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Sticky Content
In web publishing, sticky content is website content with the purpose of encouraging users to return to that particular website, or to hold their attention and spend longer periods of time on the site.Kominers, Scott Duke"Sticky content and the structure of the commercial web."In 2009 Workshop on the Economics of Networks. 2009. Webmasters use this method to build up a community of returning visitors to a website. Examples are chat rooms, online forums, webmail, Internet games, weather, news and horoscopes. See also * Attention economy * Clickbait Clickbait (also known as link bait or linkbait) is a text or a thumbnail hyperlink, link that is designed to attract attention and to entice users to follow ("click") that link and view, read, stream or listen to the linked piece of online cont ... References Internet terminology News media manipulation Neologisms {{Web-stub ...
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Web Publishing
A website (also written as a web site) is any web page whose content is identified by a common domain name and is published on at least one web server. Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment, or social media. Hyperlinking between web pages guides the navigation of the site, which often starts with a home page. The most-visited sites are Google, YouTube, and Facebook. All publicly-accessible websites collectively constitute the World Wide Web. There are also private websites that can only be accessed on a private network, such as a company's internal website for its employees. Users can access websites on a range of devices, including desktops, laptops, tablets, and smartphones. The app used on these devices is called a web browser. Background The World Wide Web (WWW) was created in 1989 by the British CERN computer scientist Tim Berners-Lee. On 30 April 1993, CERN announced that the World Wide We ...
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Attention Span
Attention span is the amount of time spent concentrating on a task before becoming distracted. Distractibility occurs when attention is uncontrollably diverted to another activity or sensation. ''Attention training'' is said to be part of education, particularly in the way students are trained to remain focused on a topic of discussion for extended periods, developing listening and analytical skills in the process. By age Measuring humans’ estimated attention span depends on what the attention is being used for. The terms “transient attention” and “selective sustained attention” are used to separate short term and focused attention. Transient attention is a short-term response to a stimulus that temporarily attracts or distracts attention. Researchers disagree on the exact amount of the human transient attention span, whereas selective sustained attention, also known as focused attention, is the level of attention that produces consistent results on a task over time. ...
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Chat Room
The term chat room, or chatroom (and sometimes group chat; abbreviated as GC), is primarily used to describe any form of synchronous conferencing, occasionally even asynchronous conferencing. The term can thus mean any technology, ranging from real-time online chat and online interaction with strangers (e.g., online forums) to fully immersive graphical social environments. The primary use of a chat room is to share information via text with a group of other users. Generally speaking, the ability to converse with multiple people in the same conversation differentiates chat rooms from instant messaging programs, which are more typically designed for one-to-one communication. The users in a particular chat room are generally connected via a shared internet or other similar connection, and chat rooms exist catering for a wide range of subjects. New technology has enabled the use of file sharing and webcams. History The first chat system was used by the U.S. government in 1 ...
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Webmail
Webmail (or web-based email) is an email service that can be accessed using a standard web browser. It contrasts with email service accessible through a specialised email client software. Additionally, many internet service providers (ISP) provide webmail as part of their internet service package. Similarly, some web hosting providers also provide webmail as a part of their hosting package. As with any web application, webmail's main advantage over the use of a desktop email client is the ability to send and receive email anywhere from a web browser. History Early implementations The first Web Mail implementation was developed at CERN in 1993 by Phillip Hallam-Baker as a test of the HTTP protocol stack, but was not developed further. In the next two years, however, several people produced working webmail applications. In Europe, there were three implementations, Søren Vejrum's "WWW Mail", Luca Manunza's "WebMail", and Remy Wetzels' "WebMail". Søren Vejrum's "WWW Mai ...
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Internet Games
An online game is a video game that is either partially or primarily played through the Internet or any other computer network available. Online games are ubiquitous on modern gaming platforms, including PC game, PCs, Console game, consoles and mobile game, mobile devices, and span many video game genre, genres, including first-person shooters, Strategy video game, strategy games, and massively multiplayer online role-playing games (MMORPG). In 2019, revenue in the online games segment reached $16.9 billion, with $4.2 billion generated by China and $3.5 billion in the United States. Since the 2010s, a common trend among online games has been to operate them as games as a service, using monetization schemes such as loot boxes and battle passes as purchasable items atop Free-to-play, freely-offered games. Unlike purchased retail games, online games video game preservation, have the problem of not being permanently playable, as they require special Game server, serv ...
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Attention Economy
The attention economy refers to the incentives of advertising-driven companies, in particular, to maximize the time and attention their users give to their product. Attention economics is an approach to the management of information that treats human attention as a scarce commodity and applies economic theory to solve various information management problems. Description According to Matthew Crawford, "Attention is a resource—a person has only so much of it." Thomas H. Davenport and John C. Beck add to that definition:Attention is focused mental engagement on a particular item of information. Items come into our awareness, we attend to a particular item, and then we decide whether to act. A strong trigger of this effect is that it limits the mental capability of humans and the receptiveness of information is also limited. Attention allows information to be filtered such that the most important information can be extracted from the environment while irrelevant details can ...
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Clickbait
Clickbait (also known as link bait or linkbait) is a text or a thumbnail hyperlink, link that is designed to attract attention and to entice users to follow ("click") that link and view, read, stream or listen to the linked piece of online content (media), content, being typically deceptive, sensationalized, or otherwise misleading. A "teaser campaign, teaser" aims to exploit the "curiosity gap", providing just enough information to make readers of news websites curiosity, curious, but not enough to satisfy their curiosity without clicking through to the linked content. Clickbait headlines often add an element of dishonesty, using enticements that do not accurately reflect the content being delivered. The ''-bait'' suffix makes an analogy with fishing, where a hook is disguised by an enticement (fishing bait, bait), presenting the impression to the fish that it is a desirable thing to swallow. Before the Internet, a marketing practice known as bait-and-switch used similar dishon ...
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Internet Terminology
The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a network of networks that consists of private, public, academic, business, and government networks of local to global scope, linked by a broad array of electronic, wireless, and optical networking technologies. The Internet carries a vast range of information resources and services, such as the interlinked hypertext documents and applications of the World Wide Web (WWW), electronic mail, internet telephony, streaming media and file sharing. The origins of the Internet date back to research that enabled the time-sharing of computer resources, the development of packet switching in the 1960s and the design of computer networks for data communication. The set of rules (communication protocols) to enable internetworking on the Internet arose from research and development commissioned i ...
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News Media Manipulation
News is information about current events. This may be provided through many different media: word of mouth, printing, postal systems, broadcasting, electronic communication, or through the testimony of observers and witnesses to events. News is sometimes called "hard news" to differentiate it from soft media. Subject matters for news reports include war, government, politics, education, health, economy, business, fashion, sport, entertainment, and the environment, as well as quirky or unusual events. Government proclamations, concerning royal ceremonies, laws, taxes, public health, and criminals, have been dubbed news since ancient times. Technological and social developments, often driven by government communication and espionage networks, have increased the speed with which news can spread, as well as influenced its content. Throughout history, people have transported new information through oral means. Having developed in China over centuries, newspapers became estab ...
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