Hyundai Motor India Ltd is a wholly owned subsidiary of the Hyundai Motor Company headquartered in South Korea. It is the second largest automobile manufacturer with 15% market share as of 2022 and US$5.5 billion turn-over in India. Hyundai Motor India Limited was formed on 6 May 1996 by the Hyundai Motor Company of

South Korea South Korea, officially the Republic of Korea (ROK), is a country in East Asia, constituting the southern part of the Korean Peninsula and sharing a land border with North Korea. Its western border is formed by the Yellow Sea, while its eas ...

. When Hyundai Motor Company entered the Indian automobile market in 1996 the Hyundai brand was almost unknown throughout India. During the entry of Hyundai in 1996, there were only five major automobile manufacturers in India, i.e. Maruti,

Hindustan ''Hindūstān'' ( , from '' Hindū'' and ''-stān''), also sometimes spelt as Hindōstān ( ''Indo-land''), along with its shortened form ''Hind'' (), is the Persian-language name for the Indian subcontinent that later became commonly used by ...

, Premier, Tata and Mahindra.

Daewoo Daewoo ( ; Hangul: , Hanja: , ; literally "great universe" and a portmanteau of "dae" meaning great, and the given name of founder and chairman Kim Woo-choong) also known as the Daewoo Group, was a major South Korean chaebol (type of conglomerat ...

had entered the Indian automobile market with

Cielo Cielo (Spanish and Italian for "heaven" or "sky"), El Cielo (in Spanish) or Il Cielo (in Italian) may refer to: Art, entertainment, and media * ''Cielo'' (film), a 2017 Chile-Canadian documentary film * Cielo (TV channel), an Italian television ...

just three years back while

Ford Ford commonly refers to: * Ford Motor Company, an automobile manufacturer founded by Henry Ford * Ford (crossing), a shallow crossing on a river Ford may also refer to: Ford Motor Company * Henry Ford, founder of the Ford Motor Company * Ford F ...

, Opel and

Honda is a Japanese public multinational conglomerate manufacturer of automobiles, motorcycles, and power equipment, headquartered in Minato, Tokyo, Japan. Honda has been the world's largest motorcycle manufacturer since 1959, reaching a producti ...

had entered less than a year back. For more than a decade till Hyundai arrived,

Maruti Suzuki Maruti Suzuki India Limited, formerly known as Maruti Udyog Limited, is an Indian automobile manufacturer, based in New Delhi. It was founded in 1981 and owned by the Government of India until 2003, when it was sold to the Japanese automaker ...

had a near

monopoly A monopoly (from Greek el, μόνος, mónos, single, alone, label=none and el, πωλεῖν, pōleîn, to sell, label=none), as described by Irving Fisher, is a market with the "absence of competition", creating a situation where a speci ...

over the passenger cars segment because

Tata Motors Tata Motors Limited is an Indian multinational automotive manufacturing company, headquartered in Mumbai, India, which is part of the Tata Group. The company produces passenger cars, trucks, vans, coaches, buses. Formerly known as Tata Eng ...

and

Mahindra & Mahindra Mahindra & Mahindra Limited (M&M) is an Indian multinational automotive manufacturing corporation headquartered in Mumbai. It was established in 1945 as Mahindra & Mohammed and later renamed as Mahindra & Mahindra. Part of the Mahindra Group ...

were solely utility and commercial vehicle manufacturers, while Hindustan and Premier both built outdated and uncompetitive products.

History

HMIL's first car, the

Hyundai Santro The Hyundai Santro is a city car produced by the South Korean manufacturer Hyundai between 1998 and 2014. The nameplate was revived in 2018 to replace the Eon, and was produced until 2022. The "Santro" nameplate was applied during its first genera ...

was launched on 23 September 1998 and was a runaway success. Within a few months of its inception HMIL became the second largest automobile manufacturer and the largest automobile exporter in India. Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC), South Korea and is the largest passenger car exporter and the second largest car manufacturer in India. HMC has set up a research and development facility (Hyundai Motor India Engineering – HMIE) in the cyber city of Hyderabad. As HMC's global export hub for compact cars, HMIL is the first automotive company in India to achieve the export of 10 lakh cars in just over a decade. HMIL currently exports cars to more than 87 countries. It has been the number one exporter of passenger cars of the country for the eighth year in a row. To support its growth and expansion plans, HMIL currently has 1200 strong dealer network and more than 1,309 strong service points across India. In July 2012,

Arvind Saxena Arvind Saxena (born 8 August 1955) is an Indian civil servant and is the former chairman of the Union Public Service Commission (UPSC). A 1978-batch officer, he served in the Indian Postal Service for 10 years, before joining the Research and A ...

, the Director of Marketing and Sales stepped down from the position after serving the company for seven years. In August 2018, Rakesh Srivastava, Director of Sales and Marketing at Hyundai India, resigned from his position after serving for six years. On 4 December 2018, Hyundai Motor India Ltd, announced the top level management changes with immediate effect. Seon Seob Kim assumed the responsibilities of MD and CEO from Young Key Koo. In 2019, Hyundai Motor Company invested around 1.1 trillion KRW for additional EV production line and began manufacturing Kona Electric. In 2022, Hyundai Motor India Limited receives about 85% of its electrical power as eco-friendly energy from external power plant. Moreover, it is currently installing stationary solar power system of 1.9MWp using the module factory’s roof with the size of 13,028m². HyundaiChennai

Manufacturing facilities

HMIL has two manufacturing plants in

Irungattukottai Irungattukottai is a fast emerging neighbourhood of Chennai, strategically on the Chennai-Bangalore Highway (NH4). It is approximately 34 km from downtown Chennai. Irungatttukottai is part of the Kancheepuram District. It is Western part o ...

and Sriperumbudur in

Tamil Nadu Tamil Nadu (; , TN) is a state in southern India. It is the tenth largest Indian state by area and the sixth largest by population. Its capital and largest city is Chennai. Tamil Nadu is the home of the Tamil people, whose Tamil language ...

. HMIL's manufacturing plant near Chennai claims to have the most advanced production, quality and testing capabilities in the country. To cater to rising demand, HMIL commissioned its second plant in February 2008, which produces an additional 300,000 units per annum, raising HMIL's total production capacity to 600,000 units per annum. Current Production Capacity efficiency, has led to rolling out cars in 31 seconds, with these two plants in

, Sriperumbudur increased to 7,40,000 cars per year.

R&D centre

Hyundai Motor India Engineering (HMIE) is a fully owned subsidiary of Hyundai Motor Company, South Korea, which is located at Hyderabad, Telangana. HMIL established HMIE in November 2006 and contributed to the development of Hyundai Motors' popular new models for the Indian market starting with the Eon and followed now by the "i" series, and also in SUV segments like the Creta. Hyundai Motors' other overseas R&D centres are located in the United States, Germany, Japan, Korea, and China.

Regional headquarters

As of 2 July 2018, as part of organizational restructuring, Hyundai has announced the creation of three regional headquarters – Hyundai Motor India, Hyundai Motor North America and Hyundai Motor Europe. The regional headquarters will have various divisions for planning, finance, products and customer experience. They will work in collaboration with Hyundai Motor Company – the corporate headquarters based in Seoul, South Korea. Hyundai Motor India led by SS Kim will oversee the operations of the brand in the regional market.

Global Quality Centre

Indian Quality Centre (INQC) is one of five quality centres worldwide, along with those in the US, China, Europe and Middle East. The India centre located at Faridabad, Haryana will conduct durability studies of existing models and benchmark parts and systems for constant improvement. The key activity of the centre is to "contribute in new car development from pilot stage to create quality product with zero defect". The centre will also be responsible for ensuring "top level safety quality" through proactive customer oriented management system and understanding feedback from them to eliminate potential risks. The centre also has an objective to study market conditions and other Asia Pacific regions to develop new cars and adapt strategies for continuous product quality improvement. The company opened a training centre at the facility. It will have its own body and paint unit. The new service training will ensure overall skill development of entire service profile of dealer manpower.

Models

Current models

Discontinued models

(September 23 1998–2014, 2018–2022) *

Hyundai Accent The Hyundai Accent ( ko, 현대 엑센트), or Hyundai Verna (현대 베르나) is a subcompact car produced by Hyundai. In Australia, the first generation models carried over the Hyundai Excel name used by the Accent's predecessor. The Accen ...

(October 14 1999–2013) *

Hyundai Sonata The Hyundai Sonata is a mid-size car that has been manufactured by Hyundai since 1985. The first generation Sonata, which was introduced in 1985, was a facelifted Hyundai Stellar with an engine upgrade, and was withdrawn from the market in two ...

(July 18 2001–2014) * Hyundai Terracan (August 4 2003–2007) *

Hyundai Elantra The Hyundai Elantra, also known as the Hyundai Avante ( ko, 현대 아반떼), is a compact car produced by the South Korean manufacturer Hyundai since 1990. The Elantra was initially marketed as the ''Lantra'' in Australia and some European m ...

(April 15 2004–2022) * Hyundai Getz (September 10 2004–2009) *

Hyundai Santa Fe The Hyundai Santa Fe ( ko, 현대 싼타페) is a sport utility vehicle (SUV) produced by the South Korean manufacturer Hyundai since 2000. It is named after the city of Santa Fe, New Mexico, and was introduced for the 2001 model year as Hyund ...

(October 13 2010–2017) *

Hyundai Eon The Hyundai Eon is a city car produced by the South Korean manufacturer Hyundai. It was launched on 13 October 2011 in India, March 2012 in the Philippines, June 2012 in Vietnam, and June 2014 in Sri Lanka. It was being also sold in Honduras, Nepa ...

(2011–2019) *

Hyundai Xcent The Hyundai Xcent is a subcompact car produced by the South Korean manufacturer Hyundai. Based on the Hyundai Grand i10, the Xcent is a sedan manufactured by Hyundai Motor India Limited in Chennai. The Xcent was launched on 12 March 2014, being ...

(2014–2020)

Sales and service network

HMIL has 475 dealers and more than 1,300 service points across

India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...

. HMIL also operates its own dealerships known as Hyundai Motor Plazas in large metros across India. HMIL has the second largest sales and service network in India after

Sales and exports

HMIL currently exports vehicles to over 92 countries across

Africa Africa is the world's second-largest and second-most populous continent, after Asia in both cases. At about 30.3 million km2 (11.7 million square miles) including adjacent islands, it covers 6% of Earth's total surface area ...

Middle East The Middle East ( ar, الشرق الأوسط, ISO 233: ) is a geopolitical region commonly encompassing Arabia (including the Arabian Peninsula and Bahrain), Asia Minor (Asian part of Turkey except Hatay Province), East Thrace (Europ ...

Latin America Latin America or * french: Amérique Latine, link=no * ht, Amerik Latin, link=no * pt, América Latina, link=no, name=a, sometimes referred to as LatAm is a large cultural region in the Americas where Romance languages — languages derived f ...

, Australia and

Asia Asia (, ) is one of the world's most notable geographical regions, which is either considered a continent in its own right or a subcontinent of Eurasia, which shares the continental landmass of Afro-Eurasia with Africa. Asia covers an are ...

. It has been India's number one exporter for the last 10 years consecutively. In February 2010 HMIL achieved a record export of 1 million units. HMIL has been consecutively awarded "Top Exporter Of The Year" for 10 years by EEPC.The Highest Exported volume was 2,70,017 in year 2009. Now, it has moved down as fourth largest car exporter following Maruti Suzuki,

Volkswagen Volkswagen (),English: , . abbreviated as VW (), is a German motor vehicle manufacturer headquartered in Wolfsburg, Lower Saxony, Germany. Founded in 1937 by the German Labour Front under the Nazi Party and revived into a global brand post-W ...

and Nissan.

Awards and achievements

*Indian Car of the Year (ICOTY) **2008 — Hyundai i10 **2014 — Hyundai Grand i10 **2015 — Hyundai Elite i20 **2016 — Hyundai Creta **2018 — Hyundai Verna **2020 — Hyundai Venue **2021 - Hyundai i20 *J D Power Appeal Awards 2016 demonstrating excellence of 'Made In India' Products as per global standards for Grand i10, Elite i20 & Creta. *JD Power Indian Customer Satisfaction Award 2017 – For Ranking Number 1 in After Sales Customer satisfaction.

Brand ambassador

The carmaker got Shah Rukh Khan on board as its brand ambassador for the Hyundai Xcent, the company's recently launched sub-compact sedan in India. 1998, SRK shot his first TVC for the Hyundai Santro, and his association with the car brand has now turned 23. In 2010 Khan won the "Brand Ambassador of the Year" for Hyundai i10 at NDTV Profit Car and Bike Awards. Khan also promotes the "Be The Better Guy" road safety campaign for Hyundai. In July 2017, Hyundai India extended Khan's contract for two years.

Hyundai Motor India Foundation

In 2021, the Hyundai Motor India Foundation (HMIF), the philanthropic arm of Hyundai Motor India Ltd., announced a new initiative, Art for Hope. It will work towards encouraging artists across various domains like digital arts, crafts, multidisciplinary arts, performance arts and visual arts. The project is scheduled to begin October 2021. Selected artists will get an opportunity to exchange ideas, complete an art project and be mentored by key industry people. The final projects will be displayed in art shows across India.

References

External links

Hyundai Motor India Limited
{{Automotive industry in India

Car manufacturers of India Manufacturing companies based in Chennai Vehicle manufacturing companies established in 1996 Indian subsidiaries of foreign companies 1996 establishments in Tamil Nadu