Social Desirability Bias
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Social Desirability Bias
In social science research, social-desirability bias is a type of response bias that is the tendency of survey respondents to answer questions in a manner that will be viewed favorably by others. It can take the form of over-reporting "good behavior" or under-reporting "bad", or undesirable behavior. The tendency poses a serious problem with conducting research with self-reports. This bias interferes with the interpretation of average tendencies as well as individual differences. Topics subject to social-desirability bias Topics where socially desirable responding (SDR) is of special concern are self-reports of abilities, personality, sexual behavior, and drug use. When confronted with the question "How often do you masturbate?," for example, respondents may be pressured by the societal taboo against masturbation, and either under-report the frequency or avoid answering the question. Therefore, the mean rates of masturbation derived from self-report surveys are likely to be sev ...
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Social Research
Social research is a research conducted by social scientists following a systematic plan. Social research methodologies can be classified as quantitative and qualitative. * Quantitative designs approach social phenomena through quantifiable evidence, and often rely on statistical analysis of many cases (or across intentionally designed treatments in an experiment) to create valid and reliable general claims. Related to quantity. * Qualitative designs emphasize understanding of social phenomena through direct observation, communication with participants, or analysis of texts, and may stress contextual subjective accuracy over generality. Related to quality. While methods may be classified as quantitative or qualitative, most methods contain elements of both. For example, qualitative data analysis often involves a fairly structured approach to coding the raw data into systematic information, and quantifying intercoder reliability. Thus, there is often a more complex relatio ...
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Bigotry
Discrimination is the act of making unjustified distinctions between people based on the groups, classes, or other categories to which they belong or are perceived to belong. People may be discriminated on the basis of race, gender, age, religion, disability, or sexual orientation, as well as other categories. Discrimination especially occurs when individuals or groups are unfairly treated in a way which is worse than other people are treated, on the basis of their actual or perceived membership in certain groups or social categories. It involves restricting members of one group from opportunities or privileges that are available to members of another group. Discriminatory traditions, policies, ideas, practices and laws exist in many countries and institutions in all parts of the world, including territories where discrimination is generally looked down upon. In some places, attempts such as quotas have been used to benefit those who are believed to be current or past victims ...
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Performative Activism
Performative activism is activism done to increase one's social capital rather than because of one's devotion to a cause. It is often associated with surface-level activism, referred to as slacktivism. The term gained an increased usage on social media in the wake of the George Floyd protests. History and usage Early uses of the term In 1998, St. Martin's Press published ''Spectacular Confessions: Autobiography, Performative Activism, and the Sites of Suffrage'', a work by Barbara Green about Federation era women's suffrage in Australia. The term appeared online in 2015 articles by '' Hyperallergic'' and ''Atlas Obscura'', but referred to the activism that involved an element of performance art. The ''Hyperallergic'' article referenced the Greenham Common Women's Peace Camp, and how some women protested nuclear weapons by decorating a fence "with pictures, banners, and other objects," and added that "they blocked the road to the site with dance performances. They even climb ...
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Bradley Effect
The Bradley effect (less commonly the Wilder effect) is a theory concerning observed discrepancies between voter opinion polls and election outcomes in some United States government elections where a white candidate and a non-white candidate run against each other.Reddy, Patrick. (January 20, 2002).Does McCall Have A Chance?, ''Buffalo News ''The Buffalo News'' is the daily newspaper of the Buffalo–Niagara Falls metropolitan area, located in downtown Buffalo, New York. It recently sold its headquarters to Uniland Development Corp. It was for decades the only paper fully owned by ...'', p. H1 The theory proposes that some white voters who intend to vote for the white candidate would nonetheless tell pollsters that they are undecided or likely to vote for the non-white candidate. It was named after Los Angeles mayor Tom Bradley, an African-American who lost the 1982 California gubernatorial election to Attorney General of California, California attorney general George Deukm ...
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Biased Random Walk On A Graph
In network science, a biased random walk on a graph is a time path process in which an evolving variable jumps from its current state to one of various potential new states; unlike in a pure random walk, the probabilities of the potential new states are unequal. Biased random walks on a graph provide an approach for thstructural analysisof undirected graphs in order to extract their symmetries when the network is too complex or when it is not large enough to be analyzed by statistical methods. The concept of biased random walks on a graph has attracted the attention of many researchers and data companies over the past decade especially in the transportation and social networks. Model There have been written many different representations of the biased random walks on graphs based on the particular purpose of the analysis. A common representation of the mechanism for undirected graphs is as follows: On an undirected graph, a walker takes a step from the current node, j, to ...
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Bogus Pipeline
The bogus pipeline is a fake polygraph used to get participants to truthfully respond to emotional/affective questions in the survey. It is a technique used by social psychologists to reduce false answers when attempting to collect self-report data. As an example, social desirability is a common reason for warped survey results. The bogus pipeline was first used in the spring of 1971 by psychology professor Harold Sigall at the University of Rochester. He wanted to know if prejudices of white people towards black people had really declined, as surveys reported, or if they were secretly still in force. Today, the bogus pipeline is still used when trying to measure an individual's affect or attitudes toward certain stimuli. In this technique, the person whose attitude or emotion is being measured is told that they are being monitored by a machine or a polygraph A polygraph, often incorrectly referred to as a lie detector test, is a device or procedure that measures and records se ...
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Unmatched Count
In psychology and social research, unmatched count, or item count, is a technique to improve, through anonymity, the number of true answers to possibly embarrassing or self-incriminating questions. It is very simple to use but yields only the ''number'' of people bearing the property of interest and leads to a larger sampling error than direct questions. It was introduced by Raghavarao and Federer in 1979. Method The participants of the survey are divided into two groups at random. One group, the control group, is given a few harmless questions, while the other group gets an additional question regarding the property of interest. The respondents are to reveal only the ''number'' of "yes" answers they have given. Since the interviewer does not know how they arrived at that number, it is safe to answer the awkward question truthfully. Due to the unmatched count of items, the number of people who answered "yes" to the awkward question can be mathematically deduced Example The co ...
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Randomized Response
Randomised response is a research method used in structured survey interview. It was first proposed by S. L. Warner in 1965 and later modified by B. G. Greenberg and coauthors in 1969. It allows respondents to respond to sensitive issues (such as criminal behavior or sexuality) while maintaining confidentiality. Chance decides, unknown to the interviewer, whether the question is to be answered truthfully, or "yes", regardless of the truth. For example, social scientists have used it to ask people whether they use drugs, whether they have illegally installed telephones, or whether they have evaded paying taxes. Before abortions were legal, social scientists used the method to ask women whether they had had abortions. The concept is somewhat similar to plausible deniability. Plausible deniability allows the subject to credibly say that they did not make a statement, while the randomized response technique allows the subject to credibly say that they had not been truthful when makin ...
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Computer-assisted Personal Interviewing
Computer-assisted personal interviewing (CAPI) is an interviewing technique in which the respondent or interviewer uses an electronic device to answer the questions. It is similar to computer-assisted telephone interviewing, except that the interview takes place in person instead of over the telephone. This method is usually preferred over a telephone interview when the questionnaire is long and complex. It has been classified as a personal interviewing technique because an interviewer is usually present to serve as a host and to guide the respondent. If no interviewer is present, the term ''Computer-Assisted Self Interviewing (CASI)'' may be used. An example of a situation in which CAPI is used as the method of data collection is the British Crime Survey. Characteristics of this interviewing technique are: * Either the respondent or an interviewer operates a device (this could be a laptop, a tablet or a smartphone) and answers a questionnaire. * The questionnaire is an applicati ...
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Impression Management
Impression management is a conscious or subconscious process in which people attempt to influence the perceptions of other people about a person, object or event by regulating and controlling information in social interaction.Sanaria, A. D. (2016). A conceptual framework for understanding the impression management strategies used by women in indian organizations. South Asian Journal of Human Resources Management, 3(1), 25-39. https://doi.org/10.1177/2322093716631118 https://www.researchgate.net/publication/299373178_A_Conceptual_Framework_for_Understanding_the_Impression_Management_Strategies_Used_by_Women_in_Indian_Organizations It was first conceptualized by Erving Goffman in 1959 in '' The Presentation of Self in Everyday Life,'' and then was expanded upon in 1967. Impression management behaviors include accounts (providing "explanations for a negative event to escape disapproval"), excuses (denying "responsibility for negative outcomes"), and opinion conformity ("speak(ing) or b ...
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Delroy L
Delroy is a masculine Jamaican given name. Notable people with the first name include: *Delroy Allen (born 1954), retired Jamaican-American soccer goalkeeper *Delroy Cambridge (born 1949), Jamaican professional golfer * Delroy Chuck, Jamaican lawyer, journalist and politician *Delroy Clarke (born 1982), Canadian football cornerback * Delroy Denton, Jamaican-born illegal immigrant to Britain and convicted rapist and murderer * Delroy Edwards (1959–2005), Jamaican-born refugee, refused political asylum in UK, killed by a gang following his return *Delroy Edwards (musician) (born 1990), stage name of American electronic record producer Brandon Avery Perlman * Delroy Facey (born 1980), British-Grenadian professional footballer *Delroy Garrett, fictional superhero published by Marvel Comics * Delroy Grant (born 1957), Jamaican-born British convicted serial rapist * Delroy Leslie (born 1970), retired boxer from Jamaica *Delroy Lindo (born 1952), British-born Jamaican American actor *Delr ...
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Marlowe–Crowne Social Desirability Scale
The Marlowe–Crowne Social Desirability Scale (MC–SDS) is a 33-item self-report questionnaire that assesses whether or not respondents are concerned with social approval. The scale was created by Douglas P. Crowne and David Marlowe in 1960 in an effort to measure social desirability bias, which is considered one of the most common biases affecting survey research. The MC–SDS has been listed in more than 1,000 articles and dissertations. History The scale consists of 33 items which were defined to be culturally acceptable but unlikely to occur, and also to have minimal abnormal implications for either the socially desirable or socially undesirable responses. Faculty members and graduate students of Ohio State University's Department of Psychology scored 50 items as either socially desirable or socially undesirable; those 47 items which had at least 90% agreement became the initial form of the MC–SDS. Of the 47 items, the 33 which discriminated between high and low scores at th ...
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