''HOW'' was a bimonthly
magazine
A magazine is a periodical literature, periodical publication, print or digital, produced on a regular schedule, that contains any of a variety of subject-oriented textual and visual content (media), content forms. Magazines are generally fin ...
for
graphic designers launched in 1985. It is edited by Megan Lane Patrick. It was published by
F+W Media of
Cincinnati, Ohio
Cincinnati ( ; colloquially nicknamed Cincy) is a city in Hamilton County, Ohio, United States, and its county seat. Settled in 1788, the city is located on the northern side of the confluence of the Licking River (Kentucky), Licking and Ohio Ri ...
. The magazine covered
business
Business is the practice of making one's living or making money by producing or Trade, buying and selling Product (business), products (such as goods and Service (economics), services). It is also "any activity or enterprise entered into for ...
,
creativity
Creativity is the ability to form novel and valuable Idea, ideas or works using one's imagination. Products of creativity may be intangible (e.g. an idea, scientific theory, Literature, literary work, musical composition, or joke), or a physica ...
,
design
A design is the concept or proposal for an object, process, or system. The word ''design'' refers to something that is or has been intentionally created by a thinking agent, and is sometimes used to refer to the inherent nature of something ...
, and
technology
Technology is the application of Conceptual model, conceptual knowledge to achieve practical goals, especially in a reproducible way. The word ''technology'' can also mean the products resulting from such efforts, including both tangible too ...
.
HOW organized six creative competitions annually, covering
graphic design
Graphic design is a profession, academic discipline and applied art that involves creating visual communications intended to transmit specific messages to social groups, with specific objectives. Graphic design is an interdisciplinary branch of ...
,
logo
A logo (abbreviation of logotype; ) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or include the text of the name that it represents, as in ...
design, promotion and
marketing
Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce.
Marketing is usually conducted by the seller, typically a retailer or ma ...
, interactive media, and
in-house design.
In December 2011, HOW introduced an online education platform known as HOW Design University (HOW U), which offered online classes, boot camps, and webinars aimed at creative professionals.
F+W Media, the publisher of HOW, filed for Chapter 11 bankruptcy on March 10, 2019.
Consequently, HOW magazine and its related websites were discontinued, except for the annual in-person event, HOW Design Live, which continues to be a gathering for the design community.
References
External links
How Design official website
HOW Design Competitions official competition website
HOW Design University, official HOW U website
{{F W Media
1985 establishments in Ohio
2019 disestablishments in Ohio
Visual arts magazines published in the United States
Biweekly magazines published in the United States
Defunct magazines published in the United States
Design magazines
Magazines established in 1985
Magazines disestablished in 2019
Magazines published in Cincinnati