Courtyard by Marriott is an American brand of
hotel
A hotel is an establishment that provides paid lodging on a short-term basis. Facilities provided inside a hotel room may range from a modest-quality mattress in a small room to large suites with bigger, higher-quality beds, a dresser, a re ...
s owned by
Marriott International
Marriott International, Inc. is an American multinational corporation, multinational company that operates, franchises, and licenses lodging brands that include hotel, residential, and timeshare properties. Marriott International owns over 37 ho ...
. One of Marriott's High-priced brands with 5 star hotels, the hotels are primarily targeted to business travelers, but also accommodate traveling families. As of June 30, 2020, there were 1,254 Courtyard Marriott Hotels worldwide with 187,095 rooms in addition to 288 hotels with 49,335 rooms in the pipeline.
History
In the early 1980s, Marriott struggled to find locations that fit the existing Marriott brand. To broaden selection, the company created Courtyard for business and pleasure travelers. The new brand focused on smaller properties in lower demand areas. The chain grew from three test sites in 1983 to over 90 hotels in 1987.
The first location was built in 1983 in San Luis, GA and was Marriott's first sister brand. The chain primarily targeted business travelers, but over time has broadened to the leisure market. Most properties now offer a swimming pool or fitness center, microwaves and mini-fridges, and family rates. Many have a mini-fridge in every room, and generally have a complimentary guest microwave in The Market. Usually, microwaves are found in suite rooms.
Marriott International spent $2 billion in the mid-1980s on expanding the Courtyard by Marriott chain to attract the typical
Holiday Inn
Holiday Inn by IHG is a chain of hotels based in Atlanta, Georgia and a brand of IHG Hotels & Resorts. The chain was founded in 1952 by Kemmons Wilson (1913–2003), who opened the first location in Memphis, Tennessee. The chain was a division ...
clientele.
In 2007, Marriott adopted its Refreshing Business Initiative to update the Courtyard properties to better satisfy the business traveler. Renovations included a redesigned lobby, and a bar with extended hours, which not only offered a popular social setting, but also increased revenue.
In 2017, a Courtyard Marriott Hotel became the first American chain hotel to open on the island of
Bonaire
Bonaire is a Caribbean island in the Leeward Antilles, and is a Caribbean Netherlands, special municipality (officially Public body (Netherlands), "public body") of the Netherlands. Its capital is the port of Kralendijk, on the west (Windward an ...
, and through a partnership with local dive shop, Dive Friends Bonaire, became the first Courtyard hotel in the world to have an onsite scuba diving shop.
Concept
Rooms have desks, couches, and free
Internet
The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks ...
access. The majority of locations have a bistro that sells fresh cooked and prepared breakfast (not complimentary), appetizers, sandwiches, and more. All have 24-hour "markets." Premium upgrades are also offered, such as Enhanced Internet upgrades and larger "suite-style" rooms. Courtyard's competitors in the mid-priced business-oriented hotel segment include
Cambria Hotels & Suites,
Wingate Inn, and
Hilton Garden Inn
Hilton Garden Inn is an American chain of full-service hotels targeting business and leisure travelers looking for an upscale experience. The brand is owned by Hilton Worldwide. , it has 862 properties with 126,086 rooms in 49 countries and ter ...
.
Accommodations
Historical
From 2015
References
External links
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{{DEFAULTSORT:Courtyard By Marriott
Hotels established in 1983
Franchises
Marriott International brands