''9to5Mac'' is a website covering news and rumors about
Apple Inc. and its products.
Founded by
Seth Weintraub, the website is the oldest in Weintraub's 9to5 network of
tech blogs, which also includes ''9to5Google'', ''9to5Toys'', ''DroneDJ'', and ''
Electrek
Electrek is an American news website dedicated to electric transportation and sustainable energy
Energy system, Energy is sustainability, sustainable if it "meets the needs of the present without compromising the ability of future gene ...
''.
As one of many
Apple news websites, the site drastically rose in traffic in its earlier years for publishing the first photos of the third-generation
iPod Nano
The iPod Nano (stylized and marketed as iPod nano) is a discontinued portable media player designed and formerly marketed by Apple Inc. The first-generation model was introduced on September 7, 2005, as a replacement for the iPod Mini, using ...
, the original
iPod Touch
The iPod Touch (stylized as iPod touch) is a discontinued line of iOS-based mobile devices designed and formerly marketed by Apple Inc. with a touchscreen-controlled user interface. As with other iPod models, the iPod Touch can be used as a po ...
, early images of the first
iPhone
The iPhone is a line of smartphones developed and marketed by Apple that run iOS, the company's own mobile operating system. The first-generation iPhone was announced by then–Apple CEO and co-founder Steve Jobs on January 9, 2007, at ...
, etc.
''9to5Mac'' has developed and implemented its
affiliate program for freelance writers to earn from advertising banners being shown on their articles' pages.
History
''9to5Mac'' was founded in 2007 by
Seth Weintraub as an Apple news website initially focused on
Macs in the enterprise.
In June 2016,
Mark Gurman, one of the world's most influential Apple reporters, left ''9to5Mac'' for
Bloomberg News
Bloomberg News (originally Bloomberg Business News) is an international news agency headquartered in New York City and a division of Bloomberg L.P. Content produced by Bloomberg News is disseminated through Bloomberg Terminals, Bloomberg T ...
. He wrote articles for ''9to5Mac'' for seven years. Gurman's scoops include uncovering iSlate.com and confirming a tablet was coming from Apple back in 2009. He’s also leaked news about
Siri
Siri ( , backronym: Speech Interpretation and Recognition Interface) is a digital assistant purchased, developed, and popularized by Apple Inc., which is included in the iOS, iPadOS, watchOS, macOS, Apple TV, audioOS, and visionOS operating sys ...
,
iOS 7
iOS 7 is the seventh major release of the iOS mobile operating system developed by Apple Inc., being the successor to iOS 6. It was announced at the company's Worldwide Developers Conference on June 10, 2013, and was released on September 18 ...
, the first
Retina iMacs, and 2015's
12-inch MacBook before the company’s special events.
In 2012, in a research paper entitled ''The Outreach of Digital Libraries: A Globalized Resource Network'' (Taipei) ''9to5Mac'' was ranked as having the highest
Jaccard index among Mac-related websites, including ''
MacRumors
''MacRumors'' is an American website that reports and aggregates Apple Inc.- and Mac (computer), Mac-related news, rumors, and information.
The website is updated on a daily basis with new articles. It also provides a selection of other content ...
''.
Incidents
In 2018, Guilherme Rambo paid a source around $500 in
Bitcoin
Bitcoin (abbreviation: BTC; Currency symbol, sign: ₿) is the first Decentralized application, decentralized cryptocurrency. Based on a free-market ideology, bitcoin was invented in 2008 when an unknown entity published a white paper under ...
in exchange for leaked Apple company data. He wrote an article billed as an "exclusive" look at new features for the then-upcoming
iPad Pro. This contradicted the rules of ''9to5Mac''. Later ''9to5Mac'' updated the story, removing its content and replacing it with a disclaimer: "Update: This post has been removed due to ''9to5mac's'' sourcing policies."
References
{{reflist
Internet properties established in 2007
American technology news websites