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Charles Burnham "Bud" Wilkinson (April 23, 1916 – February 9, 1994) was an
American football American football (referred to simply as football in the United States and Canada), also known as gridiron, is a team sport played by two teams of eleven players on a rectangular field with goalposts at each end. The offense, the team with ...
player, coach, broadcaster, and politician. He served as the head football coach at the
University of Oklahoma , mottoeng = "For the benefit of the Citizen and the State" , type = Public research university , established = , academic_affiliations = , endowment = $2.7billion (2021) , pr ...
from 1947 to 1963, compiling a record of 145–29–4. His
Oklahoma Sooners The Oklahoma Sooners are the athletic teams that represent the University of Oklahoma, located in Norman. The 19 men's and women's varsity teams are called the " Sooners", a reference to a nickname given to the early participants in the Land Ru ...
won three
national championships A national championship(s) is the top achievement for any sport or contest within a league of a particular nation or nation state. The title is usually awarded by contests, ranking systems, stature, ability, etc. This determines the best team, indi ...
(1950, 1955, and 1956) and 14 conference titles. Between 1953 and 1957, Wilkinson's Oklahoma squads won 47 straight games, a record that still stands at the highest level of college football. After retiring from coaching following the 1963 season, Wilkinson entered into politics and, in 1965, became a broadcaster with
ABC Sports ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Televisio ...
. He returned to coaching in 1978, helming the
St. Louis Cardinals The St. Louis Cardinals are an American professional baseball team based in St. Louis. The Cardinals compete in Major League Baseball (MLB) as a member club of the National League (NL) Central division. Since the 2006 season, the Cardinals ha ...
of the
National Football League The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the major ...
for two seasons. Wilkinson was inducted into the
College Football Hall of Fame The College Football Hall of Fame is a hall of fame and interactive attraction devoted to college football. The National Football Foundation (NFF) founded the Hall in 1951 to immortalize the players and coaches of college football that were vot ...
as a coach in 1969.


Early life and playing career

Wilkinson's mother died when he was seven, and his father sent him to the Shattuck School in
Faribault, Minnesota Faribault ( ) is a city in, and the county seat of, Rice County, Minnesota, United States. The population was 23,352 at the 2010 census. Faribault is approximately south of Minneapolis–Saint Paul. Interstate 35 and Minnesota State Highways ...
, where he excelled in five sports and graduated in 1933. He enrolled at the
University of Minnesota The University of Minnesota, formally the University of Minnesota, Twin Cities, (UMN Twin Cities, the U of M, or Minnesota) is a public land-grant research university in the Twin Cities of Minneapolis and Saint Paul, Minnesota, United States. T ...
, where, as a guard and
quarterback The quarterback (commonly abbreviated "QB"), colloquially known as the "signal caller", is a position in gridiron football. Quarterbacks are members of the offensive platoon and mostly line up directly behind the offensive line. In modern Ameri ...
for head coach
Bernie Bierman Bernard W. Bierman (March 11, 1894 – March 7, 1977) was an American football player and coach of football and basketball. He coached from 1919 to 1950 except for a span during World War II when he served in the U.S. armed forces. Bierman was ...
, Wilkinson helped lead the Golden Gophers to three consecutive national championships from 1934 to 1936. He also played
ice hockey Ice hockey (or simply hockey) is a team sport played on ice skates, usually on an ice skating rink with lines and markings specific to the sport. It belongs to a family of sports called hockey. In ice hockey, two opposing teams use ice hock ...
for the University of Minnesota. Following his graduation in 1937 with a degree in English, he led the College All-Stars to a 6–0 victory over the defending
NFL The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the majo ...
champion
Green Bay Packers The Green Bay Packers are a professional American football team based in Green Bay, Wisconsin. The Packers compete in the National Football League (NFL) as a member club of the National Football Conference (NFC) North division. It is the thir ...
in Chicago on August 31.


Coaching career

Wilkinson briefly worked for his father's mortgage company, then he became an assistant coach at Syracuse University and later at his alma mater, Minnesota. In 1943, he joined the
U.S. Navy The United States Navy (USN) is the maritime service branch of the United States Armed Forces and one of the eight uniformed services of the United States. It is the largest and most powerful navy in the world, with the estimated tonnage of ...
, where he was an assistant to
Don Faurot Donald Burrows Faurot (June 23, 1902 – October 19, 1995) was an American football and basketball player, coach, and college athletics administrator best known for his eight-decade association with the University of Missouri. He served as th ...
with the Iowa Pre-Flight Seahawks football team. He served as a hangar deck officer on the . Following World War II,
Jim Tatum Jim or JIM may refer to: * Jim (given name), a given name * Jim, a diminutive form of the given name James * Jim, a short form of the given name Jimmy * OPCW-UN Joint Investigative Mechanism * ''Jim'' (comics), a series by Jim Woodring * ''Jim ...
, the new head coach at the
University of Oklahoma , mottoeng = "For the benefit of the Citizen and the State" , type = Public research university , established = , academic_affiliations = , endowment = $2.7billion (2021) , pr ...
, persuaded Wilkinson to join his staff in 1946. After one season in
Norman Norman or Normans may refer to: Ethnic and cultural identity * The Normans, a people partly descended from Norse Vikings who settled in the territory of Normandy in France in the 10th and 11th centuries ** People or things connected with the Norm ...
, Tatum left the Sooners for the
University of Maryland The University of Maryland, College Park (University of Maryland, UMD, or simply Maryland) is a public land-grant research university in College Park, Maryland. Founded in 1856, UMD is the flagship institution of the University System of Mar ...
. The 31-year-old Wilkinson was named head football coach and athletic director of the Sooners.


Head coach at Oklahoma

In his first season as head coach in 1947, Wilkinson led Oklahoma to a 7–2–1 record and a share of the conference championship, the first of 13 consecutive Big Six/Seven/Eight Conference titles. Ultimately, Wilkinson became one of the most celebrated college coaches of all time. His teams captured national championships in 1950, 1955, and 1956, and they amassed a 145–29–4 (.826) overall record. He got OU football placed on major NCAA probation twice in a five year span (1955 and 1960) for illegally paying players out of a $125,000 slush fund for a decade and a half after World War II ended. The centerpiece of his time in Norman was a 47-game winning streak from 1953 to 1957, an
NCAA Division I NCAA Division I (D-I) is the highest level of intercollegiate athletics sanctioned by the National Collegiate Athletic Association (NCAA) in the United States, which accepts players globally. D-I schools include the major collegiate athleti ...
record that still stands. It has been moderately threatened only four times: by
North Dakota State North Dakota State University (NDSU, formally North Dakota State University of Agriculture and Applied Sciences) is a public land-grant research university in Fargo, North Dakota. It was founded as North Dakota Agricultural College in 1890 as th ...
in
Division I FCS The NCAA Division I Football Championship Subdivision (FCS), formerly known as Division I-AA, is the second-highest level of college football in the United States, after the Football Bowl Subdivision. Sponsored by the National Collegiate Athlet ...
(39 wins, 2017–2021), Toledo (35 wins, 1969–1971),
Miami (FL) Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a coastal metropolis and the county seat of Miami-Dade County in South Florida, United States. With a population of 442,241 at th ...
(34 wins, 2000–2003), and
USC USC most often refers to: * University of South Carolina, a public research university ** University of South Carolina System, the main university and its satellite campuses **South Carolina Gamecocks, the school athletic program * University of ...
(34 wins, 2003–2005). Earlier, the Sooners ran off 31 consecutive wins from 1948 to 1950. Apart from two losses in 1951, Wilkinson's Sooners did not lose more than one game per season for 11 years between 1948 and 1958, going 107–8–2 over that period. His teams also went 12 consecutive seasons (1947–1958) without a loss in conference play, a streak which has never been seriously threatened. Wilkinson did not suffer his first conference loss until 1959 against
Nebraska Nebraska () is a state in the Midwestern region of the United States. It is bordered by South Dakota to the north; Iowa to the east and Missouri to the southeast, both across the Missouri River; Kansas to the south; Colorado to the southwe ...
, his 79th conference game. Wilkinson suffered only one losing season, in 1960. However, that season saw him pass Bennie Owen to become the winningest coach in Sooner history. He has since been passed by
Barry Switzer Barry Layne Switzer (born October 5, 1937) is a former American football coach and player. He served for 16 years as head football coach at the University of Oklahoma and four years as head coach of the Dallas Cowboys of the National Football Le ...
and
Bob Stoops Robert Anthony Stoops (born September 9, 1960) is an American football coach. He was the head football coach at the University of Oklahoma from 1999 through the 2016 season, and on an interim basis during the 2021 Alamo Bowl. He led the Oklahoma ...
. While coaching at OU, Wilkinson began writing a weekly newsletter to alumni during the season, to keep them interested in Sooner football. He also became the first football coach to host his own television show. He and Michigan State University coach
Duffy Daugherty Hugh Duffy Daugherty (September 8, 1915 – September 25, 1987) was an American football player and coach. He served as the head coach at Michigan State University from 1954 to 1972, compiling a record of 109–69–5. His 1965 and 1966 teams won ...
partnered to sponsor a series of clinics for high school coaches nationwide. Later, they turned their clinics into a profitable business.McGregor, Andrew."Wilkinson, Bud". ''American National Biography Online''. February 2000.
Accessed October 6, 2016.
Following the 1963 season, his 17th at Oklahoma, Wilkinson retired from coaching at the age of 47. Along with Owen, Switzer and Stoops, he is one of four football coaches to win over 100 games at the University of Oklahoma. No other college football program has had more than three coaches who accomplished the feat.


President's Council on Physical Fitness

While at Oklahoma, Wilkinson served on the President's Council on Physical Fitness from 1961 to 1964. He designed 11 floor exercises for schoolchildren that were incorporated into the song "
Chicken Fat Chicken fat is fat obtained (usually as a by-product) from chicken rendering and processing. Of the many animal-sourced substances, chicken fat is noted for being high in linoleic acid, an omega-6 fatty acid. Linoleic acid levels are between ...
", the theme song for President John F. Kennedy's youth fitness program, which was widely used in school gymnasiums across the country in the 1960s and 1970s.


Later life and career


Politics

In February, 1964, Wilkinson announced that he would enter a special election to replace his friend, the late
Robert S. Kerr Robert Samuel Kerr (September 11, 1896 – January 1, 1963) was an American businessman and politician from Oklahoma. Kerr formed a petroleum company before turning to politics. He served as the 12th governor of Oklahoma from 1943 to 1947 and wa ...
, as U. S. Senator from Oklahoma. He had already resigned his position as head coach of the Oklahoma University Sooners. Politicians and the Oklahoma press debated whether he was qualified to become a U. S. Senator, though all seemed to agree that his popularity as a cultural icon gave him an important edge. Easily winning the Republican primary, Wilkinson became the Republican nominee for the
U.S. Senate The United States Senate is the upper chamber of the United States Congress, with the House of Representatives being the lower chamber. Together they compose the national bicameral legislature of the United States. The composition and power ...
in 1964, at which point he legally changed his first name to Bud, but narrowly lost to Democrat Fred R. Harris, then a State Senator in Oklahoma. Both parties involved political heavyweights from out of state to campaign for their candidates. Republicans invited former President
Eisenhower Dwight David "Ike" Eisenhower (born David Dwight Eisenhower; ; October 14, 1890 – March 28, 1969) was an American military officer and statesman who served as the 34th president of the United States from 1953 to 1961. During World War II, ...
and
Senator A senate is a deliberative assembly, often the upper house or chamber of a bicameral legislature. The name comes from the ancient Roman Senate (Latin: ''Senatus''), so-called as an assembly of the senior (Latin: ''senex'' meaning "the ...
Barry Goldwater Barry Morris Goldwater (January 2, 1909 – May 29, 1998) was an American politician and United States Air Force officer who was a five-term U.S. Senator from Arizona (1953–1965, 1969–1987) and the Republican Party nominee for presid ...
. Illness made Eisenhower miss the occasion, so his former Vice President
Richard Nixon Richard Milhous Nixon (January 9, 1913April 22, 1994) was the 37th president of the United States, serving from 1969 to 1974. A member of the Republican Party, he previously served as a representative and senator from California and was ...
served as substitute. Harris supporters got President Lyndon Johnson to make an appearance, as well as several other national Democrats. Wilkinson's Republican advisers brought in Senator
Strom Thurmond James Strom Thurmond Sr. (December 5, 1902June 26, 2003) was an American politician who represented South Carolina in the United States Senate from 1954 to 2003. Prior to his 48 years as a senator, he served as the 103rd governor of South Caro ...
to appeal to ultra-conservative voters in Little Dixie, which had recently turned reliably Republican. That effort backfired. Harris later said, "my campaign got an extra benefit from Senator Thurmond's Oklahoma visit … Thurmond wound up scaring the daylights out of even a lot of conservative white voters with his jingoist speeches, advocating for the escalation of the American war effort in Vietnam." In the 1964 General Election, Republican presidential nominee,
Senator A senate is a deliberative assembly, often the upper house or chamber of a bicameral legislature. The name comes from the ancient Roman Senate (Latin: ''Senatus''), so-called as an assembly of the senior (Latin: ''senex'' meaning "the ...
Barry Goldwater Barry Morris Goldwater (January 2, 1909 – May 29, 1998) was an American politician and United States Air Force officer who was a five-term U.S. Senator from Arizona (1953–1965, 1969–1987) and the Republican Party nominee for presid ...
lost to incumbent President
Lyndon Baines Johnson Lyndon Baines Johnson (; August 27, 1908January 22, 1973), often referred to by his initials LBJ, was an American politician who served as the 36th president of the United States from 1963 to 1969. He had previously served as the 37th vice ...
55-45 percent in Oklahoma. Through 2016, Johnson is the last Democrat to carry Oklahoma in a presidential election. Wilkinson entertained seeking the other Oklahoma U.S. Senate seat in 1968, but he did not run, and the position went to former
Governor A governor is an administrative leader and head of a polity or political region, ranking under the head of state and in some cases, such as governors-general, as the head of state's official representative. Depending on the type of political r ...
Henry Bellmon Henry Louis Bellmon (September 3, 1921 – September 29, 2009) was an American Republican politician from the U.S. State of Oklahoma. A member of the Oklahoma Legislature, he went on to become both the 18th and 23rd governor of Oklahoma, mai ...
, also a Republican.


Broadcasting and NFL coaching

In 1965, Wilkinson joined
ABC Sports ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Televisio ...
as their lead
color commentator A color commentator or expert commentator is a sports commentator who assists the main (play-by-play) commentator, typically by filling in when play is not in progress. The phrase "colour commentator" is primarily used in Canadian English and the ...
on college football telecasts, teaming with
Chris Schenkel Christopher Eugene Schenkel (August 21, 1923 – September 11, 2005) was an American sportscaster. Over the course of five decades he called play-by-play for numerous sports on television and radio, becoming known for his smooth delivery and bar ...
and, later,
Keith Jackson Keith Max Jackson (October 18, 1928 – January 12, 2018) was an American sports commentator, journalist, author, and radio personality, known for his career with ABC Sports (1966–2006). While he covered a variety of sports over his caree ...
. Wilkinson was the color analyst for four of the greatest games in college football history, each commonly referred to as a " Game of the Century": Notre Dame vs. Michigan State in 1966, UCLA vs. USC in 1967, Texas vs. Arkansas in 1969, and Nebraska vs. Oklahoma in 1971. Wilkinson was inducted into the
College Football Hall of Fame The College Football Hall of Fame is a hall of fame and interactive attraction devoted to college football. The National Football Foundation (NFF) founded the Hall in 1951 to immortalize the players and coaches of college football that were vot ...
in 1969. In 1975, he received the Golden Plate Award of the
American Academy of Achievement The American Academy of Achievement, colloquially known as the Academy of Achievement, is a non-profit educational organization that recognizes some of the highest achieving individuals in diverse fields and gives them the opportunity to meet o ...
. In 1978, Wilkinson returned to coaching with the
St. Louis Cardinals The St. Louis Cardinals are an American professional baseball team based in St. Louis. The Cardinals compete in Major League Baseball (MLB) as a member club of the National League (NL) Central division. Since the 2006 season, the Cardinals ha ...
of the
NFL The National Football League (NFL) is a professional American football league that consists of 32 teams, divided equally between the American Football Conference (AFC) and the National Football Conference (NFC). The NFL is one of the majo ...
. After less than two disappointing seasons, he was fired, and returned to broadcasting with
ESPN ESPN (originally an initialism for Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by ESPN Inc., owned jointly by The Walt Disney Company (80%) and Hearst Communications (20%). The co ...
.


Death

Wilkinson suffered a series of minor strokes and, on February 9, 1994, he died of
congestive heart failure Heart failure (HF), also known as congestive heart failure (CHF), is a syndrome, a group of signs and symptoms caused by an impairment of the heart's blood pumping function. Symptoms typically include shortness of breath, excessive fatigue, an ...
in
St. Louis St. Louis () is the second-largest city in Missouri, United States. It sits near the confluence of the Mississippi and the Missouri Rivers. In 2020, the city proper had a population of 301,578, while the bi-state metropolitan area, which e ...
at the age of 77. He is interred at Oak Grove Cemetery in
St. Louis, Missouri St. Louis () is the second-largest city in Missouri, United States. It sits near the confluence of the Mississippi and the Missouri Rivers. In 2020, the city proper had a population of 301,578, while the bi-state metropolitan area, which e ...
.


Personal life

Wilkinson was married to the former Mary Schifflet in 1938, with whom he had two sons, Pat and Jay. They divorced in 1975. A year later, he married Donna O'Donnahue, 33 years his junior, who survived him in death.


Head coaching record


College


NFL


Notes


See also

* Oklahoma drill


References


External links

* * *
Voices of Oklahoma interview with Jay Wilkinson
First person interview conducted on February 9, 2012, with Jay Wilkinson about his father, Bud Wilkinson. {{DEFAULTSORT:Wilkinson, Bud 1916 births 1994 deaths American football quarterbacks College football announcers Iowa Pre-Flight Seahawks football coaches Minnesota Golden Gophers football coaches Minnesota Golden Gophers football players Minnesota Golden Gophers men's ice hockey players Oklahoma Sooners athletic directors Oklahoma Sooners football coaches St. Louis Cardinals (football) head coaches Syracuse Orange football coaches College Football Hall of Fame inductees Oklahoma Republicans United States Navy officers United States Navy personnel of World War II Psi Upsilon Players of American football from Minneapolis Sports coaches from Minneapolis Coaches of American football from Minnesota