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Community mobilization is an attempt to bring human and non-human resources together to undertake developmental activities and achieve
sustainable development Sustainable development is an approach to growth and Human development (economics), human development that aims to meet the needs of the present without compromising the ability of future generations to meet their own needs.United Nations General ...
.


Process

Community mobilization is a process through which action is stimulated by a
community A community is a social unit (a group of people) with a shared socially-significant characteristic, such as place, set of norms, culture, religion, values, customs, or identity. Communities may share a sense of place situated in a given g ...
itself, or by others, that is planned, carried out, and evaluated by a community's individuals, groups, and organizations on a participatory and sustained basis to improve the health, hygiene and education levels so as to enhance the overall
standard of living Standard of living is the level of income, comforts and services available to an individual, community or society. A contributing factor to an individual's quality of life, standard of living is generally concerned with objective metrics outsid ...
in the community. A group of people have transcended their differences to meet on equal terms in order to facilitate a participatory
decision-making In psychology, decision-making (also spelled decision making and decisionmaking) is regarded as the Cognition, cognitive process resulting in the selection of a belief or a course of action among several possible alternative options. It could be ...
process. In other words, it can be viewed as a process which begins a
dialogue Dialogue (sometimes spelled dialog in American and British English spelling differences, American English) is a written or spoken conversational exchange between two or more people, and a literature, literary and theatrical form that depicts suc ...
among members of the community to determine who, what, and how issues are decided, and also to provide an avenue for everyone to participate in decisions that affect their lives.


Requirements

Community mobilization needs many analytical and supportive resources which are internal (inside the community) and external (outside the community) as well. Resources include: *
Leadership Leadership, is defined as the ability of an individual, group, or organization to "", influence, or guide other individuals, teams, or organizations. "Leadership" is a contested term. Specialist literature debates various viewpoints on the co ...
* Organizational capacity * Communications channels * Assessments *
Problem solving Problem solving is the process of achieving a goal by overcoming obstacles, a frequent part of most activities. Problems in need of solutions range from simple personal tasks (e.g. how to turn on an appliance) to complex issues in business an ...
*
Resource mobilization Resource mobilization is the process of getting resources from the resource provider, using different mechanisms, to implement an organization's predetermined goals. It is a theory that is used in the study of social movements and argues that the ...
* Administrative and operational management


Strategies

The
Centre for Disease Control The Centers for Disease Control and Prevention (CDC) is the National public health institutes, national public health agency of the United States. It is a Federal agencies of the United States, United States federal agency under the United S ...
envisions that strong healthcare initiatives will be readily owned by a community if the leaders ("grass tops"), the citizens (" grass roots"), and youth are fully engaged in mobilizing the community, educating stakeholders, and implementing
evidence-based Evidence-based practice is the idea that occupational practices ought to be based on scientific evidence. The movement towards evidence-based practices attempts to encourage and, in some instances, require professionals and other decision-makers ...
interventions. To this respect, 14 strategies guided by best practice have been reported (Huberman 2014): 1. Secure strong leadership 2. Establish a formal structure 3. Engage diverse organizations, community leaders, and residents 4. Ensure authentic participation and shared decision making 5.ensure authentic and productive roles for young people 6. Develop a shared vision 7. Conduct a needs assessment 8. Create a strategic plan 9. Implement mutually reinforcing strategies 10. Create a fundraising strategy 11. Establish effective channels for internal communication 12. Educate the community 13. Conduct process and outcome evaluations 14. Evaluate the community mobilization effort separately


Implications

"Community mobilization" is a frequently used term in developmental sector. Recently, community mobilization has been a valuable and effective concept which has various implications in dealing with basic problems like health and hygiene, population, pollution and gender bias.


References

{{Commons category, Community mobilization Community organizing Community