European Film Promotion (EFP) is an organisation with a mission of promoting European films internationally. A network of 38 national
film promotion
Film promotion is the practice of promotion specifically in the film industry, and usually occurs in coordination with the process of film distribution. Sometimes this is called the press junket or film junket. Film promotion generally include ...
institutes which represent films from their respective territories. Under the EFP flag, the members team up on initiatives to promote the diversity and the spirit of European cinema and talent at key international film festivals and markets.
Activities
EFP's joint promotional strategies including artistic and business-oriented platforms with a focus on three main areas: promotion of films and talent, access to international markets, and film sales support outside of Europe.
EFP has developed innovative programmes and initiatives such as the well-known programmes European
Shooting Stars, introducing young talented actors to the press, industry and public at the
Berlin International Film Festival
The Berlin International Film Festival (), usually called the Berlinale (), is an annual film festival held in Berlin, Germany. Founded in 1951 and originally run in June, the festival has been held every February since 1978 and is one of Europ ...
, and Producers on the Move, a networking event at the
Cannes Film Festival
The Cannes Film Festival (; ), until 2003 called the International Film Festival ('), is the most prestigious film festival in the world.
Held in Cannes, France, it previews new films of all genres, including documentaries, from all around ...
to promote and link up aspiring young producers. Further programmes concentrate on films by female directors (Europe! Voices of Women in Film at
Sidney Film Festival) and young talented directors (Future Frames at the
Karlovy Vary International Film Festival
The Karlovy Vary International Film Festival (, KVIFF) is an annual film festival held in Karlovy Vary, Czech Republic. The Karlovy Vary Festival is one of the oldest in the world and has become Central and Eastern Europe, Central and Eastern Eur ...
) or focus on outstanding documentary productions from Europe (The Changing Face of Europe at the
Hot Docs Canadian International Documentary Festival
The Hot Docs Canadian International Documentary Festival is the largest documentary festival in North America. The event takes place annually in Toronto, Ontario, Canada. The 27th edition of the festival took place online throughout May and Jun ...
, Toronto).
EFP organises and operates Europe! Umbrellas to establish a joint European presence and visibility in key international markets outside of Europe, and it also backs marketing campaigns for European films to countries outside of Europe via Film Sales Support.
National Film Promotion Institutes
The following 38 organisations from 37 European countries are members of EFP:
History
Its predecessor was the European distribution organisation European Film Distribution Office (EFDO) which had been established by
Dieter Kosslick and others in Hamburg in 1988 as a pilot project of the European MEDIA I funding programme. The concept of a network was taken up and further developed by the initial ten members of the European Film Promotion association when it was founded in 1997. The network's President is Martin Martin Schweighofer (
Austrian Film Commission) and Sonja Heinen took over the responsibility for its management from her predecessor and EFP co-founder Renate Rose in 2017.
Partners
EFP is financially supported by the Creative Europe – MEDIA Programme of the
European Union
The European Union (EU) is a supranational union, supranational political union, political and economic union of Member state of the European Union, member states that are Geography of the European Union, located primarily in Europe. The u ...
and by its member organisations. The Hamburg-based office is backed by the German Federal Government Commissioner for Culture and the Media, the Film Fund Hamburg Schleswig-Holstein, and the Ministry of Culture of the City of Hamburg.
References
External links
www.efp-online.comOfficial Website
{{Authority control
1997 establishments in Germany
Arts organizations established in 1997
Film organisations in Germany
Organisations based in Hamburg