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iTunes Radio was an
Internet radio Internet radio, also known as online radio, web radio, net radio, streaming radio, e-radio and IP radio, is a digital audio service transmitted via the Internet. Broadcasting on the Internet is usually referred to as webcasting since it is not ...
service by
Apple Inc. Apple Inc. is an American multinational corporation and technology company headquartered in Cupertino, California, in Silicon Valley. It is best known for its consumer electronics, software, and services. Founded in 1976 as Apple Comput ...
that let users listen to automatically generated playlists based on direct input as well as collected data on music preferences. It was launched on September 18, 2013, as part of
iOS 7 iOS 7 is the seventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 6. It was announced at the company's Worldwide Developers Conference on June 10, 2013, and was released on September 18 ...
and was available in the Music app on iOS devices and
Apple TV Apple TV is a digital media player and a microconsole developed and marketed by Apple. It is a small piece of networking hardware that sends received media data such as video and audio to a TV or external display. Its media services include ...
(2nd generation and newer) as well as in
iTunes iTunes is a media player, media library, and mobile device management (MDM) utility developed by Apple. It is used to purchase, play, download and organize digital multimedia on personal computers running the macOS and Windows operating s ...
11.1 on
OS X macOS, previously OS X and originally Mac OS X, is a Unix, Unix-based operating system developed and marketed by Apple Inc., Apple since 2001. It is the current operating system for Apple's Mac (computer), Mac computers. With ...
( 10.7 Lion; it requires Mac OS 10.7.5 or newer to run) and
Windows Windows is a Product lining, product line of Proprietary software, proprietary graphical user interface, graphical operating systems developed and marketed by Microsoft. It is grouped into families and subfamilies that cater to particular sec ...
. It was only available in the United States and Australia. With the release of iOS 8.4 and iTunes 12.2, nearly all functions of iTunes Radio have become part of Apple's music streaming service
Apple Music Apple Music is an audio and video streaming service developed by Apple Inc. Users can select music to stream to their device on-demand, or listen to existing playlists. The service also includes the sister internet radio stations Apple Musi ...
and was henceforth called just Radio or Apple Music Radio. On January 15, 2016, Apple announced that effective January 28, 2016, iTunes Radio stations, barring
Beats 1 Apple Music 1, previously branded as Beats 1, is a 24/7 music radio station owned and operated by Apple Inc. It is accessible through iTunes or the Apple Music app on a computer, smartphone or tablet, smart speaker (such as the Apple HomePod), ...
, will only be accessible by Apple Music subscribers.


History

Apple announced the Internet radio service at its June 10, 2013
Apple Worldwide Developers Conference The Worldwide Developers Conference (WWDC) is an information technology conference held annually by Apple Inc. The conference is currently held at Apple Park in California. The event is used to showcase new software and technologies in the macO ...
(WWDC) keynote speech. The service launched in the United States on September 18, 2013, the same day as the release of
iOS 7 iOS 7 is the seventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 6. It was announced at the company's Worldwide Developers Conference on June 10, 2013, and was released on September 18 ...
, and in Australia on February 11, 2014. Reports of a streaming music service from Apple circulated for weeks before the announcement. , iTunes Radio was only available in the United States and Australia. Apple had announced plans to offer the service in other countries. In October 2013, Bloomberg reported that Apple had plans to expand the service to the UK, Canada, and New Zealand by early 2014. With the release of Apple Music, most functions of iTunes Radio had become available in 100 countries, although iTunes Radio itself remained limited to the United States and Australia as a free service. On January 15, 2016, Apple announced that effective January 28, 2016, iTunes Radio stations, barring Beats 1, will only be accessible by Apple Music subscribers. On January 29, 2016, the iTunes Radio channel was automatically removed from
Apple TV Apple TV is a digital media player and a microconsole developed and marketed by Apple. It is a small piece of networking hardware that sends received media data such as video and audio to a TV or external display. Its media services include ...
devices (3rd Generation and earlier).


Features

iTunes Radio was a free, ad-supported service available to all iTunes users, featuring
Siri Siri ( , backronym: Speech Interpretation and Recognition Interface) is a digital assistant purchased, developed, and popularized by Apple Inc., which is included in the iOS, iPadOS, watchOS, macOS, Apple TV, audioOS, and visionOS operating sys ...
integration on iOS. Users were able to skip tracks, customize stations, and purchase the station's songs from the iTunes Store. Users could also search through their history of previous songs. The number of track skips was limited like
Pandora Radio Pandora is a subscription-based music streaming service owned by the broadcasting corporation Sirius XM that is based in Oakland, California in the United States. The service carries a focus on recommendations based on the " Music Genome Proje ...
's service. iTunes Match subscribers could be able to use an ad-free version of the service. The service has pre-loaded stations, including a playlist of trending songs on
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
. The service also generated a radio station based on input like a single artist with songs by them and others similar. The service's selection was expected to learn the user's preferences from input whether the user likes or dislikes the track.


Apple Music integration

Former Apple CEO
Steve Jobs Steven Paul Jobs (February 24, 1955 – October 5, 2011) was an American businessman, inventor, and investor best known for co-founding the technology company Apple Inc. Jobs was also the founder of NeXT and chairman and majority shareholder o ...
was previously opposed to the idea of music subscription services. Through its purchase of audio equipment maker
Beats Electronics Beats Electronics, LLC (also known as Beats by Dr. Dre, Beats by Dre or simply Beats) is an American consumer audio products manufacturer headquartered in Culver City, California. The company was founded in 2006 by the music producer Dr. Dre and ...
in 2014, Apple gained ownership of its own service Beats Music. With Beats Music CEO Ian Rogers also becoming responsible for the ad-supported iTunes Radio service, ''
Business Insider ''Business Insider'' (stylized in all caps: BUSINESS INSIDER; known from 2021 to 2023 as INSIDER) is a New York City–based multinational financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Inside ...
'' later reported that Apple was planning to merge the two services. Apple also hired noted British radio DJ
Zane Lowe Alexander Zane Reed Lowe (born 1973) is a New Zealand radio DJ, live DJ, record producer, and television presenter. After an early career in music creation, production and DJing, he moved to the UK in 1997. He came to prominence through pr ...
to serve as a music curator. After a period of rumors and anticipation, the Apple Music music subscription service was announced at Apple's June 2015
Worldwide Developers Conference The Worldwide Developers Conference (WWDC) is an information technology conference held annually by Apple Inc. The conference is currently held at Apple Park in California. The event is used to showcase new software and technologies in the macO ...
. The " one more thing" reveal had been confirmed by
Sony Music Sony Music Entertainment (SME), commonly known as Sony Music, is an American multinational music company owned by Japanese conglomerate Sony Group Corporation. It is the recording division of Sony Music Group, with the other half being the ...
CEO Doug Morris and ''
The Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
'' reports prior to the announcement. Apple Music launched on June 30, 2015, and Beats Music was later discontinued, with all subscribers being migrated to Apple Music.


References


External links

* {{Apple Inc. ITunes Internet radio in the United States Internet properties established in 2013 Internet properties disestablished in 2016 2013 software Products introduced in 2013 Apple Inc. software IOS software