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Baojun () is a Chinese
automobile A car or automobile is a motor vehicle with wheels. Most definitions of ''cars'' say that they run primarily on roads, seat one to eight people, have four wheels, and mainly transport people instead of goods. The year 1886 is regarded ...
marque A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
owned by a joint venture of
General Motors The General Motors Company (GM) is an American Multinational corporation, multinational Automotive industry, automotive manufacturing company headquartered in Detroit, Michigan, United States. It is the largest automaker in the United States and ...
and
SAIC Motor SAIC Motor Corp., Ltd. (formerly Shanghai Automotive Industry Corporation) is a Chinese State-owned enterprises of China, state-owned automobile manufacturer headquartered in Anting, Shanghai. Founded in 1955, it is currently the largest of the ...
, SAIC-GM-Wuling Automobile.


History

The Baojun marque was established in 2010 as a cheaper alternative to existing GM brands
Chevrolet Chevrolet ( ), colloquially referred to as Chevy and formally the Chevrolet Motor Division of General Motors Company, is an American automobile division of the American manufacturer General Motors (GM). Louis Chevrolet (1878–1941) and ou ...
and
Buick Buick () is a division of the American automobile manufacturer General Motors (GM). Started by automotive pioneer David Dunbar Buick in 1899, it was among the first American marques of automobiles, and was the company that established General ...
, which are also on sale in China. The company's products compete with domestic Chinese manufacturers such as
Chery Chery Automobile Co. Ltd., trading as Chery and sometimes known by the pinyin transcription of its Chinese name, ''Qirui'' (), is a Chinese state-owned automobile manufacturer headquartered in Wuhu, Anhui, China. Founded in 1997, it is curr ...
,
Geely Zhejiang Geely Holding Group Co., Ltd (ZGH), commonly known as Geely (吉利 "auspicious"), is a Chinese multinational automotive company headquartered in Hangzhou, Zhejiang. The company is privately held by Chinese billionaire entrepreneur ...
,
Changan Chang'an (; ) is the traditional name of Xi'an. The site had been settled since Neolithic times, during which the Yangshao culture was established in Banpo, in the city's suburbs. Furthermore, in the northern vicinity of modern Xi'an, Qin ...
, Haval and Trumpchi. The marque's first vehicle is the Baojun 630, a four-door sedan that has been produced since November 2010. Sales started in late 2011 through a dedicated dealer network. The joint venture also offers a localized version of the
Daewoo Matiz Daewoo ( ; Hangul: , Hanja: , ; literally "great universe" and a portmanteau of "dae" meaning great, and the given name of founder and chairman Kim Woo-choong) also known as the Daewoo Group, was a major South Korean chaebol (type of conglomera ...
/ Chevrolet Spark, known as the Baojun Lechi. In 2014, a third model (the
Baojun 610 __NOTOC__ Year 610 ( DCX) was a common year starting on Thursday (link will display the full calendar) of the Julian calendar, the 610th year of the Common Era (CE) and ''Anno Domini'' (AD) designations, the 610th year of the 1st millennium, t ...
) was announced at Auto China. At
Auto Shanghai Auto Shanghai (), officially known as the Shanghai International Automobile Industry Exhibition (), is a biennial international automobile show that alternates with the Beijing Auto Show (Auto China) as China's yearly international automotive ...
in 2015, the company introduced the
Baojun 560 The Baojun 560 is a compact crossover SUV produced by SAIC-GM-Wuling through the Baojun Baojun () is a Chinese automobile marque owned by a joint venture of General Motors and SAIC Motor, SAIC-GM-Wuling Automobile. History The Baojun marqu ...
SUV. And in July 2014, SAIC-GM-Wuling launched the 730, a seven-seater MPV. In its early years, sales of Baojun models have grown dramatically, reaching 688,390 units in 2016, and 996,629 in 2017. The electrically powered Baojun E100, which is only 2.49 meters long, was initially only available in Guangxi from August 2017. Since June 2018, it has been available throughout China with an increased range. The Van Baojun 360 went on sale in May 2018. Since June 2018, Baojun has been offering the 530, a 4.66 meter long SUV. Since September 2018, the Baojun E200, an electrically powered microcar, has been sold in China. The Baojun RS-5, the brand's fourth SUV, was presented at the Guangzhou Auto Show in November 2018. In June 2019, the Baojun RC-6 based on the RS-5 was introduced. In September 2019, the Van Baojun RM-5 was introduced. Baojun presented the RS-3 SUV at the end of October 2019. In 2020, the E300 microcar, the RS-7 van and the RC-5 sedan were introduced. In July 2021, the microcar KiWi EV based on the E300 Plus was introduced.


Products

* Baojun E100 — An electric
city car The A-segment is the 1st category in the passenger car classification system defined by the European Commission. It is used for city cars, the smallest category of passenger cars defined. A-segment sales represent approx. 7-8% of the market i ...
. *
Baojun E200 The Baojun E200 is a battery electric city car manufactured by SAIC-GM-Wuling (SGMW) since 2018 under the Baojun marque. It is a two-seater car with two doors and a hatch at the rear. It is the second vehicle in Baojun's electric microcar series ...
— An electric
city car The A-segment is the 1st category in the passenger car classification system defined by the European Commission. It is used for city cars, the smallest category of passenger cars defined. A-segment sales represent approx. 7-8% of the market i ...
. *
Baojun KiWi EV Baojun () is a Chinese automobile marque owned by a joint venture of General Motors and SAIC Motor, SAIC-GM-Wuling Automobile. History The Baojun marque was established in 2010 as a cheaper alternative to existing GM brands Chevrolet and Bui ...
(formerly Baojun E300) — An electric city car. *
Baojun Lechi The Chevrolet Spark ( ko, 쉐보레 스파크, translit=) is a city car manufactured by General Motors's subsidiary GM Korea from 1998 to 2022. The vehicle was initially developed by Daewoo and was introduced in 1998 as the Daewoo Matiz ( ko, 대� ...
— A rebadged Chevrolet Spark/Daewoo Matiz
city car The A-segment is the 1st category in the passenger car classification system defined by the European Commission. It is used for city cars, the smallest category of passenger cars defined. A-segment sales represent approx. 7-8% of the market i ...
. Its
crossover Crossover may refer to: Entertainment Albums and songs * ''Cross Over'' (Dan Peek album) * ''Crossover'' (Dirty Rotten Imbeciles album), 1987 * ''Crossover'' (Intrigue album) * ''Crossover'' (Hitomi Shimatani album) * ''Crossover'' (Yoshino ...
version is called the Lechi Cross. * Baojun 310 — A
subcompact car Subcompact car is a North American classification for cars smaller than a compact car. It is broadly equivalent to the B-segment (Europe), supermini (Great Britain) or A0-class (China) classifications. According to the U.S. Environmental Pr ...
. Its estate version is called 310W, while the 330 is the sedan variation. * Baojun 360 — A
compact MPV Compact MPV (an abbreviation for Compact Multi-Purpose Vehicle) is a vehicle size class for the middle size of MPVs. The Compact MPV size class sits between the mini MPV and large MPV (minivan) size classes. Compact MPVs remain predominantly a ...
slotted below the 730. *
Baojun 510 The Baojun 510 () is a subcompact crossover SUV produced by SAIC-GM-Wuling through the Baojun brand. Overview The 510 debuted at the 2016 Guangzhou Auto Show with the official Chinese market launch in 2017. The car is positioned under the 5 ...
— A subcompact crossover SUV. It is sold under the Chevrolet brand as the Groove in Latin America, the Middle East, Africa and other emerging countries. *
Baojun 530 The Baojun 530 () is a two or three-row compact crossover SUV produced by SAIC-GM-Wuling (SGMW) through the Baojun brand. Unveiled at the Auto Guangzhou 2017, Baojun 530 took design cues from the smaller 510 and is a successor of the 560, whil ...
— A
compact Compact as used in politics may refer broadly to a pact or treaty; in more specific cases it may refer to: * Interstate compact * Blood compact, an ancient ritual of the Philippines * Compact government, a type of colonial rule utilized in Britis ...
crossover SUV, replacement for the 560. Sold as the Wuling Almaz in Indonesia, the Chevrolet Captiva in Latin America and Thailand, and the MG Hector in India. *
Baojun 560 The Baojun 560 is a compact crossover SUV produced by SAIC-GM-Wuling through the Baojun Baojun () is a Chinese automobile marque owned by a joint venture of General Motors and SAIC Motor, SAIC-GM-Wuling Automobile. History The Baojun marqu ...
— A compact crossover SUV. It was replaced by the 530. *
Baojun 610 __NOTOC__ Year 610 ( DCX) was a common year starting on Thursday (link will display the full calendar) of the Julian calendar, the 610th year of the Common Era (CE) and ''Anno Domini'' (AD) designations, the 610th year of the 1st millennium, t ...
/ 630 — The Baojun 610 is a compact hatchback. A sedan version is called 630, sold globally as the
Chevrolet Optra The Chevrolet Optra is an automotive nameplate used by the Chevrolet marque for two different compact car models, in the following markets: *Daewoo Lacetti (2004–2013), in markets such as Colombia, Canada, Mexico, Japan and Southeast Asia *B ...
. * Baojun 730 — A compact MPV slotted above the 360. For the second-generation model, it is sold under the Wuling brand as the Cortez in Indonesia. * Baojun RC-5 — Replaces the 630. Available in sedan and station wagon (RC-5W) bodystyles, it shares the platform with the RS-5 SUV. * Baojun RC-6 — A high-riding
mid-size Mid-size—also known as intermediate—is a vehicle size class which originated in the United States and is used for cars larger than compact cars and smaller than full-size cars. "Large family car" is a UK term and a part of the D-segment in ...
car. *
Baojun RS-3 The Baojun RS-3 is a subcompact crossover SUV produced by SAIC-GM-Wuling through the Baojun brand. Overview The Baojun RS-3 is the successor of Baojun 510, while the 510 continued to be sold alongside the RS-3. As the car sports the new Baoju ...
— A subcompact crossover SUV slotted below the RS-5 and replaces the 510. * Baojun RS-5 — A compact crossover SUV slotted above the 530. * Baojun RS-7 — A three-row mid-size crossover SUV slotted above the RS-5. * Baojun RM-5 — A 5-/6-/7-seater compact MPV related to the RS-5 based on the RM-C Concept. *Baojun Valli


Gallery

File:Baojun E100 001.jpg, Baojun E100 File:Baojun E200 001.jpg, Baojun E200 File:Baojun Lechi 02 China 2014-04-16.jpg, Baojun Lechi File:Baojun Lechi Cross China 2015-04-21.jpg, Baojun Lechi Cross File:Baojun 310 001 China 2017-03-24.jpg, Baojun 310 File:Baojun 310W facelift 001.jpg, Baojun 310W estate File:2018 Baojun 360 (front).jpg, Baojun 360 File:Baojun 510 01 China 2017-03-24.jpg, Baojun 510 File:Baojun 530 02 China 2018-03-20.jpg, Baojun 530 File:Baojun 560 4 China 2016-04-06.jpg, Baojun 560 File:Baojun 610 001 -- Auto China -- 2014-04-23.jpg, Baojun 610 File:Baojun 630 01 China 2012-04-15.JPG, Baojun 630 File:Baojun 730 II China 2017-03-22.jpg, Baojun 730 File:Baojun E300 20210208.jpg, Baojun E300 File:Baojun RC-5 001.jpg, Baojun RC-5 File:Baojun RC-6 001.jpg, Baojun RC-6 File:Baojun RS-3 001.jpg, Baojun RS-3 File:Baojun RS-5 001.jpg, Baojun RS-5 File:Baojun RS-7 001.jpg, Baojun RS-7 File:Baojun RM-5.jpg, Baojun RM-5


See also

*
Electric vehicle industry in China The electric vehicle industry in China is the largest in the world, accounting for around 57.4% of global production of electric vehicles (EVs) and around 500,000 exports in 2021. In 2021, CAAM reported China had sold 3.34 million passenger elec ...


References


External links


Launched Affordable Baojun E100 Urban Electric Car In China At US$5300
{{Automotive industry in the People's Republic of China SAIC-GM-Wuling Car manufacturers of China Chinese brands General Motors marques SAIC Motor brands Vehicle manufacturing companies established in 2010 Chinese companies established in 2010 Electric car models