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Point Of Sale Display
A point-of-sale display (POS display) is a specialised form of sales promotion that is found near, on, or next to a checkout counter (the "point of sale"). They are intended to draw the customers' attention to products, which may be new products, or on special offer, and are also used to promote special events, e.g. seasonal or holiday-time sales. POS displays can include free standing display units (FSDU), shelf edging, dummy packs, strut cards, standees, hanging signs, counter display units (CDU), display packs, endcaps, display stands, Mobile (sculpture), mobiles, posters, and banners. POS can also refer to systems used to record transactions between the customer and the commerce. Examples Usually, in smaller retail outlets, POS displays are supplied by the manufacturer of the products,and also sited, restocked and maintained by one of their regular salespersons. This is less common in supermarkets as they can control the activities of their suppliers due to their large purc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Easter PoS Display
Easter, also called Pascha (Aramaic: פַּסְחָא , ''paskha''; Greek language, Greek: πάσχα, ''páskha'') or Resurrection Sunday, is a Christian festival and cultural holiday commemorating the resurrection of Jesus from the dead, described in the New Testament as having occurred on the third day of Burial of Jesus, his burial following Crucifixion of Jesus, his crucifixion by the Roman people, Romans at Calvary . It is the culmination of the Passion of Jesus, preceded by Lent (or Great Lent), a 40-day period of fasting, prayer, and penance. Easter-observing Christians commonly refer to the last week of Lent, before Easter, as Holy Week, which in Western Christianity begins on Palm Sunday (marking the entrance of Jesus in Jerusalem), includes Spy Wednesday (on which the betrayal of Jesus is mourned), and contains the days of the Easter Triduum including Maundy Thursday, commemorating the Maundy (foot washing), Maundy and Last Supper, as well as Good Friday, commemorat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sales Promotion
Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity/public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market demand or improve product availability. Examples include contests, coupons, freebies, loss leaders, point of purchase displays, premiums, prizes, product samples, and rebates. Sales promotions can be directed at either the customer, sales staff, or distribution channel members (such as retailers). Sales promotions targeted at the consumer are called consumer sales promotions. Sales promotions targeted at retailers and wholesale are called trade sales promotions. Sales promotion includes several communications activities that attempt to provide added value or incentives to consumers, wholesalers, retailers, or other organizational custom ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Point Of Sale
The point of sale (POS) or point of purchase (POP) is the time and place at which a retail transaction is completed. At the point of sale, the merchant calculates the amount owed by the customer, indicates that amount, may prepare an invoice for the customer (which may be a cash register printout), and indicates the options for the customer to make payment. It is also the point at which a customer makes a payment to the merchant in exchange for goods or after provision of a service. After receiving payment, the merchant may issue a receipt, as proof of transaction, which is usually printed but can also be dispensed with or sent electronically. To calculate the amount owed by a customer, the merchant may use various devices such as weighing scales, barcode scanners, and cash registers (or the more advanced "POS cash registers", which are sometimes also called "POS systems"). To make a payment, payment terminals, touch screens, and other hardware and software options are avail ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Standee
A standee is a large self-standing display promoting a movie, product or event, or Point of sale display, point-of-sale advertising, often in the form of a life-size cut-out figure. They are typically made of Paperboard, foam-board, and may range from large self-standing posters to elaborate three-dimensional display devices with moving parts and lights. Standees are typically displayed in theater lobbies or music stores in advance of film or music releases. In the movie business, the more bookings a theater makes in advance for a given film, the more likely it is to place standees in its lobby because of self-interest to spur consumer interest in its future screen offerings. Standees are also called lobby stands in the film industry. In recent years, theaters increasingly look to on-site advertising from non-movie companies as a revenue source, which creates occasional friction with film distributors; when standees for Paramount Pictures, Paramount's ''Lara Croft Tomb Raider: ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Endcap
In retail marketing, an endcap, end cap, Free Standing Display Unit (FSDU), or gen-end (general end shelving) is a display for a product placed at the end of an aisle. It is perceived to give a brand a competitive advantage. It is often available for lease to a manufacturer in a retail environment. Products placed on an endcap for sale will sell at a much faster pace than products not on the endcap. The display of products on the endcap is sometimes also called a ''feature''. Promotional shelves and retail fixtures In addition to products displayed on the end of an aisle, promoted space on a retail shelf can be referred to as a fixture. Companies will oftentimes purchase a smaller amount of shelf space before making the move to an endcap at the end of an aisle. Construction End caps are often built into the shelving or racks of the retail aisle system. Other retailers have an open space at the end of the aisle; an end cap is placed in that space, often on a pallet. Severa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Display Stand
A display stand is a free-standing physical fitting in a shop on which products are arranged. It is an advertising and merchandising tool that has a direct impact on product sales. Artwork or statuary may also have a display stand to hold items securely for viewing. Features From a functional perspective, a display should focus on the consumer's wish to purchase goods and should grab the attention, interest, desire, memory, and a series of mental activities. In addition to color, text, graphics, and other elements of interior design, the display stand embodies the use of POP advertising functions. A display of goods must be met to convey information and the sales functions of goods and should have a personal style and structure design. Important characteristics of a display stand are: appearance, solid structure, easy assembly, fast disassembly and convenient transportation. Display stands are commonly manufactured from corrugated fiberboard, fluted polypropylene (aka corrug ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mobile (sculpture)
A mobile (, ) is a type of kinetic sculpture constructed to take advantage of the principle of equilibrium. It consists of a number of rods, from which weighted objects or further rods hang. The objects hanging from the rods balance each other, so that the rods remain more or less horizontal. Each rod hangs from only one string, which gives it the freedom to rotate about the string. An ensemble of these balanced parts hang freely in space, by design without coming into contact with each other. Mobiles are popular in the nursery, where they hang over cribs to give infants entertainment and visual stimulation. Mobiles have inspired many composers, including Morton Feldman and Earle Brown who were inspired by Alexander Calder's mobiles to create mobile-like indeterminate pieces. John Cage wrote the music for the short film Works of Calder that focused on Calder's mobiles. Frank Zappa stated that his compositions employ a principle of balance similar to Calder mobiles. Origi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Poster
A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both typography, textual and graphic elements, although a poster may be either wholly graphical or wholly text. Posters are designed to be both eye-catching and informative. Posters may be used for many purposes. They are a frequent tool of advertisers (particularly of events, musicians, and films), propaganda, propagandists, protestors, and other groups trying to communicate a message. Posters are also used for reproductions of artwork, particularly famous works, and are generally low-cost compared to the original artwork. The modern poster, as we know it, however, dates back to the 1840s and 1850s when the printing industry perfected colour lithography and made mass production possible. History Introduction According to the French historian Max Gallo, "for over two hundred years, posters have been displayed in public places all over ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Banner
A banner can be a flag or another piece of cloth bearing a symbol, logo, slogan or another message. A flag whose design is the same as the shield in a coat of arms (but usually in a square or rectangular shape) is called a banner of arms. Also, a bar-shaped piece of non-cloth advertising material sporting a name, slogan, or other marketing message is also a banner. Banner-making is an ancient craft. Church banners commonly portray the saint to whom the church is dedicated. The word derives from Old French ''baniere'' (modern ), from Late Latin ''bandum'', which was borrowed from a Germanic languages, Germanic source (compare ). Cognates include Italian language, Italian ''bandiera'', Portuguese language, Portuguese ''bandeira'', and Spanish language, Spanish ''bandera''. Vexillum The vexillum was a flag-like object used as a military standard by units in the Ancient Roman army. The word ''vexillum'' itself is a diminutive of the Latin ''velum'', meaning a sail, which confir ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Entrepreneur (magazine)
''Entrepreneur'' is an American magazine and website that carries news stories about entrepreneurship, small business management, and business. First published in 1977. it is published by ''Entrepreneur Media Inc''., headquartered in Irvine, California. The magazine publishes 10 issues annually, available through subscription and on newsstands. It has been published under license internationally in Mexico, Russia, India, Hungary, the Philippines, South Africa, and others. Its editor-in-chief is Jason Feifer and its owner is Peter Shea. History Since 1979, ''Entrepreneur'' has annually published a list of its top 500 franchise companies. The magazine also published many other lists and awards, one of the most prominent being the Entrepreneur 360 formed to identify businesses mastering the art and science of growing a business. Companies are evaluated based on the analysis of 50-plus data points organized into five pillars; Revenue and Customers, Management Efficiency, Innovation ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Supermarket
A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. Strictly speaking, a supermarket is larger and has a wider selection than earlier grocery stores, but is smaller and more limited in the range of merchandise than a hypermarket or Big-box store, big-box market. In everyday American English usage, however, "grocery store" is often casually used as a synonym for "supermarket". The supermarket retail format first appeared around 1930 in the United States as the culmination of almost two decades of retail innovations, and began to spread to other countries after extensive worldwide publicity in 1956. The supermarket typically has places for fresh meat, fresh produce, Dairy product, dairy, Delicatessen, deli items, baked goods, and similar foodstuffs. Shelf space is also reserved for canned and packaged goods and for various non-food items such as kitchenwa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Event Custom Sign For Product Display
Event may refer to: Gatherings of people * Ceremony, an event of ritual significance, performed on a special occasion * Convention (meeting), a gathering of individuals engaged in some common interest * Event management, the organization of events * Festival, an event that celebrates some unique aspect of a community * Happening, a type of artistic performance * Media event, an event created for publicity * Party, a social, recreational or corporate events held * Sporting event, at which athletic competition takes place * Virtual event, a gathering of individuals within a virtual environment Science, technology, and mathematics * Event (computing), a software message indicating that something has happened, such as a keystroke or mouse click * Event (philosophy), an object in time, or an instantiation of a property in an object * Event (probability theory), a set of outcomes to which a probability is assigned * Event (relativity), a point in space at an instant in time, i.e. a lo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
