KPRF (98.7 FM, "The Bomb") is a commercial

classic hits Classic hits is a radio format which generally includes songs from the top 40 music charts from the late 1960s to the early 2000s, with music from the 1980s serving as the core of the format. Music that was popularized by MTV in the early 1980 ...

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...

located in

Amarillo, Texas Amarillo ( ; Spanish for "yellow") is a city in the U.S. state of Texas and the seat of Potter County. It is the 14th-most populous city in Texas and the largest city in the Texas Panhandle. A portion of the city extends into Randall County ...

. Its studios are located on Southwest 34th Avenue in Southwest Amarillo, and its transmitter tower is based west of the city in unincorporated Potter County, a mile west of

Cadillac Ranch ''Cadillac Ranch'' is a public art installation and sculpture in Amarillo, Texas, US. It was created in 1974 by Chip Lord, Hudson Marquez and Doug Michels, who were a part of the art group Ant Farm. The installation consists of ten Cadilla ...

. This station used to be longtime

Top 40 In the music industry, the Top 40 is the current, 40 most-popular songs in a particular genre. It is the best-selling or most frequently broadcast popular music. Record charts have traditionally consisted of a total of 40 songs. "Top 40" or "cont ...

/ CHR station under the moniker as ''"Power 98 FM"''. KPRF's format change took effect March 2007. On June 28, 2017, KPRF dropped the "Jack FM" format and began stunting with a unique format, playing a variety of songs entitled "Pay It and Play It" (claiming listeners could pay to request the songs played, yet intentionally never giving the number to call and request.) On June 29, 2017, KPRF ended stunting and launched a classic rock format, branded as "Lonestar 98.7". On August 29, 2019, KPRF rebranded as "Thunder 98.7". On March 31, 2021, KPRF flipped to classic hits, branded as "98.7 The Bomb".KPRF Drops A Bomb On Amarillo
Radioinsight - April 16, 2021

Previous logos

References

External links

KPRF official website
PRF Radio stations established in 1985 Townsquare Media radio stations Classic hits radio stations in the United States 1985 establishments in Texas {{Texas-radio-station-stub