London Can Take It!
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''London Can Take It!'' is a 1940 short British
propaganda film A propaganda film is a film that involves some form of propaganda. Propaganda films spread and promote certain ideas that are usually religious, political, or cultural in nature. A propaganda film is made with the intent that the viewer will ad ...
directed by
Humphrey Jennings Frank Humphrey Sinkler Jennings (19 August 1907 – 24 September 1950) was an English documentary filmmaker and one of the founders of the Mass Observation organisation. Jennings was described by film critic and director Lindsay Anderson in 1 ...
and Harry Watt and narrated by US journalist and
war correspondent A war correspondent is a journalist who covers stories first-hand from a war, war zone. War correspondence stands as one of journalism's most important and impactful forms. War correspondents operate in the most conflict-ridden parts of the wor ...
Quentin Reynolds. It was produced by the
GPO Film Unit The GPO Film Unit was a subdivision of the UK General Post Office. The unit was established in 1933, taking on responsibilities of the Empire Marketing Board Film Unit. Headed by John Grierson, it was set up to produce sponsored documentary film ...
for the British Ministry of Information and distributed throughout the United States by
Warner Bros. Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
Kevin Jackson ''Humphrey Jennings'', 2004, London: Picador, p429. The film shows the effects of eighteen hours of the German blitz on
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
and its people.


Plot

The film opens with shots of the London streets in late afternoon, as people begin their commute home. The narrator reminds the audience that these people are part of the greatest civilian army the world has ever known, and are going to join their respective service before London's "nightly visitor" arrives. Listening posts are stationed as far away as the coastline and the "white fingers" of searchlights touch the sky. Soon the
Luftwaffe The Luftwaffe () was the aerial warfare, aerial-warfare branch of the before and during World War II. German Empire, Germany's military air arms during World War I, the of the Imperial German Army, Imperial Army and the of the Imperial Ge ...
bombers arrive and begin their nightly work, bombing churches, places of business and homes, the work of five centuries destroyed in five seconds. But as soon as it is morning the
British British may refer to: Peoples, culture, and language * British people, nationals or natives of the United Kingdom, British Overseas Territories and Crown Dependencies. * British national identity, the characteristics of British people and culture ...
people go back to work the way they usually do, demonstrating the British ' stiff upper lip' attitude.
Joseph Goebbels Paul Joseph Goebbels (; 29 October 1897 – 1 May 1945) was a German Nazism, Nazi politician and philologist who was the ''Gauleiter'' (district leader) of Berlin, chief Propaganda in Nazi Germany, propagandist for the Nazi Party, and ...
is quoted as saying that the bombings are having a great effect on British
morale Morale ( , ) is the capacity of a group's members to maintain belief in an institution or goal, particularly in the face of opposition or hardship. Morale is often referenced by authority figures as a generic value judgment of the willpower, ...
. He is right, the narrator says, the British people's morale is higher than ever.


Release

Via an agreement with
Warner Bros. Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
, the film was widely distributed in the
United States of America The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 states and a federal capital district, Washington, D.C. The 48 contiguo ...
by the British Ministry of Information with the intention of turning public opinion into favouring the USA declaring war on Germany. It did so particularly by depicting the war's effect on ordinary people, rather than on Britain as an outdated imperial power as she was often depicted by anti-war voices in America. A shorter domestic version was released as ''Britain Can Take It''.


Reception

''
Variety Variety may refer to: Arts and entertainment Entertainment formats * Variety (radio) * Variety show, in theater and television Films * ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont * ''Variety'' (1935 film), ...
'' wrote: "''Variety'''s rule of not reviewing shorts is abrogated in this case in deference to the job done by the British Ministry of Information, Quentin Reynolds and Warner Bros. English propaganda service did its bit in conceiving the idea of ''London Can Take It''; Reynolds did his – and more – by making it both impressive and presentable to the American public via his excellently written and spoken commentary, and Warner Bros did theirs by releasing it to theatres throughout the country as rapidly as prints could be turned out.  ... It's skillfully edited by some unsung and unbilled expert to interlard scenes of bombings and air-raid shelters with those of London going about its normal business. ... Reynolds' story is told with no fancy verbiage, no hysterical language, but with powerful simplicity." ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Cinema of the United States, Hollywood film industry, film, television, and entertainment industries. It was founded in 1930 as a daily trade pap ...
'' wrote: "''London Can Take It'', a one-reel documentary of a single day in that war-torn city, is an eloquent testament to the courage of British people. It is one of the greatest human interest stories to appear so far, either on film or in type. It has scenes of war, but is not a war film; it has scenes of wanton destruction, but is not a horror film. It is a matter-of-fact recording of the way the people and city of London are reacting to Hitler's nightly bombing and firing on children, hospitals and churches under cover of darkness in hope of terrorizing them and destroying public morale." ''
Boxoffice ''Boxoffice Pro'' is a film industry magazine dedicated to the movie theatre business published by BoxOffice Media LP. History It started in 1920 as ''The Reel Journal'', taking the name ''Boxoffice'' in 1931 and still publishes today, with a ...
'' wrote: "In terms of brooding and tragic photography, immeasurably aided and heightened by the factual, yet stirring, commentary of Quentin Reynolds, war correspondent for Collier's, ''London Can Take It'' might be described as a saga of a modern city under brutal and unrelenting attack from the air.  ... Tremendously worthwhile and highly dramatic".


Accolades

The film was nominated for an
Academy Award The Academy Awards, commonly known as the Oscars, are awards for artistic and technical merit in film. They are presented annually by the Academy of Motion Picture Arts and Sciences (AMPAS) in the United States in recognition of excellence ...
in
1941 The Correlates of War project estimates this to be the deadliest year in human history in terms of conflict deaths, placing the death toll at 3.49 million. However, the Uppsala Conflict Data Program estimates that the subsequent year, 1942, wa ...
for Best Live Action Short Film, One-Reel.


In popular culture

The film is edited and set to music by
Public Service Broadcasting Public broadcasting (or public service broadcasting) is radio, television, and other electronic media outlets whose primary mission is public service with a commitment to avoiding political and commercial influence. Public broadcasters receive ...
as one of the songs on their War Room EP. In 2025, the memoir ''London Can Take It'' by Valerie Braunston was published about growing up in the capital city during the Blitz which includes several references to Londoners having little option but to 'take it'.


See also

*
List of Allied propaganda films of World War II During World War II and immediately after it, in addition to the many private films created to help the war effort, many Allied countries had governmental or semi-governmental agencies commission propaganda and training films for home and foreig ...


References


External links

* *
London Can Take It!
' at Britmovie * * *
London Can Take It!
' at
The National Archives National archives are the archives of a country. The concept evolved in various nations at the dawn of modernity based on the impact of nationalism upon bureaucratic processes of paperwork retention. Conceptual development From the Middle Ages i ...
*
London Can Take It!
' at the
British Film Institute The British Film Institute (BFI) is a film and television charitable organisation which promotes and preserves filmmaking and television in the United Kingdom. The BFI uses funds provided by the National Lottery to encourage film production, ...

Commentary
an
review
in '' Documentary News Letter'' 1940 films 1940 short documentary films British World War II propaganda films Films directed by Harry Watt Films directed by Humphrey Jennings Battle of Britain films British black-and-white films Black-and-white documentary films Documentary films about London GPO Film Unit films British short documentary films {{DEFAULTSORT:London Can Take It!