Esther Pauline "Eppie" Lederer (née Friedman; July 4, 1918 – June 22, 2002), better known by the
pen name
A pen name, also called a ''nom de plume'' or a literary double, is a pseudonym (or, in some cases, a variant form of a real name) adopted by an author and printed on the title page or by-line of their works in place of their real name.
A pen na ...
Ann Landers, was an American
advice columnist and eventually a nationwide media celebrity. She began writing the "
Ask Ann Landers" column in 1955 and continued for 47 years, by which time its readership was 90 million people. A 1978 ''
World Almanac
''The World Almanac and Book of Facts'' is a US-published reference work, an almanac conveying information about such subjects as world changes, tragedies, and sports feats. It has been published yearly from 1868 to 1875, and again every year sinc ...
'' survey named her the most influential woman in the United States. She was the
identical twin
Twins are two offspring produced by the same pregnancy.MedicineNet > Definition of TwinLast Editorial Review: 19 June 2000 Twins can be either ''monozygotic'' ('identical'), meaning that they develop from one zygote, which splits and forms two em ...
sister of
Pauline Phillips, who wrote the "
Dear Abby
Dear Abby is an American advice column founded in 1956 by Pauline Phillips under the pen name "Abigail Van Buren" and carried on today by her daughter, Jeanne Phillips, who now owns the legal rights to the pen name.
History
According to Pauline ...
" advice column as Abigail Van Buren.
Lederer was a profile-raiser for several medical charities, and in 1977 President
Jimmy Carter
James Earl Carter Jr. (born October 1, 1924) is an American politician who served as the 39th president of the United States from 1977 to 1981. A member of the Democratic Party (United States), Democratic Party, he previously served as th ...
appointed her to a six-year term on a cancer advisory board.
Early life and relationship with sister Pauline
Born in
Sioux City, Iowa
Sioux City () is a city in Woodbury and Plymouth counties in the northwestern part of the U.S. state of Iowa. The population was 85,797 in the 2020 census, making it the fourth-largest city in Iowa. The bulk of the city is in Woodbury County, ...
, Esther Pauline and her identical twin sister
Pauline Esther ("Popo", who was 17 minutes younger) were daughters of
Russian Jewish
The history of the Jews in Russia and areas historically connected with it goes back at least 1,500 years. Jews in Russia have historically constituted a large religious and ethnic diaspora; the Russian Empire at one time hosted the largest pop ...
immigrants Rebecca Friedman (née Rushall) and Abraham B. Friedman. They grew up in Sioux City and attended its
Morningside College for three and a half years (1936–39), where they wrote a gossip column for the college's newspaper. Eppie majored in
journalism
Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree. The word, a noun, applies to the occupation (profes ...
and
psychology
Psychology is the scientific study of mind and behavior. Psychology includes the study of conscious and unconscious phenomena, including feelings and thoughts. It is an academic discipline of immense scope, crossing the boundaries betwe ...
.
During Lederer's career writing the Ann Landers column, her sister wrote a similar personal advice column, ''
Dear Abby
Dear Abby is an American advice column founded in 1956 by Pauline Phillips under the pen name "Abigail Van Buren" and carried on today by her daughter, Jeanne Phillips, who now owns the legal rights to the pen name.
History
According to Pauline ...
'', under the name
Abigail Van Buren
Dear Abby is an American advice column founded in 1956 by Pauline Phillips under the pen name "Abigail Van Buren" and carried on today by her daughter, Jeanne Phillips, who now owns the legal rights to the pen name.
History
According to Paulin ...
, which she initiated in San Francisco a few months after Eppie took over as Ann Landers in Chicago. As competing columnists they had a discordant relationship. They reconciled publicly in 1964, but acrimony between them persisted. In her July 8, 2017, ''Dear Abby'' column, Jeanne Phillips said her mother liked being a twin while her aunt wanted to be an individual, and this also caused conflict between them.
Marriage and family life
Eppie and Popo were married to their husbands in a double-wedding ceremony on July 2, 1939, two days before their 21st birthday. There were 750 guests, and hundreds more who stood outside to watch. Eppie was married to
Jules Lederer
Jules Lederer (1917–1999) was an American business executive and innovator.
Early life
Born in Detroit, Michigan, he dropped out of school in ninth grade, having to work from the time he was 13 to support his family. He made his living as a sa ...
, who became a business executive; Popo married Morton Phillips of
Minneapolis
Minneapolis () is the largest city in Minnesota, United States, and the county seat of Hennepin County. The city is abundant in water, with thirteen lakes, wetlands, the Mississippi River, creeks and waterfalls. Minneapolis has its origins ...
.
Between 1945 and 1949, Lederer was chairwoman of the Minnesota-Wisconsin council of the
Anti Defamation League.
Eppie becomes Ann

Ruth Crowley, the creator of the ''
Chicago Sun-Times
The ''Chicago Sun-Times'' is a daily newspaper published in Chicago, Illinois, United States. Since 2022, it is the flagship paper of Chicago Public Media, and has the second largest circulation among Chicago newspapers, after the ''Chicago T ...
'' ''
Ask Ann Landers'' column, died in 1955. During her nine years writing the column, intermittently from 1943, Crowley's identity had been kept secret. Lederer won a contest to take over the column later that year, and took on the identity. Long before the end of her 47 years as Ann Landers, she had become a North American media celebrity, having appeared on television
[ and traveled the continent to media and charity events. In her later years, Lederer began answering questions about ]homosexuality
Homosexuality is romantic attraction, sexual attraction, or sexual behavior between members of the same sex or gender. As a sexual orientation, homosexuality is "an enduring pattern of emotional, romantic, and/or sexual attractions" to peop ...
and other topics that had once been taboo in print. In a 1993 interview, she said she was happy for the dissolution of restrictions she had to work under in the 1950s.
She appeared on the March 18, 1956, episode of '' What's My Line?'', signing in as Mrs. Jules Lederer.
From the early 1970s until her death, Lederer lived at 209 East Lake Shore Drive
Lake Shore Drive (officially Jean Baptiste Pointe du Sable Lake Shore Drive, and called DuSable Lake Shore Drive, The Outer Drive, The Drive, or LSD) is a multilevel expressway that runs alongside the shoreline of Lake Michigan, and adjacent to ...
, in a 14-room, high-rise apartment.
Jules and Eppie divorced in 1975. In her column of July 1, 1975, Lederer wrote, "The sad, incredible fact is, that after 36 years of marriage, Jules and I are being divorced." She received 30,000 sympathetic letters in response.
Death
Lederer was in good health almost all her life. She was diagnosed with multiple myeloma
Multiple myeloma (MM), also known as plasma cell myeloma and simply myeloma, is a cancer of plasma cells, a type of white blood cell that normally produces antibodies. Often, no symptoms are noticed initially. As it progresses, bone pain, an ...
in January 2002 and died on June 22, two weeks before what would have been her 84th birthday, having refused any medical treatment for her condition. Her former husband had died on January 21, 1999.
Legacy
After Lederer's death, her longtime editors Kathy Mitchell and Marcy Sugar started writing the '' Annie's Mailbox'' column. Lederer's desk was purchased by Dan Savage, author of the relationship-and-sex advice column ''Savage Love
Savage Love is a syndicated sex-advice column by Dan Savage. The column appears weekly in several dozen newspapers, mainly free newspapers in the US and Canada, but also newspapers in Europe and Asia. It started in 1991 with the first issue of t ...
''.
In 2003, a collection of correspondence between Lederer and her daughter was published.
In 2006, David Rambo
David Rambo (born May 28, 1955) is an American writer, playwright, actor and producer. Outside of work in the entertainment field, he is a distinguished guest speaker at Hampshire College and the University of North Carolina School of the Arts, ...
wrote a play about the life and work of Lederer as Ann Landers. The production was revived in 2008 at the Pasadena Playhouse in California, starring Mimi Kennedy.
References
External links
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{{DEFAULTSORT:Lederer, Eppie
American advice columnists
Jewish advice columnists
American women columnists
Jewish American writers
Jewish women writers
20th-century American journalists
Pseudonymous women writers
Chicago Sun-Times people
Morningside University alumni
Writers from Chicago
Writers from Sioux City, Iowa
American people of Russian-Jewish descent
American twins
Identical twins
Deaths from cancer in Illinois
Deaths from multiple myeloma
1918 births
2002 deaths
20th-century American women
20th-century pseudonymous writers
20th-century American Jews
21st-century American Jews
21st-century American women