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Sandwich Board
A sandwich board is a type of advertisement tool composed of two boards with a message or graphic on it and being either carried by a person, with one board in front and one behind in a triangle shape, hinged along the top, creating a "sandwich" effect; or set up next to a store advertising its goods. In this way, the advertising message can be read on both sides interchangeably. History The increased competition for poster space and the inconveniences of an advertising tax led the advertisers to generate a type of advertisement that moves a handy sales tool to promote sales. The term " sandwich man" was coined by Charles Dickens. He described these advertisers as "a piece of human flesh between two slices of paste board". Sandwich boards were most popular in the 19th century, and have largely been supplanted by billboards, which are more effective in advertising to passers-by who are now likely to be in automobiles, rather than traveling by foot. However, they are still frequ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Human Billboard Atlanta
Humans (''Homo sapiens'') are the most abundant and widespread species of primate, characterized by bipedalism and exceptional cognitive skills due to a large and complex brain. This has enabled the development of advanced tools, culture, and language. Humans are highly social and tend to live in complex social structures composed of many cooperating and competing groups, from families and kinship networks to political states. Social interactions between humans have established a wide variety of values, social norms, and rituals, which bolster human society. Its intelligence and its desire to understand and influence the environment and to explain and manipulate phenomena have motivated humanity's development of science, philosophy, mythology, religion, and other fields of study. Although some scientists equate the term ''humans'' with all members of the genus ''Homo'', in common usage, it generally refers to ''Homo sapiens'', the only extant member. Anatomically mod ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Slogan
A slogan is a memorable motto or phrase used in a clan, political slogan, political, Advertising slogan, commercial, religious, and other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group. The ''Oxford Dictionary of English'' defines a slogan as "a short and striking or memorable phrase used in advertising." A slogan usually has the attributes of being memorable, very concise and appealing to the audience. Etymology The word slogan is derived from ''slogorn'' which was an Anglicisation of the Scottish Gaelic and Irish language, Irish ''sluagh-ghairm'' (''sluagh'' "army", "host" + ''gairm'' "cry").Merriam-Webster (2003), p. 1174. Irish Slogans vary from the written and the visual to the chanted and the vulgar. Their simple rhetorical nature usually leaves little room for detail, and a chanted slogan may serve more as social expression of unified purpose than as communication to an intended a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sandbag
A sandbag or dirtbag is a bag or sack made of hessian (burlap), polypropylene or other sturdy materials that is filled with sand or soil and used for such purposes as flood control, military fortification in trenches and bunkers, shielding glass windows in war zones, ballast, counterweight, and in other applications requiring mobile fortification, such as adding improvised additional protection to armored vehicles or tanks. The advantages are that the bags and sand are inexpensive. When empty, the bags are compact and lightweight for easy storage and transportation. They can be brought to a site empty and filled with local sand or soil. Disadvantages are that filling bags is labor-intensive. Without proper training, sandbag walls can be constructed improperly causing them to fail at a lower height than expected, when used in flood-control purposes. They can degrade prematurely in the sun and elements once deployed. They can also become contaminated by sewage in flood waters ma ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lead
Lead is a chemical element with the symbol Pb (from the Latin ) and atomic number 82. It is a heavy metal that is denser than most common materials. Lead is soft and malleable, and also has a relatively low melting point. When freshly cut, lead is a shiny gray with a hint of blue. It tarnishes to a dull gray color when exposed to air. Lead has the highest atomic number of any stable element and three of its isotopes are endpoints of major nuclear decay chains of heavier elements. Lead is toxic, even in small amounts, especially to children. Lead is a relatively unreactive post-transition metal. Its weak metallic character is illustrated by its amphoteric nature; lead and lead oxides react with acids and bases, and it tends to form covalent bonds. Compounds of lead are usually found in the +2 oxidation state rather than the +4 state common with lighter members of the carbon group. Exceptions are mostly limited to organolead compounds. Like the lighter members of the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Plasticizer
A plasticizer ( UK: plasticiser) is a substance that is added to a material to make it softer and more flexible, to increase its plasticity, to decrease its viscosity, and/or to decrease friction during its handling in manufacture. Plasticizers are commonly added to polymers such as plastics and rubber, either to facilitate the handling of the raw material during fabrication, or to meet the demands of the end product's application. For example, plasticizers are commonly added to polyvinyl chloride (PVC), which otherwise is hard and brittle, to make it soft and pliable; which makes it suitable for products such as shower curtains, vinyl flooring, clothing, bags, flexible plastic tubing, and electric wire insulation/coating. Plasticizers are also often added to concrete formulations to make them more workable and fluid for pouring, thus allowing the water contents to be reduced. Similarly, they are often added to clays, stucco, solid rocket fuel, and other pastes prior to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Polyethylene
Polyethylene or polythene (abbreviated PE; IUPAC name polyethene or poly(methylene)) is the most commonly produced plastic. It is a polymer, primarily used for packaging ( plastic bags, plastic films, geomembranes and containers including bottles, etc.). , over 100 million tonnes of polyethylene resins are being produced annually, accounting for 34% of the total plastics market. Many kinds of polyethylene are known, with most having the chemical formula (C2H4)''n''. PE is usually a mixture of similar polymers of ethylene, with various values of ''n''. It can be ''low-density'' or ''high-density'': low-density polyethylene is extruded using high pressure () and high temperature (), while high-density polyethylene is extruded using low pressure () and low temperature (). Polyethylene is usually thermoplastic, but it can be modified to become thermosetting instead, for example, in cross-linked polyethylene. History Polyethylene was first synthesized by the German chemis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chalkboard
A blackboard (also known as a chalkboard) is a reusable writing surface on which text or drawings are made with sticks of calcium sulphate or calcium carbonate, known, when used for this purpose, as chalk. Blackboards were originally made of smooth, thin sheets of black or dark grey slate stone. Design A blackboard can simply be a board painted with a dark matte paint (usually black, occasionally dark green). Matte black plastic sign material (known as closed-cell PVC foamboard) is also used to create custom chalkboard art. Blackboards on an A-frame are used by restaurants and bars to advertise daily specials. A more modern variation consists of a coiled sheet of plastic drawn across two parallel rollers, which can be scrolled to create additional writing space while saving what has been written. The highest grade blackboards are made of a rougher version porcelain enamelled steel (black, green, blue or sometimes other colours). Porcelain is very hard wearing, and blackboar ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Medium-density Fibreboard
Medium-density fibreboard (MDF) is an engineered wood product made by breaking down hardwood or softwood residuals into wood fibres, often in a defibrator, combining it with wax and a resin binder, and forming it into panels by applying high temperature and pressure. MDF is generally denser than plywood. It is made up of separated fibres but can be used as a building material similar in application to plywood. It is stronger and denser than particle board. The name derives from the distinction in densities of fibreboard. Large-scale production of MDF began in the 1980s, in both North America and Europe. Physical properties Over time, the term "MDF" has become a generic name for any dry-process fibre board. MDF is typically made up of 82% wood fibre, 9% urea-formaldehyde resin glue, 8% water, and 1% paraffin wax. The density is typically between . The range of density and classification as light-, standard-, or high-density board is a misnomer and confusing. The density of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Plywood
Plywood is a material manufactured from thin layers or "plies" of wood veneer that are glued together with adjacent layers having their wood grain rotated up to 90 degrees to one another. It is an engineered wood from the family of manufactured boards which include medium-density fibreboard (MDF), oriented strand board (OSB) and particle board (chipboard). All plywoods bind resin and wood fibre sheets (cellulose cells are long, strong and thin) to form a composite material. This alternation of the grain is called ''cross-graining'' and has several important benefits: it reduces the tendency of wood to split when nailed at the edges; it reduces expansion and shrinkage, providing improved dimensional stability; and it makes the strength of the panel consistent across all directions. There is usually an odd number of plies, so that the sheet is balanced—this reduces warping. Because plywood is bonded with grains running against one another and with an odd number of composite ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cardboard
Cardboard is a generic term for heavy paper-based products. The construction can range from a thick paper known as paperboard to corrugated fiberboard which is made of multiple plies of material. Natural cardboards can range from grey to light brown in color, depending of the specific product; dyes, pigments, printing, and coatings are available. The term "cardboard" has general use in English and French, but the term cardboard is deprecated in commerce and industry as not adequately defining a specific product. Material producers, container manufacturers, packaging engineers, and standards organizations, use more specific terminology. Statistics In 2020, the United States hit a record high in its yearly use of one of the most ubiquitous manufactured materials on earth, cardboard. With around 80 per cent of all the products sold in the United States being packaged in cardboard, over 120 billion pieces were used that year. In the same year, over 13,000 separate pieces of c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Morning Advertiser
''Morning Advertiser'' is one of the oldest news publications in the world, beginning as a newspaper in 1794 and being published in hard copy until 2020. In 2011, William Reed Ltd, bought '' The Publican'' from United Business Media and merged the two titles to form ''The Publican's Morning Advertiser'', a printed magazine with a news website. The merger returned its original name to the ''Morning Advertiser'' in July 2016. As of April 2020, the printed magazine has been suspended and all content has been published on the website www.morningadvertiser.co.uk, which attracts 277,659 unique users per month History The ''Morning Advertiser'' was first published in 1794 by the London Society of Licensed Victuallers. It was devoted to trade interests, rather than to the support of a political party. Its circulation, however, fostered by the society, was, in the middle of the 19th century, second only to that of ''The Times''. Charles Dickens was an early contributor and journalist ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
