Circus World (theme Park)
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Circus World was a
theme park An amusement park is a park that features various attractions, such as rides and games, and events for entertainment purposes. A theme park is a type of amusement park that bases its structures and attractions around a central theme, often fea ...
built in
Davenport, Florida Davenport is a city in Polk County, Florida, United States. It is part of the Lakeland– Winter Haven Metropolitan Statistical Area. The population was 9,043 at the 2020 Census. The city's population has increased dramatically since the 2 ...
in Polk County, on the south-east corner of the
Interstate 4 Interstate 4 (I-4) is an Interstate Highway System, Interstate Highway located entirely within the US state of Florida, maintained by the Florida Department of Transportation (FDOT). Spanning along a generally southwest–northeast axis ...
-
US 27 U.S. Route 27 or U.S. Highway 27 (US 27) is a north–south United States Numbered Highway in the Southern and Midwestern U.S. The southern terminus is at US 1 in Miami, Florida. The northern terminus is at Interstate 69 (I ...
interchange. It was originally a property of the Ringling Bros. and Barnum & Bailey Circus Combined Shows Inc., and was intended additionally to be the circus's winter headquarters as well as to have the Ringling Bros. and Barnum & Bailey Clown College and its museum located there.


History

Circus World plans, which did not change by opening, were announced by Irvin Feld as a project of Ringling Bros. and Barnum & Bailey Circus, in September 1972. Plans included a 19 story elephant-shaped hotel and Barnum City, a state-of-the-art residential community. These items and some of the other items were never built, but the plans did not change until after Mattel sold the park. Circus World Showcase, its preview center, had its groundbreaking on April 26, 1973 with building contractor Mercury Construction Company of Haines City. The showcase was due to open in December 1973 when Mattel placed Ringling Bros. and Barnum & Bailey Circus Combined Shows Inc., including the park, up for sale. Venture Out in America, Inc., a
Gulf Oil Gulf Oil was a major global oil company in operation from 1901 to 1985. The eighth-largest American manufacturing company in 1941 and the ninth largest in 1979, Gulf Oil was one of the Seven Sisters (oil companies), Seven Sisters oil companies. ...
recreational subsidiary, agreed to buy the combined shows in January 1974, and the opening was further pushed back to 1975. While the Circus World Showcase opened on , Venture Out placed the purchase deal back into negotiations, and the opening of the whole complex was moved to an early 1976. Early added rides included Zoomerang in 1977 and The Roaring Tiger in 1978. Attendance peaked in 1979 at 1.3 million. In 1980, the theme park made a profit. Mattel sold the circus back to its previous owner, Irvin Feld and other parties in 1982, but kept the park, further expanding it with shows, rides, and a new roller coaster. Attendance had declined for five straight years when Mattel agreed to sell the park to Jim Monaghan in 1983. The sale was finalized in 1984. Monaghan nicknamed the park Thrill City USA and made his objective to have the park be a world-class theme park. He added nine major European-built thrill rides and six youth rides. According to Funways Holidays, Circus World developed a big problem with the opening of
Walt Disney World The Walt Disney World Resort is an destination resort, entertainment resort complex located about southwest of Orlando, Florida, United States. Opened on October 1, 1971, the resort is operated by Disney Experiences, a division of the Wa ...
's Epcot Center in late 1982. With most tourists taking a full four days visiting Central Florida, Disney World added Epcot to its passes, resulting in three days being filled, thus tourists usually only had one day to visit other venues and usually selected Sea World,
Busch Gardens Busch Gardens is the name of two amusement parks in the United States, owned and operated by United Parks & Resorts. The original park is in Tampa, Florida, and the second park is in Williamsburg, Virginia. There were also previously Busch G ...
and/or Wet 'n Wild over Circus World. In February 1985, Circus World started putting vintage objects and exhibits up for auction with Guernsey's auction house, including a 1921 original
Marcus Illions Marcus Charles Illions (c. 1871–1949) was a master carver of wooden carousel horses and other figures at Coney Island, Brooklyn, New York City in the early 20th century. ''The New York Times'' referred to him as "the Michelangelo of carouse ...
Coney Island Coney Island is a neighborhood and entertainment area in the southwestern section of the New York City borough of Brooklyn. The neighborhood is bounded by Brighton Beach to its east, Lower New York Bay to the south and west, and Gravesend to ...
carousel and Gargantua II. These items did not add to the park's draw of attendees per Monaghan. The park made a profit in 1985. Monaghan sold the park for stock to
Harcourt Brace Jovanovich Harcourt () was an American publishing firm with a long history of publishing fiction and nonfiction for adults and children. It was known at different stages in its history as Harcourt Brace, & Co. and Harcourt Brace Jovanovich. From 1919 to 1 ...
(now Harcourt, a division of
Reed Elsevier RELX plc (pronounced "Rel-ex") is a British multinational information and analytics company headquartered in London, England. Its businesses provide scientific, technical and medical information and analytics; legal information and analytics; ...
) on May 10, 1986. Harcourt Brace Jovanovich, which had just bought several parks including the
SeaWorld SeaWorld is an American theme park chain with headquarters in Orlando, Florida. It is a proprietor of marine mammal parks, oceanariums, animal theme parks, and rehabilitation centers owned by United Parks & Resorts. The parks host shows st ...
parks and
Cypress Gardens Cypress Gardens was a botanical garden and theme park near Winter Haven, Florida that operated from 1936 to 2009. As of 2011, the botanical garden portion had been preserved inside the newly formed Legoland Florida. History Billed as Florida' ...
, had a new idea for the area and closed the park at opening time that day to rebuild it into
Boardwalk and Baseball Boardwalk and Baseball was a theme park built in Davenport, Florida, at the southeast corner of the Interstate 4-US 27 interchange. It replaced Circus World at the same location, and was owned by Harcourt Brace Jovanovich Park Group (now Harcou ...
. Circus World was never successful, as its standard carnival-type rides were no match for Disney's state-of-the-art attractions, and its location was out of the way relative to Disney World. Under Mattel, then some under Monaghan, Funways Holidays also noted the park attendance was hurt by lagging in cleanliness, value and food. Also, constant staff turnover, ticket discounting, marketing errors and swift policy changes were issues.


Attractions

* 1001 Nights - A swinging pendulum ride. The ride was moved to
Geauga Lake Geauga Lake was an amusement park in Bainbridge Township, Geauga County, Ohio, Bainbridge Township and Aurora, Ohio, Aurora, Ohio. It was established in 1887, in what had been a local recreation area adjacent to Geauga Lake (lake), a lake of th ...
in 1991, where it operated as El Dorado until the park's closure 2007, then relocated to
Kings Dominion Kings Dominion is an amusement park in Doswell, Virginia, United States, north of Richmond, Virginia, Richmond and south of Washington, D.C. Owned and operated by Six Flags, the park opened to the public on May 3, 1975, featuring over 60 rid ...
in 2009 before it was removed in 2011. * Barnum City Train Station * ''Be-a-Star'' Circus - a show with attendee participation as visitors can try the flying trapeze in a safety harness * Big Top - A 27,000-square-foot (2,500 m2) building designed to look like a circus tent that featured restaurants, gift shops, a illusion show and an
IMAX IMAX is a proprietary system of High-definition video, high-resolution cameras, film formats, film projectors, and movie theater, theaters known for having very large screens with a tall aspect ratio (image), aspect ratio (approximately ei ...
theater with a six-story screen. * Bumper Cars * Carousel * Calypso * The Center Ring * Circus Pavilion * Clown-A-Lot Children's Playground * Dragon Coaster * Elephant rides * Great Western Stampede show * The Hurricane - later known as The Roaring Tiger, this was a wooden coaster that served as the park's main attraction * Jumbo, the Giant Wheel * Para Tower - a three-person gondola drops along tower with a parachute and is for small children * Petting Zoo * Santa Maria * Schlittenfahrt - A Matterhorn suspended trackless sleigh ride that travels over water speedily in an oval. * The Ranger - a ship-like swing ride that rotates * Tom Thumb Circus - an area featuring kiddie rides * The Wave Swinger - Designed for kids, riders sit in wicker chairs suspended a hub and spin until forces pushes them outward. * Wiener Looping - A launched shuttle coaster manufactured by Schwarzkopf that was relocated from a theme park in Austria and is currently operating at Selva Mágica in Mexico * Wonderful World of Clowns * Zoomerang - Later known as The Flying Daredevil, this was a looping steel shuttle coaster with a top speed of The coaster was moved to Fun Spot Amusement Park & Zoo in Indiana where it operated as Afterburner until the park's closure in 2008. It remained SBNO until it was demolished in 2017.


References


External links


Circus World
at Florida's Lost Tourist Attractions (source of information for this article)

{{Theme parks of Florida Defunct amusement parks in Florida Ringling Bros. and Barnum & Bailey Circus History of Polk County, Florida 1974 establishments in Florida 1986 disestablishments in Florida Amusement parks opened in 1974 Amusement parks closed in 1986