Dick Hebdige
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Dick Hebdige (born 1951) is an English media theorist and sociologist, and a professor emeritus of art and media studies at the
University of California, Santa Barbara The University of California, Santa Barbara (UC Santa Barbara or UCSB) is a Public university, public Land-grant university, land-grant research university in Santa Barbara County, California, United States. Tracing its roots back to 1891 as an ...
, where he taught from 2004 to 2021. His work is commonly associated with the study of
subculture A subculture is a group of people within a culture, cultural society that differentiates itself from the values of the conservative, standard or dominant culture to which it belongs, often maintaining some of its founding principles. Subcultures ...
s, and its resistance against the mainstream of society. His current research interests include media topographies, desert studies, and performative criticism. Hebdige has written extensively on contemporary art, design, media and cultural studies, on mod style, reggae,
postmodernism Postmodernism encompasses a variety of artistic, Culture, cultural, and philosophical movements that claim to mark a break from modernism. They have in common the conviction that it is no longer possible to rely upon previous ways of depicting ...
and style,
surrealism Surrealism is an art movement, art and cultural movement that developed in Europe in the aftermath of World War I in which artists aimed to allow the unconscious mind to express itself, often resulting in the depiction of illogical or dreamlike s ...
,
improvisation Improvisation, often shortened to improv, is the activity of making or doing something not planned beforehand, using whatever can be found. The origin of the word itself is in the Latin "improvisus", which literally means un-foreseen. Improvis ...
, and
Takashi Murakami is a Japanese contemporary artist. He works in fine arts (such as painting and sculpture) as well as commercial media (such as fashion, merchandise, and animation) and is known for blurring the line between High art, high and low arts. His wo ...
. He has published three books: '' Subculture: The Meaning of Style'' (1979), ''Cut’n’mix: Culture, Identity and Caribbean Music'' (1987), and ''Hiding in the Light: On images and Things'' (1988). From 1974 to 2016, he published over 57 essays and articles.


Early life and education

Hebdige received his
Master of Arts A Master of Arts ( or ''Artium Magister''; abbreviated MA or AM) is the holder of a master's degree awarded by universities in many countries. The degree is usually contrasted with that of Master of Science. Those admitted to the degree have ...
(MA) degree from the Centre for Contemporary Cultural Studies in
Birmingham Birmingham ( ) is a City status in the United Kingdom, city and metropolitan borough in the metropolitan county of West Midlands (county), West Midlands, within the wider West Midlands (region), West Midlands region, in England. It is the Lis ...
, England, and an
honorary degree An honorary degree is an academic degree for which a university (or other degree-awarding institution) has waived all of the usual requirements. It is also known by the Latin phrases ''honoris causa'' ("for the sake of the honour") or '' ad hon ...
from
Goldsmiths, University of London Goldsmiths, University of London, formerly Goldsmiths College, University of London, is a constituent research university of the University of London. It was originally founded in 1891 as The Goldsmiths' Technical and Recreative Institute by ...
(formerly known as Goldsmiths' College).


Professional career

Hebdige has been teaching at art schools since the mid-1970s. Since 1992, Hebdige has been working on arts administration, events planning, program development, and curriculum innovation first at CalArts (2001-2008), then at the
University of California, Santa Barbara The University of California, Santa Barbara (UC Santa Barbara or UCSB) is a Public university, public Land-grant university, land-grant research university in Santa Barbara County, California, United States. Tracing its roots back to 1891 as an ...
(UCSB) as director of the Interdisciplinary Humanities Center from 2005 and as co-director of the University of California Institute for Research in the Arts (UCIRA). He served as the dean of critical studies and the director of the experimental writing program at the
California Institute of the Arts The California Institute of the Arts (CalArts) is a Private university, private art school in Santa Clarita, California. It was incorporated in 1961 as the first degree-granting institution of higher learning in the US created specifically for ...
before going to UCSB, where he is currently professor of film and media studies and art. In the UCSB art department, he is professor of "interdisciplinary/experimental Studies, (50% art, 50% film and media studies)." Hebdige is also a scholar in residence at the
University of Houston The University of Houston (; ) is a Public university, public research university in Houston, Texas, United States. It was established in 1927 as Houston Junior College, a coeducational institution and one of multiple junior colleges formed in ...
where he has given multimedia lectures and performance series with the Cynthia Woods Mitchell Center for the Arts. In partnership with the Future Art Research Institute in Phoenix, Arizona, Hebdige launched UCIRA’s Desert Studies Project in 2009. The program, now run from UCSB, is "a pilot program in interdisciplinary arts-centered research, immersion pedagogy, and process curating," aiming to "integrate arts-based research and the production, performance and exhibition of artworks into Desert Studies." The project invites students, faculty, and the public to make art that is "immersive" in the desert in multiple ways.


Major publications

Hebdige's 1979 book '' Subculture: The Meaning of Style'' was written between 1977 and 1978 amid the unfolding of punk in the United Kingdom. Hebdige, in his mid-twenties at the time, had just graduated with a Master of Arts degree from Birmingham University’s Centre for Contemporary Cultural Studies (CCCS). At this time, the domain of
cultural studies Cultural studies is an academic field that explores the dynamics of contemporary culture (including the politics of popular culture) and its social and historical foundations. Cultural studies researchers investigate how cultural practices rel ...
was just emerging. ''Subculture'' was commissioned by University of Cardiff English professor and editor, Terence Hawkes, as part of a series published by Methuen called ''New Accents'' (aimed at introducing theoretical and interpretive approaches to English literature students). The commission was an opportunity for Hebdige to continue graduate work on developing a contextual, culturalist model of youth culture and consumption. Specifically, linking the concerns of youth culture, consumption, and the politics of
insubordination Insubordination is the act of willfully disobeying a lawful order of one's superior. It is generally a punishable offense in hierarchical organizations such as the armed forces, which depend on people lower in the chain of command obeying orde ...
to debates within
aesthetics Aesthetics (also spelled esthetics) is the branch of philosophy concerned with the nature of beauty and taste (sociology), taste, which in a broad sense incorporates the philosophy of art.Slater, B. H.Aesthetics ''Internet Encyclopedia of Ph ...
,
semiotics Semiotics ( ) is the systematic study of sign processes and the communication of meaning. In semiotics, a sign is defined as anything that communicates intentional and unintentional meaning or feelings to the sign's interpreter. Semiosis is a ...
, and poststructuralism. Hebdige states that “the aspiration was to blur the line between specialized, discipline-embedded academic and intellectually curious subcultural, non-academic readerships.” The book serves as a mirror of
bricolage In the arts, ''bricolage'' (French language, French for "DIY" or "do-it-yourself projects"; ) is the construction or creation of a work from a diverse range of things that happen to be available, or a work constructed using mixed media. The t ...
subculture, with “do-it-yourself bricolaged theory for do-it-yourself bricolaged subculture.” Whereas previous research was concerned with the relation between subcultures and social class in postwar Britain, Hebdige saw youth cultures in terms of a dialogue between black and white youth. He argues that punk emerged as a mainly white style when black youth became more separatist in the 1970s in response to discrimination in British society. Previous research described a homology between the different aspects of a subcultural style (dress, hairstyle, music, drugs), while Hebdige argues that punk in London in 1976-77 borrowed from all previous subcultures and its only homology was chaos. In making this argument, he draws on the early work of Julia Kristeva who also found such subversion of meaning in French poets such as Mallarmé and Lautréamont. Hebdige’s 1987 book ''Cut’n’Mix: Culture, Identity and Caribbean Music'' focuses on the music of the Caribbean including calypso, ska,
reggae Reggae () is a music genre that originated in Jamaica during the late 1960s. The term also denotes the modern popular music of Jamaica and its Jamaican diaspora, diaspora. A 1968 single by Toots and the Maytals, "Do the Reggay", was the first ...
, and Caribbean club culture. ''Cut’n’Mix'' traces the roots of this music and describes the style and cultural identity that have developed alongside it. Specifically, the book addresses the African and Caribbean roots of the music in relation to religion and the myth and importance of rhythm, the music of
Trinidad Trinidad is the larger, more populous island of the Republic of Trinidad and Tobago, the country. The island lies off the northeastern coast of Venezuela and sits on the continental shelf of South America. It is the southernmost island in ...
, the story of reggae, the musical and spiritual inheritance of
Rastafari Rastafari is an Abrahamic religions, Abrahamic religion that developed in Jamaica during the 1930s. It is classified as both a new religious movement and a social movement by Religious studies, scholars of religion. There is no central authori ...
, the Jamaican record industry, and the scene of black British reggae, white Jamaican music, Two Tone, and the legacy of punk. Hebdige’s 1988 book ''Hiding in the Light: On Images and Things'' is a collection of essays examining the creation and consumption of objects and images, including fashion and documentary photographs, 1950s streamlined cars, Italian motor scooters, 1980s style manuals, Biff cartoons, the Band Aid campaign, pop art, and pop music videos. Hebdige considers their cultural significance and impact on popular taste within the framework of
modernity Modernity, a topic in the humanities and social sciences, is both a historical period (the modern era) and the ensemble of particular Society, socio-Culture, cultural Norm (social), norms, attitudes and practices that arose in the wake of the ...
, postmodernity, and
popular culture Popular culture (also called pop culture or mass culture) is generally recognized by members of a society as a set of cultural practice, practices, beliefs, artistic output (also known as popular art
f. pop art F is the sixth letter of the Latin alphabet. F may also refer to: Science and technology Mathematics * F or f, the number 15 (number), 15 in hexadecimal and higher positional systems * ''p'F'q'', the hypergeometric function * F-distributi ...
or mass art, sometimes contraste ...
: “The wider questions raised in these debates are addressed throughout this book, but the stress falls on the ‘thing itself’ – and the author concludes that it is only by grounding our analysis in the study of ''particular'' images and objects that we can counteract the limitations of semiotics, mass culture theory and the vertigo of postmodernism.”


Thought

In interviews, Hebdige often challenges typical expectations and depictions of his role in academia. He has also spoken out about the division between his work as a writer and his job as a professor and lecturer, saying: “I tend to separate my writing – most of it for the last twenty years for art catalogs – from the teaching and other University work so that the conventional research component of what I do is in effect detached from my daily life in the academy. For instance, I’ve never taught a class on youth subculture though as an academic I’m identified almost exclusively with that topic because of a book I wrote more than 30 years ago.”What Counts with Hibbert-Jones (UCSC) and Hebdige (UCSB)
. University of California Institute for Research in the Arts (UCIRA). Accessed 14 March 2017.


Publications


Publications by Hebdige

*'' Subculture: The Meaning of Style.'' London & New York:
Routledge Routledge ( ) is a British multinational corporation, multinational publisher. It was founded in 1836 by George Routledge, and specialises in providing academic books, academic journals, journals and online resources in the fields of the humanit ...
, 1979. *''Cut‘n’Mix: Culture, Identity and Caribbean Music.'' London & New York: Routledge, 1987. *''Hiding in the Light: On Images and Things. ''London & New York: Routledge, 1988.


Publications with contributions by Hebdige

*''Sound Unbound: Sampling Digital Music and Culture.'' Cambridge, MA:
MIT Press The MIT Press is the university press of the Massachusetts Institute of Technology (MIT), a private research university in Cambridge, Massachusetts. The MIT Press publishes a number of academic journals and has been a pioneer in the Open Ac ...
, 2008. Edited by Paul D. Miller a.k.a. DJ Spooky. . Hebdige contributed a chapter.


References


External links


"Dick Hebdige: Unplugged and Greased Back" by Timothy Dugdale (2004)Stuart Hall Interview: Professor Dick HebdigeCritic in Residence: Dick Hebdige
(audio podcast/video #51) {{DEFAULTSORT:Hebdige, Dick 1951 births Living people Mass media theorists English sociologists Place of birth missing (living people) Alumni of the University of Birmingham University of California, Santa Barbara faculty California Institute of the Arts faculty University of Houston faculty