Attensity provides
social analytics
Social analytics is a philosophical perspective developed since the early 1980s by the Danish idea historian and philosopher Lars-Henrik Schmidt
Lars-Henrik Schmidt (27 August 1953 – 10 September 2021) was a Danish idea-historian and philosoph ...
and engagement applications for social
customer relationship management
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
CRM systems compile data from a r ...
(
social CRM
Social CRM (customer relationship management) is use of social media services, techniques and technology to enable organizations to engage with their customers.
Applications
Social CRM has applications in marketing, customer service and sales, inc ...
). Attensity's text analytics software applications extract facts, relationships and
sentiment
Sentiment may refer to:
*Feelings, and emotions
*Public opinion, also called sentiment
*Sentimentality, an appeal to shallow, uncomplicated emotions at the expense of reason
*Sentimental novel, an 18th-century literary genre
*Market sentiment, opt ...
from
unstructured data
Unstructured data (or unstructured information) is information that either does not have a pre-defined data model or is not organized in a pre-defined manner. Unstructured information is typically text-heavy, but may contain data such as dates, n ...
, which comprise approximately 85% of the information companies store electronically.
History
Attensity was founded in 2000. An early investor in Attensity was
In-Q-Tel
In-Q-Tel (IQT), formerly Peleus and In-Q-It, is an American not-for-profit venture capital firm based in Arlington, Virginia. It invests in high-tech companies to keep the Central Intelligence Agency, and other intelligence agencies, equipped with ...
, which funds technology to support the missions of the US Government and the broader DOD. InTTENSITY, an independent company that has combined Inxight with Attensity Software (the only joint development project that combines two InQTel funded software packages), is the exclusive distributor and outlet for Attensity in the Federal Market. In 2009, Attensity Corp., then based in Palo Alto, merged with Germany's
Empolis
Empolis Information Management GmbH is a content management and knowledge management software company with focus on "smart information management".
Products
Empolis is a provider of Smart Information Management software. Smart Information Manage ...
and Living-e AG to form Attensity Group. In 2010, Attensity Group acquired Biz360, Inc., a provider of
social media monitoring
Social media analytics is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly ...
and
market intelligence
Market intelligence (MI) is gathering and analyzing information relevant to a company's market (economics), market - market trend, trends, competitor and customer research, customer (existing, lost and targeted) monitoring. It is a subtype of com ...
solutions. In early 2012, Attensity Group divested itself of the Empolis business unit via a management buyout; that unit currently conducts business under its pre-merger name.
Attensity Group is a closely held private company. Its majority shareholder is Aeris Capital, a private Swiss investment office advising a
high-net-worth individual
High-net-worth individual (HNWI) is a term used by some segments of the financial services industry to designate persons whose investible wealth (assets such as stocks and bonds) exceeds a given amount. Typically, these individuals are define ...
and his charitable foundation.
Foundation Capital
Foundation Capital is a venture capital firm located in Silicon Valley. The firm was founded in 1995, and in 2012 managed more than $2.4 billion in investment capital.
History
Foundation Capital was founded in 1995.
The firm raised its sevent ...
,
Granite Ventures
Granite Ventures is a venture capital firm with offices in San Francisco, California. Granite's predecessor H&Q Venture Associates, founded in 1992, was the venture capital investment arm of Hambrecht & Quist, a leading technology oriented inve ...
, and Scale Venture Partners were among Biz360's investors and thus became shareholders in Attensity Group.
In February, 2016, Attensity's IP assets were acquired by
InContact
NICE Ltd. () is an Israel-based company, specializing in contact center softwareNICE CXone, telephone voice recording, data security, surveillance, and Robotic Process Automation as well as systems that analyze recorded data.
The company serve ...
, and Attensity closed.
See also
*
Text mining
Text mining, also referred to as ''text data mining'', similar to text analytics, is the process of deriving high-quality information from text. It involves "the discovery by computer of new, previously unknown information, by automatically extract ...
References
External links
*
* {{URL, https://web.archive.org/web/20101115183712/http://www.attensity.com:80/?, Archive of official website
Natural language processing
Software companies based in the San Francisco Bay Area
Companies based in Redwood City, California
Research support companies
Software companies of the United States
Software companies established in 2000
American companies established in 2000
American companies disestablished in 2016