Christian Delpeuch
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Christian Delpeuch is president emeritus of the
French French may refer to: * Something of, from, or related to France ** French language, which originated in France ** French people, a nation and ethnic group ** French cuisine, cooking traditions and practices Arts and media * The French (band), ...
Conseil Interprofessionel du Vin de Bordeaux (CIVB). He won support for
Plan Bordeaux Bordeaux wine (; ) is produced in the Bordeaux region of southwest France, around the city of Bordeaux, on the Garonne River. To the north of the city, the Dordogne River joins the Garonne forming the broad estuary called the Gironde; the Gir ...
, an effort to save the wine industry of
Bordeaux Bordeaux ( ; ; Gascon language, Gascon ; ) is a city on the river Garonne in the Gironde Departments of France, department, southwestern France. A port city, it is the capital of the Nouvelle-Aquitaine region, as well as the Prefectures in F ...
. The plan calls for growers to reduce yields, decrease total area of
vineyard A vineyard ( , ) is a plantation of grape-bearing vines. Many vineyards exist for winemaking; others for the production of raisins, table grapes, and non-alcoholic grape juice. The science, practice and study of vineyard production is kno ...
s, divert excess wine into production of ethanol fuels and cleaning solutions, reclassify lesser vineyards as ''
vin de pays ''Vin de pays'' (; 'country wine') was a French wine classification that was above the '' vin de table'' classification, but below the ''appellation d'origine contrôlée'' (AOC) classification and below the former '' vin délimité de qualité ...
'', and start putting varietal names on wine labels.


Background

The wine industry of Bordeaux has been facing continuing and severe economic problems. A wine glut led to the sale of 26 million bottles of wine for conversion into industrial alcohol in 2004. This was the first time in history that AOC wines have been sold for that purpose. New World consumers tend to prefer buying wine by grape variety and also from brand name producers rather than from unknown chateaux. Domestic consumption in France continues to shrink in the face of a growing neo-prohibitionism. At the same time exports are falling in the face of growing competition from excellent wines sold at lower prices. Australia now exports more wine to Great Britain than does France and the latter's share of the U.S. market continues to drop. Many producers have had to sell their wine below cost, leading to bankruptcies and early retirements. Between 1994 and 2005, the number of growers in Bordeaux shrank from 14,000 to 10,000.Frank, Mitch. Bordeaux tries to save itself: The region's growers take drastic steps to cut their glut and pump up sales. Wine Spectator, 2005 (November 30), 30(12), 17. It is expected that this trend will continue, with more estates going out of business while others merge and grow in size. Delpeuch hoped to reduce production, improve quality, and sell more wine in the United States. However, two years after the beginning of
Plan Bordeaux Bordeaux wine (; ) is produced in the Bordeaux region of southwest France, around the city of Bordeaux, on the Garonne River. To the north of the city, the Dordogne River joins the Garonne forming the broad estuary called the Gironde; the Gir ...
, Mr Delpeuch resigned, "citing the failure of the French government to address properly the wine crisis in Bordeaux." Delpeuch told journalists assembled at the Bordeaux Press Club "I refuse to countenance this continual putting off of decisions which can only end in failure." "Delpeuch said he was shocked and disappointed by the failure of his efforts – and by the lack of co-operation from winemakers and
negociants A winemaker or vintner is a person engaged in winemaking. They are generally employed by wineries or wine companies, where their work includes: *Cooperating with viticulturists *Monitoring the maturity of grapes to ensure their quality and to de ...
themselves - to achieve anything concrete in terms of reforms to the Bordeaux wine industry over the last 24 months." His resignation took effect on 10 July 2006.


See also

*
French wine French wine is produced throughout all of France in quantities between 50 and 60 million hectolitres per year, or 7–8 billion bottles. France is one of the largest wine producers in the world. French wine traces its history to th ...
*
List of wine personalities Sections are arranged from cultivation through processing, starting from vineyards to consumption advised by sommeliers. Vineyard owners Included are owners of well-known or sizable vineyards. Excluded are managers (CEOs) of public holding comp ...


References


Further reading

*Frank, Mitch. Bordeaux tries to save itself: The region's growers take drastic steps to cut their glut and pump up sales. ''Wine Spectator'', 2005 (November 30), ''30(12)'', 17.


External links


Wine war: Savvy New World marketers are devastating the French wine industry
{{DEFAULTSORT:Delpeuch, Christian Living people Year of birth missing (living people) French winemakers