Hypebeast is a
Hong Kong
Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
-listed company that focuses on contemporary culture and lifestyle.
Originally founded in 2005 by
Kevin Ma as a sneaker blog, over the years, Hypebeast has also expanded into other areas such as fashion, art, music,
Web3, and more.
Hypebeast's three major divisions are Hypemedia, its online editorial and social media platforms; Hypemaker, an in-house creative production agency;
and HBX, a retail platform.
In addition to the Hypebeast media platform, which is in multiple languages, there are also Hypebae and Popbee for women, Hypemoon for
Web3, Hypeart for art and Hypegolf for golf.
History
Hypebeast was originally started as a sneaker blog in 2005 by
Kevin Ma.
*In 2012, the lifestyle, digital and streetwear focused site entered the retail sphere as HBX, selling fashion editor favourites.
*In 2016, it launched its creative agency, Hypemaker.
*In 2018, the company organized a festival called Hypefest in New York City.
*In 2019, Hypebeast was transferred to the Main Board in the
HKEX
Hong Kong Exchanges and Clearing Limited (HKEX; , also 香港交易所 or 港交所 ) operates a range of equity, commodity, fixed income and currency markets through its wholly owned subsidiaries The Stock Exchange of Hong Kong Limited (SEH ...
.
*In 2020, Hypebeans, a café, was opened in the HBX Hong Kong store.
*In 2022, the HBX New York flagship store was opened in
Chinatown, New York.
*In 2022, the Hypegolf Shop opened in Japan.
Recognition
*2008: ''
Time
Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, ...
'' magazine's 50 best websites
*2017: ''Fast Company'' most innovative companies
*2018: ''Forbes Asia'' 200 Best Under A Billion list
See also
*
References
External links
Hypebeast website
{{DEFAULTSORT:Hypebeast
Clothing companies of Hong Kong
Retail companies of Hong Kong
Entertainment companies of Hong Kong
Companies listed on the Hong Kong Stock Exchange
Online clothing retailers
Fashion websites
Fashion magazines
Sneaker culture
Street fashion
Hip hop fashion
Youth culture