Jeffrey Zeldman is an American entrepreneur,
web design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code a ...
er, author,
podcast
A podcast is a Radio program, program made available in digital format for download over the Internet. Typically, a podcast is an Episode, episodic series of digital audio Computer file, files that users can download to a personal device or str ...
er and speaker on
web design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code a ...
. He is the co-founder of
A List Apart Magazine and the
Web Standards Project
The Web Standards Project (WaSP) was a group of professional web developers dedicated to disseminating and encouraging the use of the web standards recommended by the World Wide Web Consortium, along with other groups and standards bodies, with ...
. He also founded the design studios Happy Cog and studio.zeldman, and co-founded the A Book Apart imprint and the design conference
An Event Apart.
Early life
Jeffrey Zeldman was born on January 12, 1955, in
Queens
Queens is the largest by area of the Boroughs of New York City, five boroughs of New York City, coextensive with Queens County, in the U.S. state of New York (state), New York. Located near the western end of Long Island, it is bordered by the ...
, New York, to the robotics engineer Maurice Zeldman and his wife Phyllis Sylvia Zeldman. When he was four years of age, his family moved to
Long Island
Long Island is a densely populated continental island in southeastern New York (state), New York state, extending into the Atlantic Ocean. It constitutes a significant share of the New York metropolitan area in both population and land are ...
. When he was eight, they moved to
Connecticut
Connecticut ( ) is a U.S. state, state in the New England region of the Northeastern United States. It borders Rhode Island to the east, Massachusetts to the north, New York (state), New York to the west, and Long Island Sound to the south. ...
, and at age thirteen, they moved to
Pittsburgh
Pittsburgh ( ) is a city in Allegheny County, Pennsylvania, United States, and its county seat. It is the List of municipalities in Pennsylvania#Municipalities, second-most populous city in Pennsylvania (after Philadelphia) and the List of Un ...
.
He earned an undergraduate degree from
University of Indiana
Indiana University (IU) is a system of public universities in the U.S. state of Indiana. The system has two core campuses, five regional campuses, and two regional centers under the administration of IU Indianapolis. The flagship campus of In ...
, and an
MFA in fiction writing from
University of Virginia
The University of Virginia (UVA) is a Public university#United States, public research university in Charlottesville, Virginia, United States. It was founded in 1819 by Thomas Jefferson and contains his The Lawn, Academical Village, a World H ...
.
Career
Jeffrey Zeldman briefly worked as a reporter for ''
The Washington Post
''The Washington Post'', locally known as ''The'' ''Post'' and, informally, ''WaPo'' or ''WP'', is an American daily newspaper published in Washington, D.C., the national capital. It is the most widely circulated newspaper in the Washington m ...
'' and ten years as an advertising copywriter before turning to web design in 1995.
He rose to prominence as an authority on web design in the second half of the nineties by advocating a middle ground between the aesthetically oriented position of
David Siegel and the functionally oriented position of
Jakob Nielsen, viewing function and aesthetics as complementary rather than polar opposites. In 1998, he co-founded the
Web Standards Project
The Web Standards Project (WaSP) was a group of professional web developers dedicated to disseminating and encouraging the use of the web standards recommended by the World Wide Web Consortium, along with other groups and standards bodies, with ...
with George Olsen and
Glenn Davis, serving as project leader from 1999 to 2002. His persistent activism for the adoption of
web standards
Web standards are the formal, non-proprietary standards and other technical specifications that define and describe aspects of the World Wide Web. In recent years, the term has been more frequently associated with the trend of endorsing a set of st ...
has since earned him accolades such as "standards champion,"
"godfather of web standards," and "a foremost advocate for the potential of the web."
Web publications
Zeldman has maintained his personal website, Zeldman.com, since 1995, initially featuring a blend of web design tips, opinion, and entertainment. In the early years, the site included a humorous treatise on
Lawrence Welk
Lawrence Welk (March 11, 1903 – May 17, 1992) was an American accordionist, bandleader, and television impresario, who hosted ''The Lawrence Welk Show'' from 1951 to 1982. The program was known for its light and family-friendly style, and the ...
, free icons and backgrounds for visitors to use, and a web design tutorial titled "Ask Dr. Web". The site's Daily Report subsequently became "a fountain of information regarding standards-compliant design."
In 1998, Zeldman co-launched ''
A List Apart
''A List Apart'' is a webzine that explores the design, development, and meaning of web content, with a special focus on web standards and best practices.
History
''A List Apart'' began in 1997 as a mailing list for web design
Web design e ...
'', a web magazine which explores the design, development, and meaning of web content, with a focus on the techniques and benefits of designing with web standards. Among his many contributions to ''A List Apart'', his article "To Hell with Bad Browsers," published in February 2001, has been cited as a turning point in the adoption of
Cascading Style Sheets for their intended purpose of articulating layouts.
Zeldman also co-hosts ''The Big Web Show'', a podcast about the web and online publishing.
Design agency
In 1999, Zeldman founded Happy Cog,
a web and interaction design studio specializing in user-and content-focused, standards-compliant design. In 2016, Zeldman's business association with Happy Cog ended, and he launched an independent design consultancy calle
Studio Zeldman
Print publications
Zeldman has authored two books, ''Taking your Talent to the Web'', which was published in 2001, and ''
Designing with Web Standards'', which first came out in 2003, and appeared in two revised editions, one in 2007, and one in 2009. ''Designing with Web Standards'' reiterates many of the arguments made by the Web Standards Project to highlight the benefits of standards-compliant web design. Having been translated into thirteen languages, the book brought standards awareness to a new international audience.
In 2010, Zeldman expanded his publishing work beyond web magazines with the creation of the A Book Apart imprint. Its books are designed to be quick reads and treat advanced topics in web design with a strong point of view.
Web Design Conference
In 2005, Zeldman and
Eric A. Meyer founded An Event Apart, "the design conference for people who make websites." An Event Apart is an "intensely educational two-day learning session for passionate practitioners of standards-based web design" followed by an optional day-long workshop on such topics as mobile web design, advanced accessible web design, HTML5, and CSS3. The conference currently takes place in seven cities annually. Cities and speakers vary. Speakers, in addition to offering informative content, must have made major contributions to web design or development in order to qualify to speak at the event.
Innovations
Zeldman and Happy Cog were early advocates of standards-based web design and many of their current and former employees have greatly contributed to various initiatives on the web, including:
* The development of "real type on the web" via CSS and services including
Typekit.
* Popularizing such ideas as
CSS layout,
responsive design
Responsive web design (RWD) or responsive design is an approach to web design that aims to make web pages render well on a variety of devices and window or screen sizes from minimum to maximum display size to ensure usability and satisfactio ...
, and style switching. The last of these was an early 2000 innovation which paved the way for later third-party innovations including
CSS Zen Garden
The CSS Zen Garden is a World Wide Web Web development, development resource "built to demonstrate what can be accomplished visually through Cascading Style Sheets, CSS-based design." It launched in May 2003.
Style sheets contributed by graph ...
and a web site known as Readability.
* The second revised edition of ''Designing With Web Standards'', issued in 2007, which famously showed Zeldman with a blue knit hat on its book cover, inspired
Douglas Vos to invent the
Blue Beanie Day, an annual international celebration of web standards which began in 2007.
Personal life
Zeldman has been
teetotal
Teetotalism is the practice of voluntarily abstaining from the consumption of alcohol, specifically in alcoholic drinks. A person who practices (and possibly advocates) teetotalism is called a teetotaler (US) or teetotaller (UK), or said to be ...
since 1993.
References
Bibliography
*
*
*
*
*
*
*
*
*
External links
Jeffrey Zeldman PresentsList of Select Publications
{{DEFAULTSORT:Zeldman, Jeffrey
1955 births
Living people
Businesspeople from New York City
People from Queens, New York
Indiana University alumni
University of Virginia alumni
American male bloggers
American bloggers
American designers
American technology podcasters
American publishers (people)
American technology writers
American graphic designers
Internet pioneers
Web designers
Web developers
21st-century American non-fiction writers