Giorgetto Giugiaro
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Giorgetto Giugiaro (; born 7 August 1938) is an Italian automotive designer. He has worked on
supercar A supercar, also known as an exotic car, is a street-legal sports car with race track-like power, speed, and handling, plus a certain subjective ''cachet'' linked to pedigree and/or exclusivity. The term 'supercar' is frequently used for th ...
s and popular everyday vehicles. He was named Car Designer of the Century in 1999 and inducted into the Automotive Hall of Fame in 2002. He was awarded the
Compasso d'Oro The Compasso d'Oro (; ) is an industrial design award originated in Italy in 1954. Initially sponsored by the La Rinascente, a Milanese department store, the award has been organised and managed by the Associazione per il Disegno Industriale (ADI ...
industrial design award six times, including a lifetime achievement awarded in 1984. In addition to cars, Giugiaro designed camera bodies for
Nikon (, ; ) is a Japanese optics and photographic equipment manufacturer. Nikon's products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, rifle scopes, spotting scopes, and equipment related to S ...
, ''Navigation promenade'' of Porto Santo Stefano, in 1983, the organ of the Cathedral of Lausanne (composed of about 7000 pipes) in 2003, and developed a new pasta shape, "Marille". He also designed several watch models for
Seiko , commonly known as Seiko ( , ), is a Japanese maker of watches, clocks, electronic devices, and semiconductors. Founded in 1881 by Kintarō Hattori in Tokyo, Seiko introduced the world's first commercial quartz wristwatch in 1969. Seiko is ...
, mainly racing chronographs, as well as office furniture for Okamura Corporation.


Influence on design

Giugiaro's earliest cars, like the Alfa Romeo 105/115 Series Coupés, often featured tastefully arched and curving shapes, such as the De Tomaso Mangusta, Iso Grifo, and Maserati Ghibli. From the late 1960s, Giugiaro's designs became increasingly angular, transitioning via the gentle bends of the 1971 Maserati Bora, and culminating in the straight-lined, "folded paper" era of the 1970s and '80s designs such as the 1974 first VW Golf, the 1976 Lotus Esprit S1, 1978
BMW M1 The BMW M1 (model code E26) is a Mid-engine design, mid-engined sports car produced by German automotive manufacturer BMW from 1978 until 1981. In the late 1970s, Italian automobile manufacturer Lamborghini entered into an agreement with BMW to ...
, and the 1981
DMC DeLorean The DMC DeLorean is a rear-engine, two–seat sports car manufactured and marketed by John DeLorean's DeLorean Motor Company (DMC) for the American market from 1981 until 1983—ultimately the only car brought to market by the fledgling compa ...
. During the early 1990s, he went along with the era, and introduced more curvy designs again, with his
Lamborghini Calà The Lamborghini Calà (also known as the Italdesign Calà) was a concept car designed for Lamborghini by Italdesign Giugiaro. It was first shown at the Geneva Motor Show#1995, 1995 Geneva Motor Show. It was a completely functional prototype that n ...
, Maserati Spyder, Ferrari GG50 and Grundig Space Fidelity. Giugiaro is widely known for the DMC DeLorean, prominently featured in the Hollywood movie series ''
Back to the Future ''Back to the Future'' is a 1985 American science fiction film directed by Robert Zemeckis and written by Zemeckis and Bob Gale. It stars Michael J. Fox, Christopher Lloyd, Lea Thompson, Crispin Glover, and Thomas F. Wilson. Set in 1985 ...
.''His most commercially successful design is the
Volkswagen Golf The Volkswagen Golf () is a compact car/ small family car ( C-segment) produced by the German automotive manufacturer Volkswagen since 1974, marketed worldwide across eight generations, in various body configurations and under various nameplate ...
Mk1. In 1976, Giugiaro explored a taxi concept with the
Museum of Modern Art The Museum of Modern Art (MoMA) is an art museum located in Midtown Manhattan, New York City, on 53rd Street (Manhattan), 53rd Street between Fifth Avenue, Fifth and Sixth Avenues. MoMA's collection spans the late 19th century to the present, a ...
(MOMA), which became the 1978 Lancia Megagamma concept. Fiat had commissioned the 1978 concept from Italdesign, asking for a 4-meter length, high roof, high h-point, multi-functional, monospace design — but ultimately decided the concept was too risky for production. In retrospect, the Megagamma was more influential than successful in its own right. It is considered the "conceptual birth mother of the MPV/minivan movement." it influenced design of such mini/compact MPVs as the
Nissan Prairie The is an automobile manufactured and marketed by Nissan from 1981 to 2004. Considered a mini MPV or a compact MPV. It was also marketed as the Multi in Canada and the Stanza Wagon in the United States. In Japan, it was exclusive to '' Nissan Blu ...
(1981) and Fiat 500L (2011), as well as larger MPVs, including the Renault Espace and Chrysler minivans.


Career and studios

* Giugiaro started his career as a stylist at the in-house Special Vehicle Design department of Italy's major carmaker
Fiat Fiat Automobiles S.p.A., commonly known as simply Fiat ( , ; ), is an Italian automobile manufacturer. It became a part of Fiat Chrysler Automobiles in 2014 and, in 2021, became a subsidiary of Stellantis through its Italian division, Stellant ...
(1955–1959) * From 1959–1965, he worked in a similar capacity for Gruppo Bertone, a company exclusively working for ''other'' carmakers, primarily as a styling and design studio, similar to a building architecture firm, as well as handling low volume production of special edition cars for other carmakers. Although Bertone and Italy's other car and
industrial design Industrial design is a process of design applied to physical Product (business), products that are to be manufactured by mass production. It is the creative act of determining and defining a product's form and features, which takes place in adva ...
studios would create design proposals for other car brands on their own initiative, and sometimes even show concept cars under their own name, they never combined their design and production work for other carmakers with independent car manufacturing in their own right and under their own brand name, like Lotus in the UK, or
Porsche Dr. Ing. h.c. F. Porsche AG, usually shortened to Porsche (; see below), is a German automobile manufacturer specializing in luxury, high-performance sports cars, SUVs and sedans, headquartered in Stuttgart, Baden-Württemberg, Germany. Th ...
in Germany. * In 1965 Giugiaro switched to working for
Ghia Carrozzeria Ghia SpA (established 1916 in Turin) is an Italian automobile design and coachbuilding firm, established by Giacinto Ghia and Gariglio as "Carrozzeria Ghia & Gariglio". The headquarters are located at Corso Guglielmo Marconi, 4, Tu ...
, another of Italy's car design studios, through 1967; followed by: * a brief stint at Studi Italiani Realizzazione Prototipi (SIRP), in 1968, after which * Giugiaro founded his own studio, Italdesign Giugiaro (1968–2015). * From 2015 (to present day), he turned over a new leaf with GFG Style


Designs


Automobiles

*
Alfa Romeo Alfa Romeo Automobiles S.p.A. () is an Italian carmaker known for its sports-oriented vehicles, strong auto racing heritage, and iconic design. Headquartered in Turin, Italy, it is a subsidiary of Stellantis Europe and one of 14 brands of mu ...
** 2000 Sprint (1960) ** 2600 Sprint (1962) ** Giulia Sprint GT (1963) ** Canguro concept car (1964) ** Giulia SS Bertone Prototipo concept car (1965) ** Alfa Romeo 1750 Berlinetta concept car (1968) **
Iguana ''Iguana'' (, ) is a genus of herbivorous lizards that are native to tropical areas of Mexico, Central America, South America, and the Caribbean. The genus was first described by Austrian naturalist Josephus Nicolaus Laurenti, J.N. Laurenti in ...
concept car (1968) ** Caimano concept car (1971) ** Alfasud (1972) ** Alfetta GT (1974) ** Alfasud Sprint (1976) ** Brera concept car (2002, won Compasso d'Oro award) ** 156 facelift second series (2003) ** Visconti concept car (2004) ** 159/159 SW (2004) ** Brera (2005) *
American Motors American Motors Corporation (AMC; commonly referred to as American Motors) was an American automobile manufacturing company formed by the mergers and acquisitions, merger of Nash-Kelvinator Corporation and Hudson Motor Car Company on May 1, 19 ...
** AMC AMX/3 (1970) ** Eagle Premier (1987) * ASA 1000 GT (1962) *
Aston Martin Aston Martin Lagonda Global Holdings PLC () is a British manufacturer of Luxury car, luxury sports cars and grand tourers. Its predecessor was founded in 1913 by Lionel Martin and Robert Bamford. Headed from 1947 by David Brown (entrepreneur ...
** DB4 GT Bertone 'Jet' (1961) ** Twenty Twenty concept car (2001) *
Audi Audi AG () is a German automotive manufacturer of luxury vehicles headquartered in Ingolstadt, Bavaria, Germany. A subsidiary of the Volkswagen Group, Audi produces vehicles in nine production facilities worldwide. The origins of the compa ...
**
Audi 80 The Audi 80 is a compact executive car produced by the Audi subdivision of the Volkswagen Group across four generations from 1966 to 1996. It shared its platform with the Volkswagen Passat from 1973 to 1986 and was available as a Saloon (autom ...
(1978) ** Audi Coupe *
BMW Bayerische Motoren Werke AG, trading as BMW Group (commonly abbreviated to BMW (), sometimes anglicised as Bavarian Motor Works), is a German multinational manufacturer of vehicles and motorcycles headquartered in Munich, Bavaria, Germany. Th ...
** 3200 CS (1961) ** BMW 2800 Spicup concept car (initial design, 1969) ** M1 (1977) ** Nazca C2 concept car (1992) ** Nazca C2 Spider concept car (1993) ** M1 Homage Concept (2008) * Bugatti Automobili and Bugatti Automobiles ** ID 90 Concept (1990) ** EB 112 (1993) ** EB 118 (1998) ** EB 218 (1999) * Buick Park Avenue Ultra (1989–1990 interior seating) * Cadillac Sixty Special (1989–1993 interior seating) * Chevrolet Testudo concept car (1963) *
Daewoo Daewoo ( ; ; ; ; literally "great universe" and a portmanteau of "''dae''" meaning great, and the given name of founder and chairman Kim Woo-choong) also known as the Daewoo Group, was a major South Korean chaebol (type of conglomerate) and aut ...
**
Lanos The Daewoo Lanos is a compact car, compact hatchback / Sedan (automobile), sedan car produced by the South Korean manufacturer Daewoo Motors, Daewoo from 1997 to 2002, and thereafter produced under license agreements in various countries worldwid ...
(1996) ** Leganza (1997) **
Magnus Magnus, meaning "Great" in Latin, was used as cognomen of Gnaeus Pompeius Magnus in the first century BC. The best-known use of the name during the Roman Empire is for the fourth-century Western Roman Emperor Magnus Maximus. The name gained wid ...
(2000 and 2003) ** Kalos hatchback (2002) ** Lacetti hatchback (2004) *
De Tomaso De Tomaso Automobili Ltd. (previously known as De Tomaso Modena SpA) is an Italian car-manufacturing company. It was founded in 1959 by Alejandro de Tomaso in Modena. It originally produced various sports prototypes and auto racing vehicles, incl ...
** Mangusta (1966) ** Rowan concept car (1967) *
DMC DeLorean The DMC DeLorean is a rear-engine, two–seat sports car manufactured and marketed by John DeLorean's DeLorean Motor Company (DMC) for the American market from 1981 until 1983—ultimately the only car brought to market by the fledgling compa ...
(1981) *
Ferrari Ferrari S.p.A. (; ) is an Italian luxury sports car manufacturer based in Maranello. Founded in 1939 by Enzo Ferrari (1898–1988), the company built Auto Avio Costruzioni 815, its first car in 1940, adopted its current name in 1945, and be ...
** 250 GT “Competition” Berlinetta SWB Speciale Bertone (1960) ** 250 GT Berlinetta SWB Speciale Bertone (1962) ** Ferrari GG50 concept car (2005) *
Fiat Fiat Automobiles S.p.A., commonly known as simply Fiat ( , ; ), is an Italian automobile manufacturer. It became a part of Fiat Chrysler Automobiles in 2014 and, in 2021, became a subsidiary of Stellantis through its Italian division, Stellant ...
** 850 Spider (1965) ** Dino Coupé (initial design, 1963) **
Panda The giant panda (''Ailuropoda melanoleuca''), also known as the panda bear or simply panda, is a bear species endemic to China. It is characterised by its white coat with black patches around the eyes, ears, legs and shoulders. Its body is ...
(1980, won Compasso d'Oro award) ** Uno (1983) ** Croma (1985) ** Punto (1993, won Compasso d'Oro award) ** Palio/Siena (2001) ** Croma (2005) ** Grande Punto (2005) ** Sedici (2005) * Ford **
Maya Maya may refer to: Ethnic groups * Maya peoples, of southern Mexico and northern Central America ** Maya civilization, the historical civilization of the Maya peoples ** Mayan languages, the languages of the Maya peoples * Maya (East Africa), a p ...
concept car (1984) **
Mustang The mustang is a free-roaming horse of the Western United States, descended from horses brought to the Americas by the Spanish conquistadors. Mustangs are often referred to as wild horses, but because they are descended from once-domesticate ...
concept car (1966, 2006) * FSO ** Polonez (1978) *
GreenTech Automotive GreenTech Automotive (also known as WM GreenTech Automotive Corp.) was a United States automotive manufacturer founded in 2009 that planned to develop and produce ultralow-power electric cars resembling very small cars or large golf carts. It wa ...
**GreenTech MyCar * Gordon-Keeble GT (1960) * Hyundai ** Pony Coupé concept car (1974) **
Pony A pony is a type of small horse, usually measured under a specified height at maturity. Ponies often have thicker coats, manes and tails, compared to larger horses, and proportionally shorter legs, wider barrels, heavier , thicker necks and s ...
(1975) ** Stellar (1982) ** Excel (1985) **
Sonata In music a sonata (; pl. ''sonate'') literally means a piece ''played'' as opposed to a cantata (Latin and Italian ''cantare'', "to sing"), a piece ''sung''. The term evolved through the history of music, designating a variety of forms until th ...
(1988) *Innocenti 186 GT (1964) * Iso Rivolta ** Iso Rivolta IR 300, Rivolta IR 300 (1961) ** Iso Grifo, Grifo (1963) ** Iso Fidia, Fidia (1967) * Italdesign ** Italdesign Aztec, Aztec concept car (1988) **Quaranta concept car (2008) * Isuzu ** Isuzu 117 Coupé, 117 Coupé (1968) ** Isuzu Piazza, Piazza/Impulse (1981) ** Isuzu Gemini, Gemini/I-Mark (1985) * Iveco ** Iveco CityClass bus (1996) ** Iveco MyWay bus (1999) ** Iveco Eurotech (1992) ** Iveco EuroTrakker (1993) ** Iveco Daily (2006) ** Iveco Massif (2007) *Lamborghini ** Lamborghini Marco Polo, Marco Polo concept car (1982) ** Lamborghini Calà, Calà concept car (1995) * Lancia **Lancia Megagamma, Megagamma concept car (1978) ** Lancia Delta, Delta (1979) **Lancia Medusa, Medusa concept car (1980) **Lancia Prisma, Prisma (1982) **Lancia Orca, Orca concept car (1982) **Lancia Thema, Thema (1984) *Lexus GS#First generation (S140; 1991), Lexus GS (1993) * Lotus ** Lotus Esprit, Esprit (1976) ** Lotus Etna, Etna concept car (1984) * Maserati ** Maserati 5000 GT, 5000 GT (1961) ** Maserati Ghibli, Ghibli (1966) **Simun concept car (1968) ** Maserati Bora, Bora (1971) ** Maserati Boomerang, Boomerang concept car (1972) ** Maserati Merak, Merak (1972) **Tipo 124 concept car (1974) ** Maserati Medici, Medici concept car (1974) **Medici II concept car (1976) ** Maserati Quattroporte, Quattroporte (1976) ** Maserati 3200 GT, 3200 GT (1998) **Buran concept car (2000) ** Maserati Spyder, Spyder (2001) ** Maserati Coupé, Coupé (2002) * Mazda ** Mazda Familia (1963) ** Mazda Luce (1965) *Oldsmobile Thor concept car (1967) *Porsche Tapiro concept car (1970) *Proton Emas concept car (2010) * Renault ** Renault 21, 21 (1986) ** Renault 19, 19 (1988) * Saab Automobile, Saab ** Saab 600, 600 (1980) ** Saab 9000, 9000 (1984) * Scania 2-series (1980) *SEAT **SEAT Ibiza, Ibiza (1984) **SEAT Málaga, Málaga (1985) **SEAT Proto, Proto T & TL concept car (1989–1990) **SEAT Proto, Proto C concept car (1990) **SEAT Toledo, Toledo (1991) **SEAT Córdoba, Córdoba (1993) **SEAT Ibiza, Ibiza (1993) **SEAT Toledo, Toledo (1998) **SEAT León, León (1998) *Simca **Simca 1000 Coupé (1962) **Simca 1000 Coupé, Simca 1200S (1967) *Škoda Auto, Skoda 720 concept car (1972) *SsangYong Motor Company, SsangYong **SsangYong Rexton, Rexton (2001) **SsangYong Korando, Korando (2010) *Subaru Alcyone SVX (1991) *Suzuki **Suzuki Carry#Fourth generation (L40), Carry (1969) **Suzuki Cervo#Cervo SS20 (first generation), Cervo (1977–1982) **Suzuki SX4, SX4 (2006) *Techrules Ren (2018) *Toyota **Lexus GS#First generation (S140; 1991), Aristo (1991) **Toyota Alessandro Volta, Alessandro Volta concept car (2004) *Volkswagen **Karmann Ghia TC (1972) **Volkswagen Passat, Passat (1973) **VW Scirocco#First generation (1974–1981), Scirocco (1974) **Volkswagen Golf Mk1, Golf (1974) **VW Jetta#First generation (MK1/A1, Typ 16; 1979–1984), Jetta (1979) **Volkswagen W12, W12 Coupe & Roadster concept cars (1997) *Zastava Automobiles, Zastava **Zastava Florida - Yugo Sana, Florida (1988)


Cameras

*
Nikon (, ; ) is a Japanese optics and photographic equipment manufacturer. Nikon's products include cameras, camera lenses, binoculars, microscopes, ophthalmic lenses, measurement instruments, rifle scopes, spotting scopes, and equipment related to S ...
** Nikon EM, EM (1979) ** Nikon F3, F3 (1980) **L35AF (1983) ** Nikon F4, F4 (1988) ** Nikon F5, F5 (1996) ** Nikon D2H, D2H (2003) ** Nikon F6, F6 (2004) ** Nikon D3, D3 (2007) ** Nikon D4, D4 (2012) ** Nikon D800, D800 (2012) ** Nikon Df, Df (2013)


Firearms

*Handguns ** Beretta Beretta Neos, Neos (2002) *submachine gun, Submachine Guns **Beretta Beretta CX4 Storm, CX4 Storm (2003) *Shotguns ** Beretta UGB25 Xcel Trap 12 GA, 30"


Motorcycles

* Ducati 860 GT (1975) * Suzuki RE5 (1975) *Derbi Predator (1998) *TOMOS A5 Colibri (1989) moped * MV Agusta 350 Ipotesi


Other

* Sirio telephone for Società Italiana per l'Esercizio Telefonico (early 1990s) * FIAT Ferroviaria/Alstom ETR 460, ETR 460 (Pendolino) train (1993) * Nitro concept tractor (2013) *
Seiko , commonly known as Seiko ( , ), is a Japanese maker of watches, clocks, electronic devices, and semiconductors. Founded in 1881 by Kintarō Hattori in Tokyo, Seiko introduced the world's first commercial quartz wristwatch in 1969. Seiko is ...
Sports watch (1983) *
Seiko , commonly known as Seiko ( , ), is a Japanese maker of watches, clocks, electronic devices, and semiconductors. Founded in 1881 by Kintarō Hattori in Tokyo, Seiko introduced the world's first commercial quartz wristwatch in 1969. Seiko is ...
Speed Master wrist watch (1986) *
Seiko , commonly known as Seiko ( , ), is a Japanese maker of watches, clocks, electronic devices, and semiconductors. Founded in 1881 by Kintarō Hattori in Tokyo, Seiko introduced the world's first commercial quartz wristwatch in 1969. Seiko is ...
Macchina Sportiva wrist watch * Isotron by Eurodent, dental system (1989, won Compasso d'Oro award) * Deutz-Fahr 7250 TTV Agrotron (2014, won Compasso d'Oro award) * Deutz-Fahr 6215 RCSHIFT tractor (2017) *''Navigation promenade'' of Porto Santo Stefano, Tuscany * Marille Pasta * Organ of the cathedral of Lausanne, composed of about 7000 pipes * Molten Corporation, Molten basketball design (official game ball for FIBA) * Traditional balsamic vinegar, Balsamic Vinegar of Modena Bottle.


References


External links


Italdesign
Giugiaro's industrial design group
Coachbuild.com Encyclopedia: Giugiaro




An overview of automotive designers working for BMW. {{DEFAULTSORT:Giugiaro, Giorgetto 1938 births Living people People from Garessio Italian automobile designers Italian industrial designers Italdesign Giugiaro Lamborghini people BMW designers Ferrari people Alfa Romeo people Maserati people Compasso d'Oro Award recipients