Green Monday (GM) is a startup that makes low-carbon and

sustainable living Sustainable living describes a lifestyle (sociology), lifestyle that attempts to reduce the use of Earth's natural resources by an individual or society. Its practitioners often attempt to reduce their ecological footprint (including their carbo ...

simple. Founded in 2012 in Hong Kong, GM is aimed at tackling

climate change Present-day climate change includes both global warming—the ongoing increase in Global surface temperature, global average temperature—and its wider effects on Earth's climate system. Climate variability and change, Climate change in ...

and ensuring

food security Food security is the state of having reliable access to a sufficient quantity of affordable, healthy Human food, food. The availability of food for people of any class, gender, ethnicity, or religion is another element of food protection. Simila ...

. As of 2014, results of a survey by market research company Ipsos showed that 1.6 million Hong Kong people, or 23% of the city's total population, embrace "Green Monday" - an increase of 18% from 2012, and over 1,000 restaurants in Hong Kong are offering their menus.

History

Green Monday started to grow beyond Hong Kong in 2014. Events that marked their international recognition and growth include: *

Columbia University Columbia University in the City of New York, commonly referred to as Columbia University, is a Private university, private Ivy League research university in New York City. Established in 1754 as King's College on the grounds of Trinity Churc ...

became the first university in the US to launch Green Monday on their campus. *

Fast Company (magazine) ''Fast Company'' is an American business magazine published monthly in print and online, focusing on technology, business, and design. It releases six print issues annually. History ''Fast Company'' was founded in November 1995 by Alan Webb ...

named Green Monday among China's Top 50 Most Innovative Companies of Year 2014. * The US Consulate of Hong Kong, the

American Humane Society The American Humane Society (previously American Humane), is an American animal welfare organization founded in 1877 that works to rescue, care for, and protect animals by taking action wherever and whenever they are in need. It was previously ...

and the Italian Chamber of Commerce in Hong Kong became Green Monday's partners. * Green Monday was launched at the

Washington University in St. Louis Washington University in St. Louis (WashU) is a private research university in St. Louis, Missouri, United States. Founded in 1853 by a group of civic leaders and named for George Washington, the university spans 355 acres across its Danforth ...

in January 2015, becoming the second university in the US to join the program * Green Monday's School Program has been sponsored by a local bank charitable foundation. As of 2014, more than 800 schools with about 600,000 students from kindergarten to university in Hong Kong pledged to observe "Green Monday".

External links

*
Green Monday Facebook

References

{{Reflist Climate change mitigation Vegetarian organizations Social enterprises