The Beverly Hills Caviar Automated Boutique sells
caviar
Caviar (also known as caviare; from fa, خاویار, khâvyâr, egg-bearing) is a food consisting of salt-cured roe of the family Acipenseridae. Caviar is considered a delicacy and is eaten as a garnish or a spread. Traditionally, the te ...
,
escargot
Snails are considered edible in many areas such as the Mediterranean region, Africa, or Southeast Asia, while in other cultures, snails are seen as a taboo food. In American English, edible land snails are also called escargot, taken from the Fre ...
and
truffles
A truffle is the fruiting body of a subterranean ascomycete fungus, predominantly one of the many species of the genus ''Tuber''. In addition to ''Tuber'', many other genera of fungi are classified as truffles including '' Geopora'', '' Pe ...
from
vending machine
A vending machine is an automated machine that provides items such as snacks, beverages, cigarettes, and lottery tickets to consumers after cash, a credit card, or other forms of payment are inserted into the machine or otherwise made. The fi ...
s.
In 2013, the machines began operating in three locations:
Westfield Century City
Westfield Century City (formerly known as the Century Square Shopping Center) is a two-level, 1.3 million-square-foot outdoor shopping mall in the Century City commercial district in Los Angeles, California. A property of the Westfield Corporati ...
,
Westfield Topanga
Westfield Topanga & The Village is a shopping mall in the Canoga Park neighborhood of Los Angeles, California. It spans and houses anchor stores Neiman Marcus, Nordstrom, Macy's, and Target.
History
Opened on February 10, 1964, Topanga Plaza ...
and
Hollywood and Highland Center
Ovation Hollywood (formerly Hollywood & Highland) is a shopping center and entertainment complex in the Hollywood district of Los Angeles, California, United States.
Located at the intersection of Hollywood Boulevard and Highland Avenue, the sho ...
.
[Caviar vending machines pop up at L.A. malls - NBC News.com]
/ref> The owners credit their daughter for coming up with the idea when they were purchasing a cupcake from a vending machine. The coverage of the placement of the machines included the comments "I feel sure that, very soon, you will be able to buy engagement rings, tiaras, mink coats and leather bodices amid all the excitement of the mall -- but without the interruption of some obsequious store assistant," from CNet, and a marketing analyst stating that the idea was merely to generate buzz.[
The machines offer a selection of caviar in different sizes ranging from 40 grams (1.5 ounces) to 400 grams (a little less than a pound). The caviar ranges in price from $30 an ounce for American Black caviar to $500 an ounce for Imperial River Beluga caviar, as well as vegan caviar and dried ]mullet caviar
Mullet, mullets, The Mullet or The Mullets may refer to:
Fish
* Mullet (fish), or "grey mullet", of the family Mugilidae
**Flathead grey mullet, or striped mullet, ''Mugil cephalus'', a food fish species in the family Mugilidae
* Goatfish, or " ...
(popular in Algerian, French, Jordanian, Spanish, and Tunisian cuisine). In addition to caviar, the machines offer blinis, escargot, flavored salts, and Italian truffles. The machine was built in Spain. The machine holds about $50,000 worth of temperature-controlled merchandise. After being dispensed, the product takes about 30 minutes to thaw but can stay cool up to 3 hours in an insulated box.
See also
* French fries vending machine
A French fry vending machine is a vending machine that dispenses hot French fries, also known as chips. The first known french fry vending machine was developed circa 1982 by the defunct Precision Fry Foods Pty Ltd. in Australia. A few companies ...
References
Vending machines
Roe
Retail companies based in California
Companies based in Beverly Hills, California
American companies established in 2012
Retail companies established in 2012
2012 establishments in California
Food and drink companies based in California
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