rhetoric Rhetoric () is the art of persuasion, which along with grammar and logic (or dialectic), is one of the three ancient arts of discourse. Rhetoric aims to study the techniques writers or speakers utilize to inform, persuade, or motivate par ...

, a climax ( grc-gre, κλῖμαξ, ''klîmax'', "staircase" or "ladder") is a

figure of speech A figure of speech or rhetorical figure is a word or phrase that intentionally deviates from ordinary language use in order to produce a rhetorical effect. Figures of speech are traditionally classified into '' schemes,'' which vary the ordinary ...

in which

word A word is a basic element of language that carries an objective or practical meaning, can be used on its own, and is uninterruptible. Despite the fact that language speakers often have an intuitive grasp of what a word is, there is no conse ...

phrase In syntax and grammar, a phrase is a group of words or singular word acting as a grammatical unit. For instance, the English expression "the very happy squirrel" is a noun phrase which contains the adjective phrase "very happy". Phrases can co ...

s, or

clause In language, a clause is a constituent that comprises a semantic predicand (expressed or not) and a semantic predicate. A typical clause consists of a subject and a syntactic predicate, the latter typically a verb phrase composed of a verb wi ...

s are arranged in order of increasing importance. In its use with clauses, it is also sometimes known as auxesis ( "growth").

Usage

Climax is frequently used in

persuasion Persuasion or persuasion arts is an umbrella term for influence. Persuasion can influence a person's beliefs, attitudes, intentions, motivations, or behaviours. Persuasion is studied in many disciplines. Rhetoric studies modes of persuas ...

(particularly

advertising Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...

) to create

false dilemma A false dilemma, also referred to as false dichotomy or false binary, is an informal fallacy based on a premise that erroneously limits what options are available. The source of the fallacy lies not in an invalid form of inference but in a false ...

s and to focus attention on the positive aspects of the subject at hand. The initial inferior options make the final term seem still better by comparison than it would appear in isolation: "X is good, Y is better, Z is best" is a standard format. It can also be used in reverse to make the initial term seem better by comparison: "A isn't perfect but B is worse and C is worst."

Examples

* From the '' First Letter to the Corinthians'': "There are three things that will endure: faith, hope, and love. But the greatest of these is love." * George Wald from ''A Generation in Search of a Future'': "I think we've reached a point of great decision, not just for our nation, not only for all humanity, but for life upon the earth." *

William Shakespeare William Shakespeare ( 26 April 1564 – 23 April 1616) was an English playwright, poet and actor. He is widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's nation ...

from ''

The Passionate Pilgrim ''The Passionate Pilgrim'' (1599) is an anthology of 20 poems collected and published by William Jaggard that were attributed to " W. Shakespeare" on the title page, only five of which are considered authentically Shakespearean. These are two ...

:'' "...Lost, vaded, broken, dead within an hour." * William Shakespeare from ''

Richard II Richard II (6 January 1367 – ), also known as Richard of Bordeaux, was King of England from 1377 until he was deposed in 1399. He was the son of Edward the Black Prince, Prince of Wales, and Joan, Countess of Kent. Richard's father ...

:'' "...O'erthrows thy joys, friends, fortune and thy state"

Anticlimax

An anticlimax or anti-climax is an abrupt descent (either deliberate or unintended) on the part of a speaker or writer from the dignity of idea which he appeared to be aiming at, as in: :"The English poet Herrick expressed the same sentiment when he suggested that we should gather rosebuds while we may. Your elbow is in the butter, sir." As a relative term, anticlimax requires a greater or lesser climax to precede it in order to have proper effect. An anticlimax can be intentionally employed only for a jocular or satiric purpose. It frequently partakes of the nature of

antithesis Antithesis (Greek for "setting opposite", from "against" and "placing") is used in writing or speech either as a proposition that contrasts with or reverses some previously mentioned proposition, or when two opposites are introduced together f ...

, as in: :"Die and endow a ''college'' or a ''cat''."

References

Citations

Sources

* Baldrick, Chris. 2008. ''Oxford Dictionary of Literary Terms''. Oxford University Press. New York. * Corbett, Edward P. J. and Connors, Robert J. 1999. ''Style and Statement''. Oxford University Press. New York, Oxford. * Kennedy, X.J. et al. 2006. ''The Longman Dictionary of Literary Terms: Vocabulary for the Informed Reader''. Pearson, Longman. New York. * Forsyth, Mark. 2014. ''The Elements of Eloquence''. Berkley Publishing Group/Penguin Publishing. New York. * Quinn, Edward. 1999. ''A Dictionary of Literary and Thematic Terms''. Checkmark Books. New York. * *

External links

* — 11th edition reprinted this article
Video about the use of climax and anticlimax

{{DEFAULTSORT:Climax (Figure Of Speech) Rhetoric Figures of speech