Loab
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Loab ( ) is a fictional character that artist and writer Steph Maj Swanson has claimed to have discovered with a text-to-image AI model in April 2022. In a viral Twitter thread, Swanson described it as an unexpectedly emergent property of the software, saying they discovered it when asking the model to produce something "as different from the prompt as possible".


History

The Sweden-based artist Steph Maj Swanson said that they first generated these images in April 2022 by using the algorithmic technique of "negative prompt weights" accessing
latent space A latent space, also known as a latent feature space or embedding space, is an embedding of a set of items within a manifold in which items resembling each other are positioned closer to one another. Position within the latent space can be viewed a ...
, the initial prompt'Brando::-1', requesting the opposite of actor
Marlon Brando Marlon Brando Jr. (April 3, 1924 – July 1, 2004) was an American actor. Widely regarded as one of the greatest cinema actors of the 20th century,''Movies in American History: An Encyclopedia''
generated a "skyline logo" with cryptic lettering. Attempting to generate the opposite of this image using the prompt "DIGITA PNTICS skyline logo::-1" yielded what Swanson described as "off-putting images, all of the same devastated-looking older woman with defined triangles of
rosacea Rosacea is a long-term skin condition that typically affects the face. It results in redness, pimples, swelling, and small and superficial dilated blood vessels. Often, the nose, cheeks, forehead, and chin are most involved. A red, en ...
(?) on her cheeks". Swanson nicknamed the character "Loab", after one of the generated images resembled an
album cover An album cover (also referred to as album art) is the front packaging art of a commercially released album, studio album or other audio recordings. The term can refer to: * the printed paperboard covers typically used to package: ** sets of a ...
that included the printed word "loab". Swanson says that using the image as a prompt for further images produced increasingly violent and gory results. Swanson speculated that something about the image could be "adjacent to extremely gory and macabre imagery in the distribution of the AI's world knowledge". Swanson says that when they combined images of Loab with other pictures, the subsequent results consistently return an image including Loab, regardless of how much distortion they added to the prompts to try and remove her visage. Swanson speculated that the latent space region of the AI map that Loab is located in, in addition to being near gruesome imagery, must be isolated enough that any combinations with other images could only use Loab from her area and no related images due to its isolation. After enough crossbreeding of images and dilution attempts, Swanson was able to eventually generate images without Loab, but found that crossbreeding those diluted images would also eventually lead to a version of Loab to reappear in the resulting images. Swanson has said that "for various reasons" they are declining to disclose the software used to create the images. Loab has been referred to as the "first AI-generated
cryptid Cryptids are animals or other beings whose present existence is disputed or unsubstantiated by science. Cryptozoology, the study of cryptids, is a pseudoscience claiming that such beings may exist somewhere in the wild; it has been widely cri ...
" and as such has gone
viral The word ''Viral'' means "relating to viruses" (small infectious agents). It may also refer to: Viral behavior, or virality Memetic behavior likened that of a virus, for example: * Viral marketing, the use of existing social networks to spre ...
. Despite hyping up the cryptid nature of the discovery in their wording, Swanson admitted that "Loab isn't really haunted, of course", but noted that the mythos that has sprung up around the AI-generated character has gone beyond their initial involvement. Also, since more images of Loab are being made by other artists now, future AIs will use those images as a part of their latent space maps, making her an innate part of the internet landscape now, with Swanson adding "If we want to get rid of her, it’s already too late."


Response

There has been discussion of whether the Loab series of images are "a legitimate quirk of AI art software, or a cleverly disguised
creepypasta A creepypasta is a horror-related legend which has been shared around the Internet. The term ''creepypasta'' has since become a catch-all term for any horror content posted onto the Internet. These entries are often brief, user-generated, par ...
." '' Smithsonian'' magazine has written that "Loab sparked some lengthy ethical conversations around visual aesthetics, art and technology," and some have criticized the labeling of a woman with rosacea as a horror image, considering this to be "stigmatizing disability". Swanson responded that if the AI map is combining Loab with violent imagery, then that is a "social bias" in the data being used for the image modeling software. ''
The Atlantic ''The Atlantic'' is an American magazine and multi-platform publisher based in Washington, D.C. It features articles on politics, foreign affairs, business and the economy, culture and the arts, technology, and science. It was founded in 185 ...
'' writer Stephen Marche described Loab as a "form of expression that has never existed before" whose authorship is unclear and that exists as an "emanation of the collective imagistic heritage, the unconscious visual mind". Laurens Verhagen in ''
de Volkskrant ''De Volkskrant'' (; ), stylized as de Volkskrant, is a Dutch daily morning newspaper. Founded in 1919, it has a nationwide circulation of about 250,000. Formerly a leading centre-left Catholic broadsheet, ''de Volkskrant'' today is a medium- ...
'' commented that rather than showing that there are "dark horror creatures hidden deep within AI", the existence of Loab instead implies that our current "understanding of AI is limited". Mhairi Aitken at the
Alan Turing Institute The Alan Turing Institute is the United Kingdom's national institute for data science and artificial intelligence, founded in 2015 and largely funded by the UK government. It is named after Alan Turing, the British mathematician and computing p ...
stated that rather than a "creepy" emergent property, output results like Loab are representative of the "limitations of AI image-generator models" and was more concerned about the
urban legends Urban legend (sometimes modern legend, urban myth, or simply legend) is a genre of folklore concerning stories about an unusual (usually scary) or humorous event that many people believe to be true but largely are not. These legends can be e ...
that are born from such "boring" innocuous things and how easily "other people take these things seriously". Carly Cassella for
ScienceAlert ScienceAlert is an independently run online publication and news source that publishes articles featuring scientific research, discoveries, and outcomes. The site was founded in 2004 by Julian Cribb, a science writer, to aggregate research find ...
described Loab as a "modern day
tronie A tronie () is a type of work common in Dutch Golden Age painting and Flemish Baroque painting that depicts an exaggerated or characteristic facial expression. These works were not intended as portraits or caricatures but as studies of expressio ...
" that isn't representative of something that is an actual person, but just a concept or idea, similar but distinct from tronies like the ''
Girl With A Pearl Earring ''Girl with a Pearl Earring'' () is an oil painting by Dutch Golden Age painter Johannes Vermeer, dated 1665. Going by various names over the centuries, it became known by its present title towards the end of the 20th century because of the e ...
''. ''
Wired Wired may refer to: Arts, entertainment, and media Music * ''Wired'' (Jeff Beck album), 1976 * ''Wired'' (Hugh Cornwell album), 1993 * ''Wired'' (Mallory Knox album), 2017 * "Wired", a song by Prism from their album '' Beat Street'' * "Wired ...
's'' Joel Warner argued that Loab is only the beginning and that, with AI text generators such as
ChatGPT ChatGPT is a generative artificial intelligence chatbot developed by OpenAI and released on November 30, 2022. It uses large language models (LLMs) such as GPT-4o as well as other Multimodal learning, multimodal models to create human-like re ...
becoming more commonplace, a "linguistic version of Loab" will emerge in that space as well and begin creating ideas through "intentional prompts" or otherwise that will be as disturbing as ''
The 120 Days of Sodom ''The 120 Days of Sodom, or the School of Libertinage'' () is an unfinished novel by the French writer and nobleman Marquis de Sade, Donatien Alphonse François, Marquis de Sade, written in 1785 and published in 1904 after its manuscript was r ...
''.


See also

*
Artificial intelligence art Artificial intelligence visual art means visual artwork generated (or enhanced) through the use of artificial intelligence (AI) programs. Artists began to create AI art in the mid to late 20th century, when the discipline was founded. Throug ...
*
Contrastive Language-Image Pre-training Contrastive Language-Image Pre-training (CLIP) is a technique for training a pair of neural network models, one for image understanding and one for text understanding, using a contrastive objective. This method has enabled broad applications ac ...
(CLIP), an image recognition artificial intelligence system * Flashed face distortion effect, another serendipitous visual phenomenon * Crungus, another AI-generated cryptid


References


External links


An interview with Loab's creator

Original Twitter thread by Swanson
{{Portalbar, Art, Computer programming, Horror Text-to-image generation Digital art Face perception Urban legends Internet characters introduced in 2022 Artificial intelligence art Internet memes introduced in 2022 Internet meme characters Creepypasta