Kansas on the north, Missouri on the northeast, Arkansas on the east, New ...
, with production facilities in
Ensenada, Mexico, Lowrance employs approximately 1,000 people. The company is best known for its High Definition Systems (HDS) and add-on performance modules which include Broadband 4G Radar, StructureScan with SideScan and DownScan Imaging, Sonic Hub Audio, Sirius LWX-1 Weather, and NAIS Collision Avoidance.
In 2006, Simrad Yachting and Lowrance merged in a deal valued at $215 million, creating a new company named
Navico
Navico is a marine electronics company providing navigation, marine instruments and fish finding equipment to both the recreational and commercial marine sectors.
The Navico Recreational Marine Division is one of the world's largest provider of ...
. The Lowrance brand is wholly owned by Navico, Inc. A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting and B&G. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide.
History
Lowrance, a designer and manufacturer of Sonar, GPS and Aviation instruments, was founded in Tulsa,Oklahoma in 1957. In 2006, Lowrance was purchased by Simrad Yachting for $215 million. This merger went on to create Navico, now the largest leisure marine electronics manufacturer in the world.
See also
*
Navico
Navico is a marine electronics company providing navigation, marine instruments and fish finding equipment to both the recreational and commercial marine sectors.
The Navico Recreational Marine Division is one of the world's largest provider of ...
, parent company of Simrad
*
B&G, another subsidiary of Navico, which focuses on the sailing market
*
Simrad Yachting, another subsidiary of Navico
References
{{Reflist
External links
Official site
Navigation system companies
Marine electronics
Manufacturing companies based in Oklahoma
Companies based in Tulsa, Oklahoma
Electronics companies established in 1957