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apm is a large shopping mall in
Kwun Tong Kwun Tong is an area in the Kwun Tong District of Hong Kong, situated at the eastern part of the Kowloon Peninsula, and its boundary stretches from Lion Rock in the north to Lei Yue Mun in the south, and from the winding paths of Kowl ...
, Hong Kong, which opened in July 2005. It is located within Millennium City 5, a commercial property developed by
Sun Hung Kai Properties Sun Hung Kai Properties Limited (SHKP; ) is a listed corporation and the largest property developer in Hong Kong as of 2019. The company is controlled by the Kwok family trust, largely the Kwok brothers. The Kwok family trust was set up by Kw ...
. Together with Millennium Cities 1, 2, 3, and 6, they are a group of commercial properties situated along
Kwun Tong Road Kwun Tong Road () is a major thoroughfare in Kwun Tong District, New Kowloon, Hong Kong. Location Kwun Tong Road starts at the junction with Prince Edward Road East, Clear Water Bay Road and Lung Cheung Road in Ngau Chi Wan. It runs along the c ...
. apm is located next to the
Kwun Tong station Kwun Tong () is a station on the MTR in Hong Kong. The station was opened on 1 October 1979 as the eastern terminus of the first phase of the MTR network, called the "Modified Initial System", until the Eastern Harbour Crossing to Quarry Bay ...
, with ten storeys and a total retail area of . Underground hourly parking is also available.


Origins of the name "apm"

The name apm is a fusion of "am" (morning) and "pm" (afternoon), promoting the mall's theme of a place for night-time shopping and leisure as well as its slogan "play more, sleep less". Therefore, most of the stores are open until after midnight. The concept of night-time leisure originates from the fact that in recent years, lengthened working hours are causing more stressful lifestyles, yet most shopping malls in Hong Kong are only open until 10pm, so people have fewer places to spend time after work to destress. apm uses its long opening hours to reduce the time constraints of shopping and leisure. For example, the initial opening hours of jp@apm (now located on 6/F) were from 11am to 12am midnight. In the early years, apm's main sales demographic was younger and youthful shoppers. As Kowloon East had been lacking a large trendy shopping mall, apm was opened in July 2005 and has become one of the shopping and entertainment hotspots for young people in Hong Kong, even attracting residents from
Hong Kong Island Hong Kong Island is an island in the southern part of Hong Kong. Known colloquially and on road signs simply as Hong Kong, the island has a population of 1,289,500 and its population density is 16,390/km2, . The island had a population of a ...
and
New Territories East New Territories East is the eastern part of New Territories, covering North, Tai Po, Sha Tin, and Sai Kung District. History All districts except Sai Kung District have been connected by the Kowloon–Canton Railway (now East Rail line) since it ...
. The performances held on the lobby level are also a special feature of the mall. Many aspiring singers, music composers and performance groups sing and perform here, and apm has also become a popular venue for many movie studios and record companies to hold promotional activities such as signing sessions and premieres.


Design and Facilities

apm is an example of a "vertical mall". With a floor plate of about , It has a floor area of some spanning across 10 floors. The mall is linked by four air-conditioned footbridges, connecting to the MTR Kwun Tong Station, Yue Man Square / Kwun Tong Road, Entrepot Centre and Crocodile Centre. Two express escalators are located in the middle of the mall to take visitors between levels.


Tenants

Notable tenants include: * YATA Supermarket, occupying on LG. *
Five Guys Five Guys Enterprises LLC (doing business as both Five Guys Burgers and Fries, and simply Five Guys) is an American fast food restaurant chain focused on hamburgers, hot dogs, and french fries, and headquartered in Lorton, Virginia, part of ...
on C (Concourse Floor). * H&M, on L1. *B+ cinema (previously PALACE apm), a
cinema Cinema may refer to: Film * Cinematography, the art of motion-picture photography * Film or movie, a series of still images that create the illusion of a moving image ** Film industry, the technological and commercial institutions of filmmaking ...
under the Broadway Circuit, located on the top floor (L6). *
Muji (), or is a Japanese retail company which sells a wide variety of household and consumer goods. Muji's design philosophy is minimalist, and it places an emphasis on recycling, reducing production and packaging waste, and a no-logo or "no-bran ...
* Uniqlo * Apple Inc.


Transport

*
MTR The Mass Transit Railway (MTR) is a major public transport network serving :Hong Kong. Operated by the MTR Corporation Limited (MTRCL), it consists of heavy rail, light rail, and feeder bus service centred on a 10-line rapid transit network ...
: **
Kwun Tong line The Kwun Tong line is a heavy-rail rapid transit line of the MTR network in Hong Kong, coloured green on the MTR map. Starting at Whampoa station, Whampoa in Hung Hom and ending at Tiu Keng Leng station, Tiu Keng Leng in Tseung Kwan O, S ...
:
Kwun Tong station Kwun Tong () is a station on the MTR in Hong Kong. The station was opened on 1 October 1979 as the eastern terminus of the first phase of the MTR network, called the "Modified Initial System", until the Eastern Harbour Crossing to Quarry Bay ...
(Exit A2) *
Bus A bus (contracted from omnibus, with variants multibus, motorbus, autobus, etc.) is a road vehicle that carries significantly more passengers than an average car or van. It is most commonly used in public transport, but is also in use for cha ...
, *
Public light bus The public light bus or minibus is a public transport service in Hong Kong. It uses minibuses to serve areas that standard Hong Kong bus lines cannot reach efficiently. The vehicles are colloquially known by the code-switch ' (Van Jái) lite ...
, *
Kowloon Kowloon () is an urban area in Hong Kong comprising the Kowloon Peninsula and New Kowloon. With a population of 2,019,533 and a population density of in 2006, it is the most populous area in Hong Kong, compared with Hong Kong Island and ...
public light bus, *
New Territories The New Territories is one of the three main regions of Hong Kong, alongside Hong Kong Island and the Kowloon Peninsula. It makes up 86.2% of Hong Kong's territory, and contains around half of the population of Hong Kong. Historically, it ...
public light bus. *24hrs Cross-Border Express: **Kwun Tong Line – Lam Tin MTR Station
Shenzhen Shenzhen (; ; ; ), also historically known as Sham Chun, is a major sub-provincial city and one of the special economic zones of China. The city is located on the east bank of the Pearl River estuary on the central coast of southern provi ...
Huanggang Huanggang is a prefecture-level city in easternmost Hubei Province, China. It is situated to the north of the middle reaches of the Yangtze River and is bounded in the north by the Dabie Mountains and is named after Mount Huanggang. It borde ...


See also

* Beijing apm * Shanghai iapm


References


External links


apm Home Page

Millennium City Home Page

PALACE apm
showtimes and ticketing {{Coord, 22, 18, 45.13, N, 114, 13, 30.20, E, region:HK_type:landmark, display=title Kwun Tong Shopping malls established in 2005 2005 establishments in Hong Kong Shopping centres in Hong Kong Sun Hung Kai Properties