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Shock Advertising
Shock advertising or shockvertising is a type of advertising that "deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals". It is the employment in advertising or public relations of "graphic imagery and blunt slogans to highlight" a public policy issue, goods, or services. Shock advertising is designed principally to break through the advertising “clutter” to capture attention and create buzz, and also to attract an audience to a certain brand or bring awareness to a certain public service issue, health issue, or cause (e.g., urging drivers to use their seatbelts, promoting STD prevention, bringing awareness of racism and other injustices, or discouraging smoking among teens). This form of advertising is often controversial, disturbing, explicit and crass, and may entail bold and provocative political messages that challenge the public’s conventional understanding of the social order. This form of a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York (state)
New York, also called New York State, is a U.S. state, state in the northeastern United States. Bordered by New England to the east, Canada to the north, and Pennsylvania and New Jersey to the south, its territory extends into both the Atlantic Ocean and the Great Lakes. New York is the List of U.S. states and territories by population, fourth-most populous state in the United States, with nearly 20 million residents, and the List of U.S. states and territories by area, 27th-largest state by area, with a total area of . New York has Geography of New York (state), a varied geography. The southeastern part of the state, known as Downstate New York, Downstate, encompasses New York City, the List of U.S. cities by population, most populous city in the United States; Long Island, with approximately 40% of the state's population, the nation's most populous island; and the cities, suburbs, and wealthy enclaves of the lower Hudson Valley. These areas are the center of the expansive New ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sex In Advertising
Sex appeal in advertising is a common tactic employed to promote products and services. Research indicates that sexually appealing content, including imagery, is often used to shape or alter the consumer's perception of a brand, even if it is not directly related to the product or service being advertised. This approach, known as "sex sells," has become more prevalent among companies, leading to controversies surrounding the use of sexual campaigns in advertising.Blair, J. D., Stephenson, J. D., Hill, K. L., & Green, J. S. (2006). Ethics in advertising: sex sells, but should it?. ''Journal of Legal, Ethical and Regulatory Issues'', ''9''(1/2), 109. Contemporary mainstream advertising, across various media platforms such as magazines, online, and television, frequently incorporates sexual elements to market a wide range of branded goods and services. Provocative images of attractively dressed men and women are commonly used to promote clothing, alcohol, beauty products, and frag ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Department Of Health
A health department or health ministry is a part of government which focuses on issues related to the general health of the citizenry. Subnational entities, such as states, counties and cities, often also operate a health department of their own. Health departments perform food inspections and other health related inspections (the person who performs this job is often called a public health inspector), vaccination programs, free STD and HIV tests, tobacco enforcement and cessation programs, and other medical assistance programs. Health departments also compile statistics about health issues within their area. The role of a health department may vary from one country to the other, but their primary objective is always the same; safeguarding and promoting health. In 1986, several of the world's national health departments met to establish an international guideline by which health departments operate. The meeting was in Ottawa, Ontario, Canada, and hence the guidelines establi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Soft Porn
Softcore pornography or softcore porn is commercial still photography, film, imagery, or even audio that has a pornographic or erotic component but is less sexually graphic or intrusive than hardcore pornography, defined by a lack of sexual penetration or other sexual activity. It typically contains nude or semi-nude actors involved in suggestive poses or scenes, and is intended to be sexually arousing and aesthetically beautiful. The distinction between softcore pornography and erotic photography, or erotic art such as Vargas girl pin-ups, is largely a matter of debate. When the subject is naked, the image must be differentiated from nude art, and photos belong within the broader category of nude photography. Components Softcore pornography may include sexual activity between two people or masturbation. It does not contain explicit depictions of sexual penetration, cunnilingus, fellatio, fingering, handjobs, or ejaculation. Depictions of erections of the penis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Calvin Klein
Calvin Richard Klein (born November 19, 1942) is an American fashion designer. In 1968, he launched the company that later became Calvin Klein. In addition to clothing, he has also given his name to a range of perfumes, watches, and jewellery. Early life and education Klein was born on November 19, 1942, to a Jewish family in the Bronx, New York the son of Flore (''née'' Stern; 1909–2006) and Leo Klein. His father was born in Boiany, Austria-Hungary (now Ukraine) and had immigrated to New York. He was born in the United States to immigrants from Galicia and Bukovina, Austria-Hungary (now Ukraine). As a child, Klein attended J.H.S. 80 in the Bronx. He earned a diploma at the High School of Art and Design in Manhattan. After graduation, he attended New York's Fashion Institute of Technology, leaving for six months after his first year before returning to finish his degree. Career Klein did his apprenticeship in 1962 at an old line cloak-and-suit manufacturer, Dan Mil ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Oliviero Toscani
Oliviero Toscani (28 February 1942 – 13 January 2025) was an Italian photographer, best-known worldwide for designing controversial advertising campaigns for Italian brand Benetton from 1982 to 2000. Early life and career Toscani was born in Milan, and took up photography following in the footsteps of his father, Fedele Toscani, famous Italian photographer, founder with Vincenzo Carrese of the Publifoto photographic agency, then of his own photographic agency (Rotofoto), then photo reporter for the newspaper . After obtaining his diploma at the Kunstgewerbeschule Zürich, he started working with different magazines, including ''Elle'', '' Vogue'', ''L'Uomo Vogue'' and ''Harper's Bazaar''. Career In 1982, Toscani started working as Art Director for the Benetton Group. One of his most famous campaigns included a photo (by Therese Frare) of David Kirby dying of AIDS, lying in a Columbus, Ohio, hospital bed, surrounded by his grieving relatives. The picture was controvers ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
David Kirby (activist)
David Lawrence Kirby (December 6, 1957 – May 5, 1990) was an American HIV/AIDS Activism, activist, and the subject of a photograph taken at his deathbed by Therese Frare. The image was published in ''Life (magazine), Life'' magazine, which called it the "picture that changed the face of AIDS". The image shows Kirby, near death, a vacant look on his face, and his father holding his son's head in a moment of grief. Other members of Kirby's immediate family are seated next to him. ''Life'' featured the image in its November 1990 issue, after which it gained first national and then international attention. The picture was later used by Benetton Group, United Colors of Benetton in an advertising campaign, with the permission of Kirby's family, who felt that its use would show the devastating effects of AIDS. Therese Frare's relationship to David Kirby While a patient at Pater Noster House, a hospice for people with AIDS, Kirby established a relationship with Therese Frare, a colleg ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dutch Language
Dutch ( ) is a West Germanic languages, West Germanic language of the Indo-European language family, spoken by about 25 million people as a first language and 5 million as a second language and is the List of languages by total number of speakers, third most spoken Germanic language. In Europe, Dutch is the native language of most of the population of the Netherlands and Flanders (which includes 60% of the population of Belgium). "1% of the EU population claims to speak Dutch well enough in order to have a conversation." (page 153). Dutch was one of the official languages of South Africa until 1925, when it was replaced by Afrikaans, a separate but partially Mutual intelligibility, mutually intelligible daughter language of Dutch. Afrikaans, depending on the definition used, may be considered a sister language, spoken, to some degree, by at least 16 million people, mainly in South Africa and Namibia, and evolving from Cape Dutch dialects. In South America, Dutch is the native l ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
German Language
German (, ) is a West Germanic language in the Indo-European language family, mainly spoken in Western Europe, Western and Central Europe. It is the majority and Official language, official (or co-official) language in Germany, Austria, Switzerland, and Liechtenstein. It is also an official language of Luxembourg, German-speaking Community of Belgium, Belgium and the Italian autonomous province of South Tyrol, as well as a recognized national language in Namibia. There are also notable German-speaking communities in other parts of Europe, including: Poland (Upper Silesia), the Czech Republic (North Bohemia), Denmark (South Jutland County, North Schleswig), Slovakia (Krahule), Germans of Romania, Romania, Hungary (Sopron), and France (European Collectivity of Alsace, Alsace). Overseas, sizeable communities of German-speakers are found in the Americas. German is one of the global language system, major languages of the world, with nearly 80 million native speakers and over 130 mi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Polish Language
Polish (, , or simply , ) is a West Slavic languages, West Slavic language of the Lechitic languages, Lechitic subgroup, within the Indo-European languages, Indo-European language family, and is written in the Latin script. It is primarily spoken in Poland and serves as the official language of the country, as well as the language of the Polish diaspora around the world. In 2024, there were over 39.7 million Polish native speakers. It ranks as the sixth-most-spoken among languages of the European Union. Polish is subdivided into regional Dialects of Polish, dialects. It maintains strict T–V distinction pronouns, Honorifics (linguistics), honorifics, and various forms of formalities when addressing individuals. The traditional 32-letter Polish alphabet has nine additions (, , , , , , , , ) to the letters of the basic 26-letter Latin alphabet, while removing three (x, q, v). Those three letters are at times included in an extended 35-letter alphabet. The traditional set compri ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
