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Chery Jaguar Land Rover (officially Chery Jaguar Land Rover Automotive Company Ltd.) is an automotive manufacturing company headquartered in Changshu, China. A 50:50
joint venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and economic risk, risks, and shared governance. Companies typically pursue joint ventures for one of four rea ...
between UK-headquartered
Jaguar Land Rover Jaguar Land Rover Automotive PLC is the holding company of Jaguar Land Rover Limited (also known as JLR), and is a British multinational automobile manufacturer which produces luxury vehicles and sport utility vehicles. Jaguar Land Rover is a ...
, itself a subsidiary of
Tata Motors Tata Motors Limited is an Indian multinational automotive manufacturing company, headquartered in Mumbai, India, which is part of the Tata Group. The company produces passenger cars, trucks, vans, coaches, buses. Formerly known as Tata Eng ...
of
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
; and Chinese state owned automaker
Chery Chery Automobile Co. Ltd., trading as Chery and sometimes known by the pinyin transcription of its Chinese name, ''Qirui'' (), is a Chinese state-owned automobile manufacturer headquartered in Wuhu, Anhui, China. Founded in 1997, it is curr ...
, it was formed to allow production of Jaguar Cars and
Land Rover Land Rover is a British brand of predominantly four-wheel drive, off-road capable vehicles, owned by multinational car manufacturer Jaguar Land Rover (JLR), since 2008 a subsidiary of India's Tata Motors. JLR currently builds Land Rovers ...
vehicles in mainland China. Chery Jaguar Land Rover's first assembly plant is in Changshu, with production having commenced in October 2014.


History

Chery and Jaguar Land Rover were first reported to be in discussions about the possible creation of a Chinese joint venture manufacturing company in August 2010. In March 2012, Chery and Jaguar Land Rover announced plans to invest an initial US$2.78 billion in a new
Mainland China "Mainland China" is a geopolitical term defined as the territory governed by the People's Republic of China (including islands like Hainan or Chongming), excluding dependent territories of the PRC, and other territories within Greater China. ...
-based joint venture to manufacture Jaguar and Land Rover vehicles and engines, as well as the establishment of a research and development centre and the creation of a new automobile
marque A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
. The establishment of the joint venture received the formal approval of the
National Development and Reform Commission The National Development and Reform Commission of the People's Republic of China (NDRC), formerly State Planning Commission and State Development Planning Commission, is a macroeconomic management agency under the State Council, which has b ...
in November 2012. Construction of Chery Jaguar Land Rover's first assembly plant began in Changshu in the same month, with a planned completion date of July 2014.


Products

* Range Rover Evoque *
Land Rover Discovery Sport The Land Rover Discovery Sport (internal code L550) is a compact luxury crossover SUV produced by British automotive company Jaguar Land Rover since 2014, under their Land Rover marque, and since 2017 their best-selling model. Introduced in ...
*
Jaguar XFL The Jaguar XF (X260) is an executive/ mid-size luxury sports saloon manufactured and marketed by the Jaguar Cars brand of Jaguar Land Rover in sedan/saloon and station wagon/estate body styles. Following the first generation steel-bodied X250 ...
* Jaguar XEL *
Jaguar E-Pace The Jaguar E-Pace (X540) is a subcompact luxury crossover SUV (C-segment in Europe) produced by the British car manufacturer Jaguar Land Rover (JLR) under their Jaguar marque. It was officially revealed on 13 July 2017 and was the 2nd productio ...


Gallery

File:Land Rover Discovery Sport 01 China 2016-04-16.jpg, Land Rover Discovery Sport File:Land Rover Range Rover Evoque China 2013-03-04.jpg, Land Rover Range Rover Evoque File:Jaguar XF X260 001 China 2016-04-16.jpg, Jaguar XFL


References

{{Automotive industry in China Car manufacturers of China Chery Jaguar Land Rover