is a Japanese

anime is a Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, , in Japan and in Ja ...

label and subsidiary of

Fuji TV JOCX-DTV (channel 8), branded as or , is a Japanese television station that serves the Kantō region as the flagship (broadcasting), flagship station of the Fuji News Network (FNN) and the Fuji Network System (FNS). The station is owned-and- ...

. Founded in 2019, the label produces

boys' love , also known by its abbreviation , is a genre of fictional media originating in Japan that depicts Homoeroticism, homoerotic relationships between male characters. It is typically created by women for a female audience, distinguishing it fro ...

(''yaoi'') anime films exclusively.

History

Development of Blue Lynx began in 2017 through the efforts of Yuka Okayasu, a producer at Fuji TV who previously worked on the network's Noitamina anime programming block. After noting that Fuji TV's existing programming blocks Noitamina and +Ultra seek to appeal to a broad audience of anime viewers, she sought to develop a label that would conversely appeal to a niche audience of ''yaoi'' fans. Development of the label was aided by the critical and commercial success of the live-action boys' love television dramas '' Ossan's Love'' on

TV Asahi JOEX-DTV (channel 5), branded as , and better known as , is a Japanese television station serving the Kanto region as the flagship station of the All-Nippon News Network. It is owned-and-operated by the a subsidiary of , itself controlled by ...

and ''Pornographer'' on Fuji TV on Demand (FOD), which demonstrated the popularity of the genre to executives at Fuji. As the sexual content of ''yaoi'' manga is necessarily limited in television anime adaptations due to broadcast standards and practices, it was determined that Blue Lynx would produce anime film adaptations exclusively. Blue Lynx was announced on April 22, 2019 through

Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...

, with an announcement that the first project of the label would be revealed on April 26, 2019. ''Gekkou wa Kimi no Sasayaki'' (''Moonlight is Your Whisper''), a five-part short story by

Shion Miura is a Japanese writer. She has won the Naoki Prize, the Oda Sakunosuke Prize, and the Japan Booksellers' Award. Her work has been adapted for film and television, and her books have been translated into Indonesian, Chinese, Korean, Vietnam ...

with illustrations by Yoko Tanji, was posted on the studio's Twitter and website in the days leading up to the announcement. Its first production, a film adaptation of the

manga are comics or graphic novels originating from Japan. Most manga conform to a style developed in Japan in the late 19th century, and the form has a long history in earlier Japanese art. The term is used in Japan to refer to both comics ...

'' Twittering Birds Never Fly'', was announced on April 26, 2019 by Grizzly. The label's title is a reference to "BL", the acronym for boys' love, as well as a reference to blue ocean vs. red ocean marketing theory, in regards to the untapped potential of the boys' love market.

Titles

Notes

References

External links

Blue Lynx official website
{{Blue Lynx Boys' love Fuji Television LGBTQ-related mass media in Japan LGBTQ-related anime and manga Japanese animation studios

History

Titles

See also

Notes

References

External links