''Free Guy'' is a 2021 American
science fiction
Science fiction (sometimes shortened to Sci-Fi or SF) is a genre of speculative fiction which typically deals with imaginative and futuristic concepts such as advanced science and technology, space exploration, time travel, parallel uni ...
action comedy film
Action comedy is a genre that combines aspects of action and comedy. The genre is most prevalent in film with action comedy films, though several TV series fit this genre.
Film
The action comedy film is a film genre that combines aspects of acti ...
directed and produced by
Shawn Levy
Shawn Adam Levy (born July 23, 1968) is a Canadian film director, film producer, actor, and founder of 21 Laps Entertainment. He has worked across genres and is perhaps best known as the director of the '' Night at the Museum'' film franchise an ...
from a screenplay by
Matt Lieberman and
Zak Penn, and a story by Lieberman. The film stars
Ryan Reynolds
Ryan Rodney Reynolds (born October 23, 1976) is a Canadian-American actor. He is one of the highest-grossing film actors of all time, with a worldwide box-office gross of over billion.
He began his career starring in the Canadian teen ...
,
Jodie Comer,
Lil Rel Howery,
Utkarsh Ambudkar
Utkarsh Ambudkar ( ; born December 8, 1983), also known by his stage name UTK the INC, is an American actor, rapper, and singer. He is known for his film roles including '' Pitch Perfect'' (2012), '' Game Over, Man!'' (2018), ''Blindspotting'' (2 ...
,
Joe Keery
Joseph David Keery (born April 24, 1992) is an American actor and musician. He is best known for playing Steve Harrington in the science fiction series '' Stranger Things'' (2016–present) and for his role in the comedy film ''Free Guy'' (2021) ...
, and
Taika Waititi
Taika David Cohen (born 16 August 1975), known professionally as Taika Waititi ( ), is a New Zealand filmmaker, actor, and comedian. He is a recipient of an Academy Award, a BAFTA Award, and a Grammy Award, and has received two nominations at ...
. It tells the story of a bank teller who discovers that he is a
non-player character
A non-player character (NPC), or non-playable character, is any character in a game that is not controlled by a player. The term originated in traditional tabletop role-playing games where it applies to characters controlled by the gamemaster ...
in a
massively multiplayer online game
A massively multiplayer online game (MMOG or more commonly MMO) is an online video game with a large number of players, often hundreds or thousands, on the same server. MMOs usually feature a huge, persistent open world, although there are ...
who then partners with a player to find evidence that a gaming company's CEO stole the player's game's source code.
''Free Guy'' premiered at the Piazza Grande section of the
74th Locarno Film Festival in Switzerland on August 10, 2021.
Following a year-long
delay as a result of the COVID-19 pandemic, it was released theatrically in the United States three days later on August 13 in
RealD 3D
RealD 3D is a digital stereoscopic projection technology made and sold by RealD. It is currently the most widely used technology for watching 3D films in theaters. Worldwide, RealD 3D is installed in more than 26,500 auditoriums by approximately ...
,
IMAX
IMAX is a proprietary system of high-resolution cameras, film formats, film projectors, and theaters known for having very large screens with a tall aspect ratio (approximately either 1.43:1 or 1.90:1) and steep stadium seating.
Graeme ...
,
4DX and
Dolby Cinema
Dolby Cinema is a premium cinema created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features. The technology competes with ...
formats by
20th Century Studios
20th Century Studios, Inc. (previously known as 20th Century Fox) is an American film production company headquartered at the Fox Studio Lot in the Century City area of Los Angeles. As of 2019, it serves as a film production arm of Walt Dis ...
. It grossed $331.5 million worldwide. The film received positive reviews from critics for the concept, comparing it to science fiction films and action video games such as ''
Ready Player One'', ''
The Truman Show'', ''
The Matrix
''The Matrix'' is a 1999 science fiction action film written and directed by the Wachowskis. It is the first installment in ''The Matrix'' film series, starring Keanu Reeves, Laurence Fishburne, Carrie-Anne Moss, Hugo Weaving, and Joe Pantolia ...
'', ''
Grand Theft Auto
''Grand Theft Auto'' (''GTA'') is a series of action-adventure games created by David Jones and Mike Dailly. Later titles were developed under the oversight of brothers Dan and Sam Houser, Leslie Benzies and Aaron Garbut. It is primarily d ...
'', and ''
Fortnite''.
The film received a nomination for
Best Visual Effects at the
94th Academy Awards
The 94th Academy Awards ceremony, presented by the Academy of Motion Picture Arts and Sciences (AMPAS), took place on March 27, 2022, at the Dolby Theatre in Hollywood, Los Angeles. The awards were scheduled after its usual late February date ...
. A sequel is in development.
Plot
''Free City'' is a
massively multiplayer online role-playing video game
A role-playing video game (commonly referred to as simply a role-playing game or RPG, as well as a computer role-playing game or CRPG) is a video game genre where the player controls the actions of a character (or several party members) immers ...
(MMORPG), where the players are distinguished from the
non-player characters
A non-player character (NPC), or non-playable character, is any character in a game that is not controlled by a player. The term originated in traditional tabletop role-playing games where it applies to characters controlled by the gamemaster o ...
(NPCs) by the sunglasses they wear, and spend their time robbing banks, fighting each other, and causing mayhem. Unaware that the world they live in is a video game, the NPCs are mostly oblivious to the chaos caused by players, while living out their scripted lives. Unemployed software developer Millie Rusk spends her time playing ''Free City'' to find proof that Soonami Studios stole the source code from the concept game she developed, ''Life Itself'', which included novel
artificial intelligence
Artificial intelligence (AI) is intelligence—perceiving, synthesizing, and inferring information—demonstrated by machines, as opposed to intelligence displayed by animals and humans. Example tasks in which this is done include speech ...
techniques for its NPCs. Her friend Walter "Keys" McKey is sympathetic, but reluctant to help, as he now works in technical support at Soonami.
Meanwhile, Guy, an NPC who works as a bank teller alongside his best friend, a security guard named Buddy, meets Millie's
avatar
Avatar (, ; ), is a concept within Hinduism that in Sanskrit literally means "descent". It signifies the material appearance or incarnation of a powerful deity, goddess or spirit on Earth. The relative verb to "alight, to make one's appear ...
"MolotovGirl", who catches his attention by singing his favorite song "
Fantasy
Fantasy is a genre of speculative fiction involving magical elements, typically set in a fictional universe and sometimes inspired by mythology and folklore. Its roots are in oral traditions, which then became fantasy literature and d ...
". Afterwards, he begins to deviate from his programming, shocking Buddy by accidentally shooting a skull-masked player robbing the bank and leaving with his sunglasses. Believing Guy to be a hacker disguised as an NPC, Keys and his coworker Mouser unsuccessfully try to ban him from the game. Accessing the players' view of the game, Guy visits new areas and meets Millie at Revenjamin Buttons' stash house, which holds evidence of her source code. Believing Guy to be a
novice player, she advises him to
level up after their first break-in attempt fails. Guy rapidly progresses through the game by completing missions benevolently, standing out from other players and becoming a worldwide sensation known as "Blue Shirt Guy" while Soonami Studios' CEO Antwan Hovachelik has the art nerds roid out his design for the sequel, ''Free City 2''.
As Keys eventually realizes that Guy truly is an NPC, other NPCs that Guy interacts with also begin to develop self-awareness. Keys learns that ''Free City 2'' is due to release in 48 hours and will completely replace ''Free City'', effectively terminating all of the game's NPCs. After Keys informs Millie, she tells Guy the truth about his existence, but he becomes frustrated and breaks off contact. Guy talks with Buddy and realizes that there is something more to their reality. Buddy helps Guy to get the evidence Millie wanted from Revenjamin Buttons. Antwan sees that the popularity of Blue Shirt Guy threatens his plans to launch ''Free City 2'' and orders a server reboot, which resets Guy's memories. Guy regains his self-awareness when Millie kisses him.
Guy recalls the location of an island containing remnants of the ''Life Itself'' source code and they attempt to reach the island before the ''Free City 2'' launch wipes all old content from the servers. Antwan fires Keys, has every player removed from ''Free City'', and sends an unfinished, muscle-bound character who resembles Guy named Dude into the game. Initially overwhelmed, Guy puts the sunglasses on Dude, distracting him and allowing Guy to proceed to the island. In a last-ditch attempt to stop him, Antwan begins smashing the game servers in the Soonami offices with a fire axe, erasing Buddy and much of the game world, while firing Mouser. Before he can destroy the final server, Millie offers a deal to abandon her lawsuit and surrender the profits of the ''Free City'' franchise to him in exchange for her creation.
Sometime later, sales for ''Free City 2'' have slipped because of
bugs in the code and
lagging online play. An embattled Antwan is in the crosshairs, but claims he is a "victim". Meanwhile, Millie salvages her code and releases the
indie game
An indie game, short for independent video game, is a video game typically created by individuals or smaller development teams without the financial and technical support of a large game publisher, in contrast to most "AAA" (triple-A) games. ...
''Free Life'', which includes Guy, Dude, and the other NPCs from ''Free City''. In the game, Guy reveals to Millie that his code is, in fact, a love letter to her from Keys. During the development of ''Life Itself'', Keys had encoded what he knew about her tastes into an AI routine in the game, which was eventually incorporated into ''Free City''. This explains why Guy felt uniquely drawn to MolotovGirl. After Millie leaves the game, she and Keys share a kiss. Back in ''Free Life'', Guy and Dude reunite with Buddy, who was among those NPCs reconstructed.
Cast
*
Ryan Reynolds
Ryan Rodney Reynolds (born October 23, 1976) is a Canadian-American actor. He is one of the highest-grossing film actors of all time, with a worldwide box-office gross of over billion.
He began his career starring in the Canadian teen ...
as Guy / Blue Shirt Guy, a bank teller and
non-player character
A non-player character (NPC), or non-playable character, is any character in a game that is not controlled by a player. The term originated in traditional tabletop role-playing games where it applies to characters controlled by the gamemaster ...
(NPC) in ''Free City'' who is initially unaware that he is a video game character.
** Reynolds also provides the uncredited voice and
facial motion capture
Facial motion capture is the process of electronically converting the movements of a person's face into a digital database using cameras or laser scanners. This database may then be used to produce computer graphics (CG), computer animation for m ...
for Dude, an incomplete muscular version of Guy with a blue shirt tattoo on his chest that was made for ''Free City 2''. Dude is physically portrayed by
bodybuilder
Bodybuilding is the use of progressive resistance exercise to control and develop one's muscles (muscle building) by muscle hypertrophy for aesthetic purposes. It is distinct from similar activities such as powerlifting because it focuses ...
Aaron W. Reed.
*
Jodie Comer as Millie Rusk, a player looking for source code to her original game ''Life Itself'', which she co-developed with Keys, inside the game. In ''Free City'', her avatar is MolotovGirl. Comer wore a short-haired wig when portraying MolotovGirl.
*
Lil Rel Howery as Buddy, a ''Free City'' bank security guard and Guy's best friend.
*
Joe Keery
Joseph David Keery (born April 24, 1992) is an American actor and musician. He is best known for playing Steve Harrington in the science fiction series '' Stranger Things'' (2016–present) and for his role in the comedy film ''Free Guy'' (2021) ...
as Walter "Keys" McKey, an employee of Soonami Studios and a
Massachusetts Institute of Technology
The Massachusetts Institute of Technology (MIT) is a private land-grant research university in Cambridge, Massachusetts. Established in 1861, MIT has played a key role in the development of modern technology and science, and is one of th ...
(MIT) graduate who co-developed ''Life Itself'' with Millie. In ''Free City'', his avatar is described as a "dirty stripper cop".
*
Utkarsh Ambudkar
Utkarsh Ambudkar ( ; born December 8, 1983), also known by his stage name UTK the INC, is an American actor, rapper, and singer. He is known for his film roles including '' Pitch Perfect'' (2012), '' Game Over, Man!'' (2018), ''Blindspotting'' (2 ...
as Mouser, Keys' co-worker at Soonami Studios. In ''Free City'', his avatar is a police officer in a muscular rabbit suit.
*
Taika Waititi
Taika David Cohen (born 16 August 1975), known professionally as Taika Waititi ( ), is a New Zealand filmmaker, actor, and comedian. He is a recipient of an Academy Award, a BAFTA Award, and a Grammy Award, and has received two nominations at ...
as Antwan Hovachelik, the ruthless and narcissistic founder and CEO of Soonami Studios who stole the source code for ''Life Itself'' to make ''Free City'' with plans to have it replaced with ''Free City 2''.
*
Channing Tatum
Channing Matthew Tatum (born April 26, 1980) is an American actor. Tatum made his film debut in the drama ''Coach Carter'' (2005), and had his breakthrough role in the 2006 dance film '' Step Up''. He gained wider attention for his leading rol ...
as Revenjamin Buttons, an avatar in ''Free City'' who owns a stash house that Guy and MolotovGirl try to break into to obtain incriminating data involving ''Life Itself''.
**
Matty Cardarople
Matthew Richard Cardarople (born February 9, 1983) is an American actor and comedian. He has appeared in the ABC television series ''Selfie'', the 2015 film ''Jurassic World'', the 2016 TV series ''Stranger Things'', and as the "Henchperson of In ...
as Keith, a 22-year-old gamer who plays ''Free City'' as Revenjamin Buttons.
Recurring NPCs in ''Free City'' include
Britne Oldford
Britne Oldford (born July 23, 1992) is a Canadian actress. She is best known for portraying Cadie Campbell on '' Skins'', Alma Walker on '' American Horror Story: Asylum'', Remy Beaumont on '' Ravenswood'', Regan on '' Hunters'', and as Fei Harg ...
as Missy, a
barista
A barista (; ; from the Italian/Spanish for "bartender") is a person, usually a coffeehouse employee, who prepares and serves espresso-based coffee drinks.
Etymology and inflection
The word ''barista'' comes from Italian where it means a male ...
;
Camille Kostek as the
bombshell that was originally associated with Revenjamin Buttons and bank robber #3 before befriending Missy; Mark Lainer as a bank hostage who always has his hands up; Mike Devine as Officer Johnny, a police officer that Guy knows; Sophie Levy as a big city dreamer; Vernon Scott as the manager of the bank that Guy and Buddy work at who would get attacked by bank robbers as part of a ''Free City'' bonus; Naheem Garcia as Joe, a convenience store owner whose store is always robbed by the players while being thrown through his window; Anabel Graetz as Phyllis, an elderly
cat lady
A cat lady is a cultural archetype or stock character, most often depicted as a woman, a middle-aged or elderly spinster or widow, who has many cats. The term may be pejorative, or it may be affectionately embraced.
Usage and association
Women ...
who needs help finding her cats; Ric Plamenco as an ice cream vendor in the part of ''Free City'' where no quests are; Kenneth Israel as a businessman; Michael Malvesti as a newsstand vendor; Michael Tow as a man who quotes "looks like rain"; Colin Allen as a shoe store clerk; and Bob Gilliam as a news anchor.
Soonami Studios' staff include Jonathan De Azevedo as Jonathan, the personal assistant of Antwan; Destiny Claymore as one of the art nerds at Soonami Studios that develop Dude; Minh-Ahn Day as a Soonami Studios employee that informs Antwan that no retailer will carry their bloody zombie video game due to concerns about its nature; and Jose Guns Alves as a Soonami Studios security guard.
The film features
cameo appearance
A cameo role, also called a cameo appearance and often shortened to just cameo (), is a brief appearance of a well-known person in a work of the performing arts. These roles are generally small, many of them non-speaking ones, and are commonly ei ...
s from gamers and streamers
Jacksepticeye,
Ninja
A or was a covert agent or mercenary in feudal Japan. The functions of a ninja included reconnaissance, espionage, infiltration, deception, ambush, bodyguarding and their fighting skills in martial arts, including ninjutsu.Kawakami, pp. 2 ...
,
Pokimane,
DanTDM, and
LazarBeam who, in the film, provide commentary on Guy and ''Free City'' on their respective
YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
and
Twitch channels from their own perspectives.
Actor
Chris Evans and ''
Good Morning America
''Good Morning America'' (often abbreviated as ''GMA'') is an American morning television program that is broadcast on ABC. It debuted on November 3, 1975, and first expanded to weekends with the debut of a Sunday edition on January 3, 1993. ...
'' host
Lara Spencer make cameo appearances as themselves.
''
Jeopardy!
''Jeopardy!'' is an American game show created by Merv Griffin. The show is a quiz competition that reverses the traditional question-and-answer format of many quiz shows. Rather than being given questions, contestants are instead given genera ...
'' host
Alex Trebek
George Alexander Trebek (; July 22, 1940 – November 8, 2020) was a Canadian-American game show host and television personality. He is best known for hosting the syndicated general knowledge quiz game show ''Jeopardy!'' for 37 season ...
makes a posthumous cameo appearance in his final film role after his death on November 8, 2020.
Other voice roles in the film include
Hugh Jackman
Hugh Michael Jackman (born 12 October 1968) is an Australian actor. Beginning in theatre and television, he landed his breakthrough role as James "Logan" Howlett / Wolverine in the 20th Century Fox ''X-Men'' film series (2000–2017), a role ...
as a masked avatar in an alley (physically portrayed by Patrick Vincent Curran) who MolotovGirl gets the location to Revenjamin Buttons' stash house from,
Dwayne Johnson
Dwayne Douglas Johnson (born May 2, 1972), also known by his ring name The Rock, is an American actor and former professional wrestler. Widely regarded as one of the greatest professional wrestlers of all time, he was integral to the develop ...
as bank robber #2 (physically portrayed by Owen Burke) whom Guy accidentally shoots while trying to claim his sunglasses,
Tina Fey
Elizabeth Stamatina "Tina" Fey (; born May 18, 1970) is an American actress, comedian, writer, producer, and playwright. She is best known for her work on the NBC sketch comedy series ''Saturday Night Live'' (1997–2006) and for creating the ...
as Keith's mother (portrayed by Regina Taufen) who was vacuuming in the background, and
John Krasinski
John Burke Krasinski (; born October 20, 1979) is an American actor and filmmaker. He is known for his role as Jim Halpert on the NBC sitcom ''The Office''. He also served as a producer and occasional director of the series throughout its nin ...
as a silhouetted gamer (physically portrayed by Rosario Corso) who comments about Guy and the NPCs alongside the previously-mentioned gamers and streamers.
Production
Development
In August 2016,
Matt Lieberman spent three weeks writing the first draft of the
spec script
A spec script, also known as a speculative screenplay, is a non-commissioned and unsolicited screenplay. It is usually written by a screenwriter who hopes to have the script optioned and eventually purchased by a producer, production company, or ...
for ''Free Guy''. This was sold and entered development at 20th Century Fox prior to
being acquired by
The Walt Disney Company
The Walt Disney Company, commonly known as Disney (), is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was originally founded on Octobe ...
. ''Free Guy'' is one of the first Fox films to continue production under Disney's ownership, as well as under the studio's new name of
20th Century Studios
20th Century Studios, Inc. (previously known as 20th Century Fox) is an American film production company headquartered at the Fox Studio Lot in the Century City area of Los Angeles. As of 2019, it serves as a film production arm of Walt Dis ...
.
Director
Shawn Levy
Shawn Adam Levy (born July 23, 1968) is a Canadian film director, film producer, actor, and founder of 21 Laps Entertainment. He has worked across genres and is perhaps best known as the director of the '' Night at the Museum'' film franchise an ...
read the script in 2016 but passed on it. After he was introduced to
Ryan Reynolds
Ryan Rodney Reynolds (born October 23, 1976) is a Canadian-American actor. He is one of the highest-grossing film actors of all time, with a worldwide box-office gross of over billion.
He began his career starring in the Canadian teen ...
by
Hugh Jackman
Hugh Michael Jackman (born 12 October 1968) is an Australian actor. Beginning in theatre and television, he landed his breakthrough role as James "Logan" Howlett / Wolverine in the 20th Century Fox ''X-Men'' film series (2000–2017), a role ...
, a mutual friend, Levy and Reynolds later decided to work on ''Free Guy'' after rereading it together.
Reynolds, who also produced the film, said, "I haven't been this fully immersed and engaged in something since ''
Deadpool
Deadpool is an antihero appearing in American comic books published by Marvel Comics. Created by writer Fabian Nicieza and artist/writer Rob Liefeld, the character first appeared in ''New Mutants'' #98 (cover-dated Feb. 1991). Initially, Deadpo ...
''."
Levy had previously been attached to the film ''
Uncharted
''Uncharted'' is an action-adventure video game franchise published by Sony Interactive Entertainment and developed by Naughty Dog. Created by Amy Hennig, the ''Uncharted'' franchise follows a group of treasure hunters who travel across th ...
'', an adaptation of the
video game series of the same name, before he left to make ''Free Guy''.
Filming
Principal photography began on May 14, 2019,
in
Boston
Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...
, mostly around the city's
Financial District. It also took place in the
Massachusetts
Massachusetts (Massachusett: ''Muhsachuweesut Massachusett_writing_systems.html" ;"title="nowiki/> məhswatʃəwiːsət.html" ;"title="Massachusett writing systems">məhswatʃəwiːsət">Massachusett writing systems">məhswatʃəwiːsət'' En ...
cities of
Worcester
Worcester may refer to:
Places United Kingdom
* Worcester, England, a city and the county town of Worcestershire in England
** Worcester (UK Parliament constituency), an area represented by a Member of Parliament
* Worcester Park, London, Engla ...
,
Framingham
Framingham () is a city in the Commonwealth of Massachusetts in the United States. Incorporated in 1700, it is located in Middlesex County and the MetroWest subregion of the Greater Boston metropolitan area. The city proper covers with a popul ...
(in the former Framingham Savings Bank building), and
Weymouth (at the former
Naval Air Station), as well as at
Revere Beach and the
Paramount Pictures
Paramount Pictures Corporation is an American film and television production company, production and Distribution (marketing), distribution company and the main namesake division of Paramount Global (formerly ViacomCBS). It is the fifth-oldes ...
studio headquarters in
Los Angeles
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world ...
,
California
California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
. Filming concluded on July 31, 2019.
[
]
Design and cultural references
Levy decided to hire production designer Ethan Tobman
Ethan Tobman (born May 30, 1979) is a Canadian film production designer and director.
Tobman is from Montreal. He directed the short film ''Remote'', which screened at the 2001 Cannes Film Festival. ''The Hollywood Reporter'' positively reviewed ...
over other candidates with more feature film experience after being inspired by the energy he brought to the project. Together they created a visual bible laying out the rules for their video game world. To split the real world from the in-game look they specified colors, lenses, composition and framing, camera movement, and other details. Levy found it liberating to be influenced by other games and films but not required to make a direct adaptation of an existing franchise. Tobman said the film's game-world design drew primary inspiration from games like '' SimCity'', ''The Sims
''The Sims'' is a series of life simulation game, life simulation video games developed by Maxis and video game publisher, published by Electronic Arts. The franchise has sold nearly 200 million copies worldwide, and it is one of the best-selling ...
'' and ''Red Dead Redemption 2
''Red Dead Redemption 2'' is a 2018 action-adventure game developed and published by Rockstar Games. The game is the third entry in the ''Red Dead'' series and a prequel to the 2010 game ''Red Dead Redemption''. The story is set in 1899 and f ...
'', while also acknowledging thematic inspiration from ''Grand Theft Auto
''Grand Theft Auto'' (''GTA'') is a series of action-adventure games created by David Jones and Mike Dailly. Later titles were developed under the oversight of brothers Dan and Sam Houser, Leslie Benzies and Aaron Garbut. It is primarily d ...
'' and '' Fortnite''.
The film features several weapons from other video game and film franchises, including a Mega Buster
Mega Man, known as in Japan, is the title character and the protagonist of the '' Mega Man'' series by Capcom. He was created by Akira Kitamura for the first '' Mega Man'' game released in 1987, with artist Keiji Inafune providing detailed charac ...
, a lightsaber
A lightsaber is a fictional energy sword featured throughout the '' Star Wars'' franchise. A typical lightsaber is depicted as a luminescent plasma blade about in length emitted from a metal hilt around in length. First introduced in the ori ...
from the ''Star Wars
''Star Wars'' is an American epic space opera multimedia franchise created by George Lucas, which began with the eponymous 1977 film and quickly became a worldwide pop-culture phenomenon. The franchise has been expanded into various film ...
'' series, one of ''Fortnite'' pickaxes, the gravity gun from ''Half-Life 2
''Half-Life 2'' is a 2004 first-person shooter game developed by Valve Corporation, Valve. It was published by Valve through its distribution service Steam (service), Steam. Like the original ''Half-Life (video game), Half-Life'' (1998), ''Half- ...
'', the portal gun from ''Portal
Portal often refers to:
*Portal (architecture), an opening in a wall of a building, gate or fortification, or the extremities (ends) of a tunnel
Portal may also refer to:
Arts and entertainment Gaming
* ''Portal'' (series), two video games ...
'', as well as Captain America's shield and Hulk
The Hulk is a superhero appearing in American comic books published by Marvel Comics. Created by writer Stan Lee and artist Jack Kirby, the character first appeared in the debut issue of ''The Incredible Hulk (comic book), The Incredible Hulk' ...
's fist from the Marvel Cinematic Universe
The Marvel Cinematic Universe (MCU) is an American media franchise and shared universe centered on a series of superhero films produced by Marvel Studios. The films are based on characters that appear in American comic books published ...
. When the film was acquired by Disney, which owns the Marvel and ''Star Wars'' franchises, the filmmakers asked for permission to use such iconic weapons as a lightsaber
A lightsaber is a fictional energy sword featured throughout the '' Star Wars'' franchise. A typical lightsaber is depicted as a luminescent plasma blade about in length emitted from a metal hilt around in length. First introduced in the ori ...
and Captain America's shield, and were granted permission to use everything they requested. The cameo by Chris Evans was suggested by Reynolds' wife Blake Lively
Blake Ellender Lively ( Brown; born August 25, 1987) is an American actress. Born in Los Angeles, Lively is the daughter of actor Ernie Lively, and made her professional debut in his directorial project ''Sandman'' (1998). She starred as Brid ...
. Levy contacted Evans, who was already in Boston shooting '' Defending Jacob'' and asked if he would come by for ten minutes, and he agreed.
Music
The film's score was composed by Christophe Beck
Jean-Christophe Beck (born November 30, 1972) is a Canadian television and film score composer and conductor. He is a brother of pianist Chilly Gonzales. He is best known for his collaborations with Disney and its subsidiaries, which include co ...
. Portions of the film's score are sampled from the Disney animated short film ''Paperman
''Paperman'' is a 2012 American black-and-white computer-cel animated romantic comedy short film produced by Walt Disney Animation Studios. Directed by John Kahrs, it blends traditional and computer animation, and features the voices of Kah ...
'', which Beck had previously scored. Levy had originally intended to use the song " Your Love" by the Outfield, but Reynolds suggested using "Fantasy
Fantasy is a genre of speculative fiction involving magical elements, typically set in a fictional universe and sometimes inspired by mythology and folklore. Its roots are in oral traditions, which then became fantasy literature and d ...
" by Mariah Carey
Mariah Carey (; born March 27, 1969) is an American singer, songwriter, actress, and record producer. Referred to as the " Songbird Supreme", she is noted for her five-octave vocal range, melismatic singing style and signature use of the w ...
instead. Reynolds talked to Carey about obtaining permission to use it and she allowed them to use the song throughout the film. A cover version of "Fantasy" sung by Comer was also used in the film.
Marketing
When promoting the film in 2019, Reynolds and Waititi joked that it was nice to work together for the first time, pretending that they knew nothing about the ''Green Lantern'' film. In July 2021, Reynolds released a video on YouTube
YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...
titled '' Deadpool and Korg React'', in which he reprised his role as Wade Wilson/Deadpool from the ''X-Men'' film series and Waititi reprised his role as Korg
, founded as Keio Electronic Laboratories, is a Japanese multinational corporation that manufactures electronic musical instruments, audio processors and guitar pedals, recording equipment, and electronic tuners. Under the Vox brand name, th ...
from the Marvel Cinematic Universe
The Marvel Cinematic Universe (MCU) is an American media franchise and shared universe centered on a series of superhero films produced by Marvel Studios. The films are based on characters that appear in American comic books published ...
reacting to the trailer to ''Free Guy''.
On August 12, 2021, Dude became a purchasable outfit in the video game '' Fortnite'' alongside a series of optional quests placed into the game to allow players to unlock an emote
An emote is an entry in a text-based chat client that indicates an action taking place. Unlike emoticons, they are not text art, and instead describe the action using words or images (similar to emoji).
Emotes were created by Shigetaka Kurita i ...
with Reynolds's voice. ''Free Guy''s marketing team created parody posters in the style of other video games, including ''Super Mario 64
is a platform game developed and published by Nintendo for the Nintendo 64. It was released in Japan and North America in 1996 and PAL regions in 1997. It is the first ''Super Mario'' game to feature 3D gameplay, combining traditional ...
'', ''Minecraft
''Minecraft'' is a sandbox game developed by Mojang Studios. The game was created by Markus "Notch" Persson in the Java programming language. Following several early private testing versions, it was first made public in May 2009 before b ...
'', ''Among Us
''Among Us'' is a 2018 online multiplayer social deduction game developed and published by American game studio Innersloth. The game was inspired by the party game Mafia and the science fiction horror film '' The Thing''. The game allows ...
'', '' Grand Theft Auto: Vice City'', ''Mega Man
''Mega Man'', known as in Japan, is a Japanese science fiction video game franchise created by Capcom, starring a series of robot characters each known by the moniker "Mega Man (character), Mega Man". Mega Man (video game), The original game w ...
'', ''Street Fighter II
is a fighting game developed by Capcom and originally released for arcades in 1991. It is the second installment in the '' Street Fighter'' series and the sequel to 1987's '' Street Fighter''. It is Capcom's fourteenth game to use the CP S ...
'', ''Doom
Doom is another name for damnation.
Doom may also refer to:
People
* Doom (professional wrestling), the tag team of Ron Simmons and Butch Reed
* Daniel Doom (born 1934), Belgian cyclist
* Debbie Doom (born 1963), American softball pitcher
* ...
'', and '' Animal Crossing: New Horizons''.
Release
Theatrical
''Free Guy'' was released in the United States on August 13, 2021 in RealD 3D
RealD 3D is a digital stereoscopic projection technology made and sold by RealD. It is currently the most widely used technology for watching 3D films in theaters. Worldwide, RealD 3D is installed in more than 26,500 auditoriums by approximately ...
, IMAX
IMAX is a proprietary system of high-resolution cameras, film formats, film projectors, and theaters known for having very large screens with a tall aspect ratio (approximately either 1.43:1 or 1.90:1) and steep stadium seating.
Graeme ...
, 4DX and Dolby Cinema
Dolby Cinema is a premium cinema created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features. The technology competes with ...
formats. It was the first film from Walt Disney Studios during the COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...
released exclusively to theaters for 45 days before releasing on streaming services. The film was initially scheduled to be released on July 3, 2020, but it was delayed because of the pandemic. It was then moved to December 11, 2020. In November 2020, the studio removed the film, along with '' Death on the Nile'', from its upcoming release schedule until further notice. The next month, the film was rescheduled to May 21, 2021. In March, Ryan Reynolds announced that ''Free Guy'' was delayed to its August date. The film premiered at the Piazza Grande section of the 74th Locarno Film Festival in Switzerland in August 2021.
Home media
''Free Guy'' was released on digital on September 28, 2021, 45 days after its theatrical release, and was released on 4K, DVD, and Blu-ray
The Blu-ray Disc (BD), often known simply as Blu-ray, is a digital optical disc data storage format. It was invented and developed in 2005 and released on June 20, 2006 worldwide. It is designed to supersede the DVD format, and capable of st ...
by Walt Disney Studios Home Entertainment
Buena Vista Home Entertainment, Inc., doing business as Walt Disney Studios Home Entertainment, is the home entertainment distribution arm of The Walt Disney Company. The division handles the distribution of Disney's films, television series, a ...
on October 12, two months after its theatrical release. It was added to Disney+
Disney+ is an American subscription video on-demand over-the-top streaming service owned and operated by the Media and Entertainment Distribution division of The Walt Disney Company. The service primarily distributes films and television se ...
and HBO Max
HBO Max is an American subscription video on-demand over-the-top streaming service owned by Warner Bros. Discovery. Launched in the United States on May 27, 2020, the service is built around the libraries of HBO, Warner Bros., Cartoon Ne ...
in the United States on February 23, 2022. According to Samba TV, the film was watched by 2.5 million US households in its first five days of streaming on Disney+ and HBO Max. According to the streaming aggregator Justwatch, ''Free Guy'' was the most streamed film across all platforms in the United States, during the week ending February 27, 2022.
Reception
Box office
''Free Guy'' grossed $121.6 million in the United States and Canada, and $209.9 million in other territories, for a worldwide total of $331.5 million.
In the United States and Canada, ''Free Guy'' was released alongside ''Respect
Respect, also called esteem, is a positive feeling or action shown towards someone or something considered important or held in high esteem or regard. It conveys a sense of admiration for good or valuable qualities. It is also the process of ...
'' and ''Don't Breathe 2
''Don't Breathe 2'' is a 2021 American horror thriller film directed by Rodo Sayagues in his directorial debut, from a screenplay he co-wrote with Fede Álvarez. The sequel to
'' Don't Breathe'', it was produced by Álvarez, Sam Raimi and Rob ...
'', and was initially projected to gross $15–18 million from 4,165 theaters in its opening weekend. However, after making $10.5 million on its first day (including $2.2 million from Thursday-night previews), estimates were raised to $26 million. It went on to debut to $28.4 million, topping the box office. The film made $18.5 million in its second weekend, remaining in first. The drop of just 34% marked the smallest second-weekend decline of any wide release of the summer, and the second-best of Reynolds' career. Although it was dethroned by newcomer '' Candyman'', the film continued to hold well in its third weekend, falling just 27% to $13.6 million.
Critical response
On review aggregator Rotten Tomatoes
Rotten Tomatoes is an American review-aggregation website for film and television. The company was launched in August 1998 by three undergraduate students at the University of California, Berkeley: Senh Duong, Patrick Y. Lee, and Stephen Wan ...
, the film has an approval rating of based on reviews and an average rating of . The website's critics consensus reads, "Combining a clever concept, sweet, self-aware humor, and a charming cast, ''Free Guy'' is frivolous fun." On Metacritic
Metacritic is a website that aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created by Jason Dietz, Marc ...
, the film has a weighted average score of 62 out of 100 based on 51 critics, indicating "generally favorable reviews." Audiences polled by CinemaScore
CinemaScore is a market research firm based in Las Vegas. It surveys film audiences to rate their viewing experiences with letter grades, reports the results, and forecasts box office receipts based on the data.
Background
Ed Mintz founded Ci ...
gave the film an average grade of "A" on an A+ to F scale.
Writing for ''Variety
Variety may refer to:
Arts and entertainment Entertainment formats
* Variety (radio)
* Variety show, in theater and television
Films
* ''Variety'' (1925 film), a German silent film directed by Ewald Andre Dupont
* ''Variety'' (1935 film), ...
'', Peter Debruge called the film an "at-times unwieldy mashup of multiple-reality blockbusters like ''The Matrix
''The Matrix'' is a 1999 science fiction action film written and directed by the Wachowskis. It is the first installment in ''The Matrix'' film series, starring Keanu Reeves, Laurence Fishburne, Carrie-Anne Moss, Hugo Weaving, and Joe Pantolia ...
'' and ''The Lego Movie
''The Lego Movie'' is a 2014 computer-animated adventure comedy film written and directed by Phil Lord and Christopher Miller from a story by Lord, Miller, and Dan and Kevin Hageman. Based on the Lego line of construction toys, its story focu ...
''" and said that "''Free Guy'' is a lot of fun, despite the fact that Levy and the screenwriters seem to be changing the rules as they go." Richard Roeper
Richard E. Roeper (born October 17, 1959) is an American columnist and film critic for the ''Chicago Sun-Times''. He co-hosted the television series '' At the Movies'' with Roger Ebert from 2000 to 2008, serving as the late Gene Siskel's success ...
of the ''Chicago Sun-Times
The ''Chicago Sun-Times'' is a daily newspaper published in Chicago, Illinois, United States. Since 2022, it is the flagship paper of Chicago Public Media, and has the second largest circulation among Chicago newspapers, after the '' Chicago ...
'' lauded both the "perfectly cast" Reynolds and "superb and charming Jodie Comer." Giving the film three out of four stars, he wrote "Thanks in large part to the vibrant, funny, sweet, endearing work by Reynolds and Comer, ''Free Guy'' delivers."
A.A. Dowd of '' The A.V. Club'' gave the film a C+ grade and said, "For all its casual mayhem, ''Free Guy'' turns out to be a rather cuddly crowdpleaser, a high-concept blockbuster trifle with bubblegum ice cream clogging its circuits." Dowd contrasted the film with '' The Truman Show'', saying "Reynolds replicates that slightly unhinged Truman Burbank grin but not the desperation behind it." Nick De Semlyen of Empire
An empire is a "political unit" made up of several territories and peoples, "usually created by conquest, and divided between a dominant center and subordinate peripheries". The center of the empire (sometimes referred to as the metropole) ex ...
was critical of the film; he compared it unfavorably to 2018's ''Ready Player One'', and said that although it is "eager to please" it "doesn't really hang together, even as you're watching it.".
Accolades
Sequel
On August 14, 2021, following the film's successful first-day box-office gross, Reynolds confirmed that Disney wanted a sequel. In March 2022, Steve Asbell, president of 20th Century Studios, said a script was being submitted shortly and called the sequel "a fantastic story".
References
External links
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{{Zak Penn
2021 films
2021 action comedy films
2021 science fiction action films
2020s English-language films
2020s science fiction comedy films
2020s American films
20th Century Studios films
21 Laps Entertainment films
4DX films
American action comedy films
American science fiction action films
American science fiction comedy films
Films about video games
Films about virtual reality
Films directed by Shawn Levy
Films postponed due to the COVID-19 pandemic
Films produced by Greg Berlanti
Films produced by Ryan Reynolds
Films scored by Christophe Beck
Films set in the future
Films shot in Boston
Films shot in Massachusetts
IMAX films
Self-reflexive films
TSG Entertainment films
Works set in computers