Dan Wagner served as chief analytics officer on
Barack Obama's 2012 election campaign and is the founder of
Civis Analytics
Civis Analytics is a US data science software and consultancy company founded by Dan Wagner in 2013, with backing by Eric Schmidt. Wagner had served as the Chief Analytics Officer for Barack Obama's 2012 re-election campaign.
Civis Analytics hel ...
.
Previous to Civis Analytics, Wagner worked in
Chicago
(''City in a Garden''); I Will
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under
David Axelrod on Obama's reelection campaign.
The campaign was numbers and data driven.
Wagner used
big data in a hub composed of 54 statisticians, engineers, data scientists, and organizers from all over the world.
Their numbers helped them drive every decision they made about TV, working in the field, raising money, and their communication strategy.
They took big data from their disparate sources of data, and put it into one place to drive decision making, on TV, communication, fundraising, digital etc.
His department's work was credited with "reinventing how national campaigns are done" and has been highlighted in ''
Time
Time is the continued sequence of existence and events that occurs in an apparently irreversible succession from the past, through the present, into the future. It is a component quantity of various measurements used to sequence events, t ...
'', ''
MIT Technology Review
''MIT Technology Review'' is a bimonthly magazine wholly owned by the Massachusetts Institute of Technology, and editorially independent of the university. It was founded in 1899 as ''The Technology Review'', and was re-launched without "The" in ...
'', ''
The Wall Street Journal
''The Wall Street Journal'' is an American business-focused, international daily newspaper based in New York City, with international editions also available in Chinese and Japanese. The ''Journal'', along with its Asian editions, is published ...
'', ''
Bloomberg Bloomberg may refer to:
People
* Daniel J. Bloomberg (1905–1984), audio engineer
* Georgina Bloomberg (born 1983), professional equestrian
* Michael Bloomberg (born 1942), American businessman and founder of Bloomberg L.P.; politician and ...
'', ''
Los Angeles Times
The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the ...
'', and ''
Harper's Magazine
''Harper's Magazine'' is a monthly magazine of literature, politics, culture, finance, and the arts. Launched in New York City in June 1850, it is the oldest continuously published monthly magazine in the U.S. (''Scientific American'' is older, b ...
''.
Eric Schmidt
Eric Emerson Schmidt (born April 27, 1955) is an American businessman and software engineer known for being the CEO of Google from 2001 to 2011, executive chairman of Google from 2011 to 2015, executive chairman of Alphabet Inc. from 2015 to 2 ...
approached Wagner after the election regarding his algorithms and the two discussed options regarding Wagner's future and Wagner's desire to start a company that would keep together the analytics team they had built. Wagner was simultaneously being approached by
nonprofit organization
A nonprofit organization (NPO) or non-profit organisation, also known as a non-business entity, not-for-profit organization, or nonprofit institution, is a legal entity organized and operated for a collective, public or social benefit, in co ...
s with big data and that wanted to make better decisions with their data.
Schmidt then became an investor and adviser to Wagner.
References
{{DEFAULTSORT:Wagner, Dan
Living people
Year of birth missing (living people)
Barack Obama 2012 presidential campaign
Henry Crown Fellows