Chromaroma was a

London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...

-based game using players’

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s and

Barclays Cycle Hire Santander Cycles (formerly Barclays Cycle Hire) is a public bicycle hire scheme in London in the United Kingdom. The scheme's bicycles have been popularly known as Boris Bikes, after Boris Johnson who was Mayor of London when the scheme began o ...

accounts. Points are awarded depending on the stations and journeys users complete on the

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and

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, as well as using ‘

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s’. It is described by its creators,

Mudlark A mudlark is someone who scavenges the banks and shores of rivers for items of value, a term used especially to describe those who scavenged this way in London during the late 18th and 19th centuries. The practice of searching the banks of ri ...

, as “location-based top trumps”, and encourages competition through leaderboards. Chromaroma had funding from 4iP (

Channel 4 Channel 4 is a British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. It is state-owned enterprise, publicly owned but, unlike the BBC, it receives no public funding and is funded en ...

’s innovation fund) and Screen West Midlands since a concept was arrived at in early 2009. The game was designed by Toby Barnes & Matt Watkins of

. The game was launched to the public on 30 November 2010, when snow closed

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and caused severe delays on London's tube network.

References

External links

*
Dynamic50 (technology partner)
Internet properties established in 2009 {{game-stub