Thryv is a publicly traded software as a service (SaaS) company. It is headquartered in

Dallas, Texas Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County w ...

, and operates in 48 states across the United States of America with more than 2,400 employees. The company began as a conglomerate of Yellow Pages companies. In June 2020, Thryv reported $1.3 billion in revenue over a twelve-month period.

History

The company was created through a 2017 merger of Dex Media, a yellow pages publisher that restructured its debt in 2016, and

YP Holdings YP Holdings, now a wholly owned subsidiary of DexYP, is the American parent company for YP LLC. Its products include printed telephone directories, yp.com and YP app. YP offers local search, display ads and direct marketing. On July 31, 2012, ...

, a yellow-pages publisher. It published over 1,700 directories, both yellow and white pages, as well as search tools for businesses. With the increasing transition to digital, mobile and online search, Thryv provides local businesses marketing products to drive customers to client sites. The company rebranded on July 15, 2019, with a focus on its flagship software product. It reported $1.4 billion in revenue that year with a profit of $35.5 million. In October 2020, Thryv Holdings, Inc. went public through a direct listing on NASDAQ with a reported 40,000

SaaS Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is cons ...

clients. In February 2021, the company announced a partnership with

Lendio Utah-based Lendio (formerly Funding Universe), founded in 2011 by Brock Blake and Trent Miskin, is a free online loan marketplace in the U.S. targeting small business owners. History Founded in 2006 as FundingUtah, , it became FundingUniverse ...

for Thryv subscribers to access Paycheck Protection Program loans and small business financing.Thryv, Inc. Announces Strategic Partnership with Lendio to Help SMBs Secure PPP Loans and Business Financing
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References

{{Telephone directory publishers in the United States Companies based in Dallas Telephone directory publishing companies of the United States Companies listed on the Nasdaq Search engine software Software companies of the United States Direct stock offerings