''InStyle'' is an American monthly women's
fashion magazine
Fashion journalism is a component of fashion media, with a focus on journalism, writing and photojournalism. Fashion journalists write about and critique fashion events and trends as well as cultivate and maintain relationships with stylists and ...
founded in 1994. It was published in the United States by
Dotdash Meredith
Dotdash Meredith (formerly The Mining Company, About.com and Dotdash) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, hom ...
, and started originally as a
brand extension
Brand extension or brand stretching is a marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category. The new product is called a spin-off.
Organizations use this ...
of ''
People
The term "the people" refers to the public or Common people, common mass of people of a polity. As such it is a concept of human rights law, international law as well as constitutional law, particularly used for claims of popular sovereignty. I ...
'' before carving out its own identity. In February 2022, it was announced that InStyle would cease print publications and move to a digital-only format.
Description
The magazines content included beauty, fashion, home, entertaining, philanthropy, celebrity lifestyles, feminism, and human-interest stories.
In 2018, ''InStyle'' became the first major fashion magazine to ban photography of and advertisements featuring fur. The ban on fur intended to showcase the animal cruelty necessary to produce fur garments, and to encourage others to refrain from fur consumption. The organization
PETA was supportive of the editorial change.
Dotdash Meredith, the media group that acquired InStyle in 2021, announced that they would be terminating the publication's print issues. InStyle's final print publication was the April 2022 issue. InStyle subsequently became digital-only. Neil Vogel, CEO of Dotdash Meredith, stated that the magazine would move to an all digital format because "print is no longer serving the brand's core purpose."
Editors
International editions
InStyle International editions are listed below
* ''InStyle Australia'' (closed in 2020, since 2022 , Edited by Justine Cullen)
* ''InStyle Brazil''
* ''InStyle China 优家画报'' (since 2017)
* ''InStyle Czech''
* ''InStyle Germany'' (Edited by Sophie Grützner)
* ''InStyle Greece''
* ''InStyle Hungary''
* ''InStyle Indonesia''
* ''InStyle Mexico''
* ''InStyle Polska'' (from 2008 to 2018)
* ''InStyle Romania''
* ''InStyle Russia''
* ''InStyle South Africa'' (from 2006 to 2007)
* ''InStyle South Korea''
* ''InStyle Spain''
* ''InStyle Taiwan''
* ''InStyle Thailand''
* ''InStyle Turkey''
* ''
InStyle UK'' (from 2001 to 2016)
InStyle Australia
In July 2020,
Bauer Media Australia and New Zealand (publisher of ''InStyle Australia'') announced that the magazine would be axed. This was blamed on a drop in advertising revenue due to the
Covid-19 pandemic
The COVID-19 pandemic (also known as the coronavirus pandemic and COVID pandemic), caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2), began with an disease outbreak, outbreak of COVID-19 in Wuhan, China, in December ...
, other axed titles included
''Harper's Bazaar Australia'',
''Elle Australia'' and more.
The magazine however returned in 2022 when the rights were acquired by ''True North Media''.
References
External links
Official website* at TheodoraandCallum.com
*
{{IAC
1994 establishments in New York City
Fashion magazines published in the United States
Magazines established in 1994
Magazines published in New York City
Mercury Capital
Monthly magazines published in the United States
Women's fashion magazines
Women's magazines published in the United States
IAC Inc.
Multilingual magazines