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The Gutenberg Galaxy
''The Gutenberg Galaxy: The Making of Typographic Man'' is a 1962 book by Marshall McLuhan, in which the author analyzes the effects of mass media, especially the printing press, on European culture and human consciousness. It popularized the term ''global village'', which refers to the idea that mass communication allows a village-like mindset to apply to the entire world; and ''Gutenberg Galaxy'', which we may regard today to refer to the accumulated body of recorded works of human art and knowledge, especially books. McLuhan studies the emergence of what he calls Gutenberg Man, the subject produced by the change of consciousness wrought by the advent of the printed book. Apropos of his axiom, "The medium is the message," McLuhan argues that technologies are not simply inventions which people employ but are the means by which people are re-invented. The invention of movable type was the decisive moment in the change from a culture in which all the senses partook of a common int ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marshall McLuhan
Herbert Marshall McLuhan (July 21, 1911 – December 31, 1980) was a Canadian philosopher whose work is among the cornerstones of the study of media theory. He studied at the University of Manitoba and the University of Cambridge. He began his teaching career as a professor of English at several universities in the United States and Canada before moving to the University of Toronto in 1946, where he remained for the rest of his life. McLuhan coined the expression "the medium is the message" in the first chapter in his ''Understanding Media: The Extensions of Man'' and the term ''global village.'' He even predicted the World Wide Web almost 30 years before it was invented. He was a fixture in media discourse in the late 1960s, though his influence began to wane in the early 1970s. In the years following his death, he continued to be a controversial figure in academic circles. However, with the arrival of the Internet and the World Wide Web, interest was renewed in his work and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Milman Parry
Milman Parry (June 23, 1902 – December 3, 1935) was an American Classicist whose theories on the origin of Homer's works have revolutionized Homeric studies to such a fundamental degree that he has been described as the "Charles Darwin, Darwin of Homeric studies". In addition, he was a pioneer in the discipline of oral tradition. Early life and education Parry was born in 1902 in Oakland, California. He grew up in a house full of books, with a father who was self-taught and widely read. He and his siblings often recited poems from memory as a game. He graduated from Oakland Technical High School in 1919, and studied at the University of California, Berkeley (B.A. and M.A.) where he became proficient in ancient Greek and the Classics. He then studied for a PhD at the University of Paris, Sorbonne in Paris and was a student of the linguist Antoine Meillet. In his dissertations, which were published in French in 1928, Parry demonstrated that the Homeric style is characteri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Phonemic Orthography
A phonemic orthography is an orthography (system for writing a language) in which the graphemes (written symbols) correspond to the phonemes (significant spoken sounds) of the language. Natural languages rarely have perfectly phonemic orthographies; a high degree of grapheme-phoneme correspondence can be expected in orthographies based on alphabetic writing systems, but they differ in how complete this correspondence is. English orthography, for example, is alphabetic but highly nonphonemic; it was once mostly phonemic during the Middle English stage, when the modern spellings originated, but spoken English changed rapidly while the orthography was much more stable, resulting in the modern nonphonemic situation. However, because of their relatively recent modernizations compared to English, the Serbian/ Croatian/ Bosnian/ Montenegrin, Romanian, Italian, Turkish, Spanish, Finnish, Czech, Latvian, Esperanto, Korean and Swahili orthographic systems come much closer to being consi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
